am&hs 2014 travel industry year end summary and forecast
TRANSCRIPT
DEMAND IS BACK
RECORD DEMAND IN NORTH AMERICA
RECORD DEMAND IN NORTH AMERICA
Significant growth
NEW SUPPLY IS SLOW
Lack of new supply + increased demand =
increased rates
WHERE IS THE NEW SUPPLY GROWTH?
VERY LITTLE GROWTH IN THE LARGE HOTEL SEGMENT
ADR GROWTH IN GROUP HOTELS
RATES NOW EXCEED 2007 AND ARE GROWING
REVPAR EXCEEDING 2007 LEVELS
2014 FORECAST MAJOR MARKETS
2015 FORECAST MAJOR MARKETS
2009 GLOBAL BASELINE
2013 GLOBAL IMPROVEMENT
2014 FORECASTED GLOBAL PERFORMANCE
AM&HS SUMMARY, MAXIMIZE YOUR ROI & ROO
Large conventions need to secure space in advance of the increasing demand to have best choice of options. Proactive planning saves money and increases options for all groups large and small.
Budgets need to take into consideration the market conditions and potential attendee increases.
Communicate your business value proposition. Make sure your business case is understood from the beginning. Hotels and resorts want to know 100% of the financial opportunity.
Consolidate buying leverage through multi-year and multiple program bookings. Safeguard with creative attrition and cancellation strategies.
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