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Media Impressions/AMG Miami Beach Polo 2010 2
CONTENTSIntroduction
Introduction
Press Release
Total Impressions
Brand Identity and Design Fundamentals
Press Clippings
Broadcast
345
67
Broadcast Impressions16Online
Online Impressions17
Media Impressions/AMG Miami Beach Polo 2010 3
INTRODUCTIONFrom April 21st to April 25th, 2010 the 6th annual AMG
Miami Beach Polo World Cup took place on the sands of
South Beach. Over 100 press photographers, journalists,
reporters and online media attended and covered the
tournaments, both men and women’s, as well as the cocktails,
after parties and activities after hours.
Media from all parts of the world attended the event,
including Germany, Spain, United States, Australia, UK,
Argentina, Mexico and Brazil.
Local and international newscasts covered the event, including CBS4, NBC, E!, Plum TV, Fox, Univision and Fashion TV.
Over 92MM estimated impressions were generated over broadcast, print, online and social media, which still continues to grow in numbers every day.
The tournament proved once again to bring together the Sport of Kings with the high energy and unique vibe only South Beach has, providing an organic branding opportunity for brands targeting the affluent and chic crowd.
2010 AMG Miami Beach Polo World Cup
Press Coverage ReportMedia Impressions/AMG Miami Beach Polo 2010 4
PRESS RELEASEA M G M I A M I B E A C H P O L O W O R L D C U P V I
About The Polo Life, LLCThe Polo Life is a private company created in 2003 in Miami Beach, FL with the goal of integrating the sport of polo and the polo community with the lifestyle and entertainment new generations have grown accustomed to. Since 2004, The Polo Life, LLC has produced the Miami Beach Polo World Cup, the world’s largest and most prestigious Polo Tournament on the beach attracting some of the world’s best men and women polo players. It will soon be taking the event to other US cities, beginning with Chicago and New York in 2011.
About Mercedes-AMG
Mercedes-AMG is the high-performance subsidiary of the Mercedes-Benz Car Group and is headquartered in Affalterbach, Germany. AMG engineers lend the benefit of more than 40 years racing experience to the development of new Mercedes-AMG vehicles. Transmissions, brakes, aerodynamics, exhaust systems and, most importantly, the hand-crafted engine built and signed by one of only fifty AMG Master Mechanics reflect AMG’s holistic approach to performance.
By blending AMG genes with Mercedes DNA, AMG has delivered thrilling performance and exclusive refinement to discerning customers since the brand’s introduction to the U.S. in 1995. Since then, U.S. sales of AMG vehicles have grown to account for as much as 40% of worldwide Mercedes-AMG sales. While all Mercedes-Benz authorized dealers offer AMG products, 26 dealerships across the U.S. have attained ‘AMG Performance Center’ status where more personalized expert service for these high-performance vehicles is offered. www.mercedes-amg.com
AMG offers the track-based AMG Driving Academy program both in the United States and European markets. Under the guidance of top professional instructors, the AMG Driving Academy offers driving enthusiasts with the opportunity to experience the excitement of motorsports and the track capabilities of AMG vehicles. www.amgacademy.com
For Immediate Release
MIAMI BEACH POLO WORLD CUP IS BACK ON THE BEACH FOR SIXTH CONSECUTIVE YEARAMG and Nespresso Saddle Up as Title and Presenting Sponsors for Both Women’s and Main Tournament
March 18, 2010 (Miami Beach, FL)- The Polo Life, LLC announced today the AMG Miami Beach Polo World Cup presented by Nespresso, the world’s largest and most prestigious Polo Tournament on the beach, will take place for the sixth consecutive year between 20th and 22nd streets, behind The Setai from April 22nd to April 25th.
As in previous years, some of the world’s top polo players from U.S.A, Mexico, Brazil and Argentina, as well as 80 Argentine Polo ponies, will participate in this four-day world class sporting event. The event consists of two tournaments: the second annual ladies’ tournament, the AMG South Beach Women’s Polo Cup presented by Nespresso starting on Thursday April 22nd, followed by the main event, which is a three day tournament from Friday, April 23rd to Sunday, the 25th.
“For the past six years, we have witnessed the tremendous growth of polo in South Florida. It truly comes as no surprise as it embodies some of the same characteristics that define Miami: passion, exceptional entertainment, sportsmanship, heritage and affluence. We have taken this time to perfect and to build equity into our brand, thus attracting key corporate partners such as our title sponsor, AMG and our presenting sponsor Nespresso,” said Bruce Orosz, President, The Polo Life LLC.
“Quite possibly the world’s oldest team sport, polo shares many attributes with AMG, Mercedes-Benz’s high-performance division that develops and manufactures new, exclusive Mercedes-AMG vehicles with its own unique team approach. The natural connection between AMG and Polo has brought the AMG brand to polo tournaments in St. Moritz, Switzerland, on a frozen lake in the Alps, on the Island of Sylt, Germany and to the largest Polo Tournament in the world in Palermo, Argentina,” said Greg Clark, Manager Exclusive Vehicles, Mercedes-Benz USA. “We are excited to expand this tradition with our new title sponsorship of the world’s largest polo tournament on a beach, the AMG Miami Beach Polo World Cup.”
Avid polo fans and those who enjoy spending a seaside afternoon while sipping cocktails and delectable bites from China Grill Management can purchase tickets to the VIP tent by visiting www.miamipolo.com. Guests will also enjoy daily fashion shows by La Martina and Hublot, the AMG Miami beach Polo World Cup official timepiece. After the chukkers have been played and the sun goes down, the action continues all around South Beach with events, dinners and after parties.
The AMG Miami Beach Polo World Cup will conclude on Sunday, April 25th with the presentation of the La Martina Cup to the winning team, immediately followed by the “Polo Rocks II” beach bash at the VIP tent on the sand.
General admission to the tournament and adjoining retail Miami Beach Polo Village is free and a limited number of VIP tickets are available for purchase. Daily VIP tent prices range from $100-$150 and three and four day packages are also available from $350, which include attendance to both AMG South Beach Women’s Polo Cup and the AMG Miami Beach Polo World Cup. For more information on the tournament and the events or to purchase VIP tickets, visit www.miamipolo.com or call 1-800-278-7330.
Media Impressions/AMG Miami Beach Polo 2010 5
IMPRESSIONST O TA L P R I N T, B R O A D C A S T A N D O N L I N E
Contacts
The Polo Life
Yisell MuxóPR Directormiamipolopr.com+1 (305) 989-7336
Lacey AbbottDirectorlaceya@thepololife.com+1 (305) 538-3809
TOTAL EST IMPRESSIONS GENERATED: 92,058,770
Print:To date: MM (Based on reported circulation): 1,469,024Broadcast (filmed/aired): Est. Impressions: 79,139,890
Online- (editorial, calendars, mentions, blogs): Est. Imp: 11,449,856
Online
12%
Broadcast
86%
2%
Print Broadcast Online
Online
12%
Broadcast
86%
2%
Print Broadcast Online
Media Impressions/AMG Miami Beach Polo 2010 6
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Overview
Print publications include: Around Town, The Polo Times, The Morning Line, Caras, Perfil, Complot, Miami Herald, El Nuevo Herlad, 944, Miami New Times, Palm Beach Post, Biz Bash and Esquire Magazine. Selected press clippings may be found in subsequent pages.
0
200,000
400,000
600,000
800,000
Compl
ot
Miam
i Her
ald
El N
uevo
Her
ald 944
Miam
i New
Tim
es
Palm B
each
Pos
t
Biz B
ash
Esq
uire
Mag
azin
e
Perfil
(Arg
entin
a)
Aro
und
Town
The P
olo
Times
Caras
120,000
12,000
90,000
41,000
720,000
45,000
134,000
69,501
32,300
86,900
240,223
67,000
Media Impressions/AMG Miami Beach Polo 2010 7
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Press Clippings
Miami Herald (Front Page, Sunday edition 4/25/10)
Media Impressions/AMG Miami Beach Polo 2010 8
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Press Clippings
Miami Herald, Continued (Front Page, Sunday edition 4/25/10)
Media Impressions/AMG Miami Beach Polo 2010 9
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Press Clippings
The Morning Line
Media Impressions/AMG Miami Beach Polo 2010 10
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Press Clippings
944 and Polo Pony
Media Impressions/AMG Miami Beach Polo 2010 11
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Press Clippings
CBS4
South Beach - the home for beaches and beauties - hosts the 6th Annual AMG Miami Beach Polo World Cup. Polo is the name of the game on the sands off South Beach – the home for beaches and beauties – for the 6th Annual AMG Miami Beach Polo World Cup.
“Having The King of Sports and having all these girls is amazing. This is the only place in the world that’s having a full women’s event,” producer Bruce Orosz told CBS4’s Lisa Petrillo.
Thursday is ladies only. Mallet-wielding women knock the heck out of the ball in a 7-minute time period called a “Chucker.” It’s competitive, it’s intense, and it’s hot!
“Today you’re going to have the hottest girls in the field of Polo playing amazing Polo on the beach, do their best to score. It’s the coolest thing anywhere,” says player Amy Depui.
“It’s awesome! You’re one with the horse,” explained player Julia Sharquaro.
Melissa from Palm Beach said, “It’s so much fun; it’s out of control. Look at the people, the glamour, the horses, and did I mention chicks?”
And did she mention booze? It’s a big part of the festivities inside the “ultra-glam” VIP tent.
Two of the sponsors – Grey Goose Vodka and Bombay Sapphire Gin – have brought in their master mixologists to make the perfect martinis.
Nacho Figueras is the David Beckham of the Polo set; he’s also the face of Ralph Lauren. Thursday was spent schmoozing; Friday will be spent playing.
“This is an amazing, to have this all set up on the ocean and to play polo here; it’s very special,” says Nacho.
Media Impressions/AMG Miami Beach Polo 2010 12
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Press Clippings
USA Today and Univision
Media Impressions/AMG Miami Beach Polo 2010 13
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Press Clippings
NBC Miami
Media Impressions/AMG Miami Beach Polo 2010 14
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Press Clippings
Miami.com
Media Impressions/AMG Miami Beach Polo 2010 15
PRINTB A S E D O N R E P O RT E D C A L C U L AT I O N S
Press Clippings
Biz Bash
Media Impressions/AMG Miami Beach Polo 2010 16
BROADCASTF I L M E D A N D A I R E D I M P R E S S I O N S
Impressions
Est. Impressions: 79,139,890
CBS4 News
WSVN Deco Drive
NBC6 News
Telemundo News
Plum TV Online and broadcast
Mega TV News
ComCast See Report
The Beach Channel Online and broadcast
Univision Online and Broadcast
FashionTV News
E! Latin America Special Coverage News
Fashion TV News
Media Impressions/AMG Miami Beach Polo 2010 17
ONLINEE D I T O R I A L , C A L E N D A R S , M E N T I O N S A N D B L O G S
Impressions
Est. Impressions:11,449,856
April 2010 Around Town Editorial Coverage 90000
May/June 2010 The Polo Times Editorial Coverage 12000
April 2010 (4 issues)
The Morning Line Editorial Coverage and Calendar
N/A
May 2010 Caras Editorial Coverage 120000
May 2010 Perfil Editorial Coverage 41000
Broadcast (filmed/aired): Est. Impressions: 79,139,890
CBS4 News
WSVN Deco Drive
NBC6 News
Telemundo Local News
Plum TV Online and broadcast
Mega TV News
ComCast See Report
The Beach Channel Online and broadcast
Univision Online and Broadcast
Fashion TV News
E! Latin America Special Coverage News
Fashion TV News
Online- (editorial, calendars, mentions, blogs): Est. Imp: 11,449,856
A Day at the
Beach Blog http://beachgirlswhoblog.blogspot.com/2010/04/playing-on-beach.html
About.com Blog http://gomiami.about.com/od/naturebeachesparks/qt/PoloWorldCup.htm
About.com Blog
http://gomiami.about.com/b/2010/04/12/2010-miami-beach-polo-world-
cup.htm
Allied Marine Quarterly
Newsletter News http://issuu.com/alliedmarine/docs/arb_168_onlineAquarian Advertising
Network Mention
http://www.aquarianadvertising.com/info/wordpress/?tag=long-walks-on-the-
beach
Ask Miss A.com Interview http://askmissa.com/2010/04/22/nacho-figueras/
Ask Miss A.com Blog http://askmissa.com/2010/04/27/miami-beach-polo-world-cup-2010/
Auto Evolution Blog
http://www.autoevolution.com/news/mercedes-benz-to-sponsor-the-miami-
beach-polo-world-cup-18293.html
Benz Unsider Blog
http://www.benzinsider.com/2010/03/amg-and-mercedes-benz-sponsoring-
polo-world-cup-in-miami/
Biz Bash Editorial
http://www.bizbash.com/miami/content/editorial/
18001_south_floridas_top_sports_events_2010.phpBiz Journal –
Orlando News
http://www.bizjournals.com/orlando/prnewswire/press_releases/Florida/
2010/03/23/FL74769
Britis Florida News http://www.britishflorida.com/index.php/HORSESPoloEquestrian.html
CBS4 Video http://cbs4.com/local/miami.beach.south.2.1650604.html
CBS4 Editorial http://cbs4.com/local/miami.beach.south.2.1650604.html
Celebrifi.com Editorial http://celebrifi.com/Locations/Miami-BeachCity Biz List
South Florida News http://southflorida.citybizlist.com/yourCitybizNews/detail.aspx?id=71530Dwight the
Connoisseur Blog
http://dwighttheconnoisseur.blogspot.com/2010/04/miami-beach-polo-sets-
summer-trend-for.htmlDwight the
Connoisseur Blog
http://dwighttheconnoisseur.blogspot.com/2010/04/scenes-from-vip-
pavilion-at-amg-miami.html
EasyCar Blog http://blog.easycar.com/index.php/celebrity-holiday-resorts/
eMercedesBenz Blog
http://www.emercedesbenz.com/autos/mercedes-benz/corporate-news/
mercedes-benz-usa-sponsors-amg-miami-beach-polo-world-cup/
Eventful Calendar
http://eventful.com/miami/events/event-miami-beach-polo-world-cup-2010-
dates-482010-/E0-001-025040895-4
Examiner Editorial
http://www.examiner.com/x-45387-Miami-Friendship-Examiner~y2010m4d21-South-
Beach-Miami-things-to-do
Eye Heart
Miami Blog http://eyeheartmiami.blogspot.com/2010/04/miami-beach-polo-world-cup.html
Getty Images Images http://www.gettyimages.co.uk/detail/98627832/Getty-Images-Entertainment
Go Live Miami Video http://www.youtube.com/watch?v=wXSsk4J0egk&feature=relatedHistory of car:
Audi Sport
Press
Release http://www.emon-k.ru/2010/04/774.phpHKC
Photography Images http://hkcphotography.com/p871822469/h131621D9#h131621d9
Hublot News
http://www.hublot.com/l_EN/NEWS/1776_hublot-win-2010-miami-beach-polo-
world-cup/#EN/NEWS/1776
Hurlingham
Polo News http://www.hurlinghammedia.com/news.php?nid=114International Beach Polo
Assoc. News http://www.internationalbeachpoloassociation.com/news.html
Media Impressions/AMG Miami Beach Polo 2010 18
ONLINEE D I T O R I A L , C A L E N D A R S , M E N T I O N S A N D B L O G S
Impressions
Est. Impressions:11,449,856
Javelin
Experiential Blog
http://www.javelinexperiential.com/experiential-marketing/javelin-experiential-
programs/influencer-marketing-at-miami-beach-polo-world-cup-2010
La Tercera
(Chile) Editorial http://latercera.com/contenido/665_271004_9.shtml
Lamblist Blog http://lamblist.blogspot.com/2010/04/its-beach-polo-time.html
Living Polo News
http://www.livingpolo.com/news/1683_Miami-Beach-Polo-World-Cup-is-
back-on-the-beach-for-sixth-consecutive-year/
Living Polo News
http://www.livingpolo.com/news/1707_Bombay-Sapphire-to-defend-beach-
polo-title/
Living Polo Gallery http://www.livingpolo.com/news-c/4_Photo-Galleries/Madison Square
Garden News link http://nhl.msg.com/article/02994EHaaO1ts?q=BMW
Meetup Blog http://www.meetup.com/shootmiami/calendar/12558363/
Meetup Gallery http://www.meetup.com/shootmiami/photos/899499/
Mega King Blog http://www.megaking.com/?p=2836Mercedes 500
SEC Blog
http://500sec.com/amg-announces-title-sponsorship-of-miami-beach-polo-
world-cup/Mercedes Benz
Matters News link
http://mercedes-benz.mattters.com/2010/3/20/pangaea-2008-2012--arrival-
in-the-andaman-archipelagoMercedes Benz
Passion eBlog Blog
http://eblog.mercedes-benz-passion.com/2010/03/2011-sls-amg-and-amg-
drive-tour-make-south-beach-debut-for-polo-event/
Mercedes Post News
http://www.mercedespost.com/miami-beach-polo-world-cup-sponsored-by-
amgMiami and
Beaches Calendar http://www.miamiandbeaches.com/Visitors/featured_events.aspMiami Beach
Magazine Blog http://www.miamibeach-usa.com/miami-beach-polo-world-cup/Miami Beach
Magazine News
http://www.miamibeach-usa.com/miami-beach-polo-raleigh-hotels-la-martina-
lounge/
Miami Herald Video http://www.youtube.com/watch?v=-e2jy7fuwzE&feature=fvwMiami
Socialholic Blog http://miamisocialholic.com/2010/04/horsepower/
Miami.com Photo http://www.miami.com/seen-by-seth-0430-65
miami.com Gallery http://www.miami.com/miami-beach-polo-2010-39
Miamipolo.com News http://www.miamipolo.com/thepolonews.htmlModern Luxury
Miami News http://miami.modernluxury.com/travel/pony-miami-beach-polo-world-cup
MSG.com Gallery http://nba.msg.com/photo/092ifct9c68PC?q=Miami+Beach
NBC Gallery
http://www.nbcmiami.com/news/sports/Giddy-Up-Polo-Match-on-Miami-
Beach-91914434.html
NBC Miami
Niteside Editorial http://www.nbcmiami.com/blogs/niteside/Polo-91790744.html
NBC WBIR Photo http://sec.wbir.com/photo/094EffE6eWgJU?q=Miami+Beach
Nefarious Girl Blog http://nefariousgirl.wordpress.com/page/2/
New Times Blog http://blogs.miaminewtimes.com/riptide/2010/04/miami_free_times_5.phpNew Times
Online News http://www.miaminewtimes.com/2010-04-08/calendar/stuck-up-steeds
Media Impressions/AMG Miami Beach Polo 2010 19
ONLINEE D I T O R I A L , C A L E N D A R S , M E N T I O N S A N D B L O G S
Impressions
Est. Impressions:11,449,856
New Times
Online Gallery
http://www.newstimes.com/othersports/slideshow/Polo-match-held-on-Miami-
beach-619.php
News Times Editorial
http://www.newstimes.com/othersports/slideshow/Polo-match-held-on-Miami-
beach-619.php
Night + Day
Guides – Miami Mention http://www.nightanddayguides.com/coolcities/miami.html
PlumTV Video http://www.plumtv.com/videos/5-best-things-to-do-april-19-25-2010/index.html
Polo Girls Blog http://thepologirls.com/?p=34
Polo Pony Video http://polopony.com/polo-news/miami-beach-polo-april-22-25-2010/
Polo Pony News http://polopony.com/polo-news/amg-miami-beach-polo-2010-world-cup-4232010/
Polo Pony News http://polopony.com/polo-news/miami-beach-polo-a-screaming-success/
Polo Zone Blog http://www.poloblogs.com/?p=7999
Polo Zone Blog http://www.poloblogs.com/?p=8284
Polo Zone Editorial http://www.poloblogs.com/?p=8262
Poloblogs.com News http://www.poloblogs.com/?p=8239PoloClub of
Colts Neck Editorial
http://www.poloclubofcoltsneck.org/photo-gallery.php?IDL=photo-
gallery&cat=4&pg=2&
Polomagazin.de
(Germany) Editorial
http://www.polo-magazin.de/download/ausgaben/German-Polo-Masters-
Sylt-2010.pdf
PR News Wire News
http://www.prnewswire.com/news-releases/miami-beach-polo-world-cup-is-
back-on-the-beach-for-sixth-consecutive-year-88906957.htmlPremier Guide
Miami Calendar http://premierguidemiami.com/sixth-annual-miami-beach-polo-world-cup/
Raleigh Hotel Calendar http://www.raleighhotel.com/calendar_detail/17/2010-04-22/
Sickspeedtv.com Editorial http://site.sickspeed.tv/Featured.html
Sky.com Images http://www.sky.com/hot-topics/Miami
soccernews.com Gallery http://soccernews.bigsoccer.com/photo/09cv0F9bcw1ow
Social Miami Calendar http://socialmiami.com/affiliates_detail.asp?orgid=1580
Soul of Miami News
http://www.soulofmiami.org/2010/04/16/sixth-annual-miami-beach-polo-
world-cup-422-2510/
Sponsor Pitch Blog http://www.sponsorpitch.com/articles/1153
Sports Media News
http://www.sportspromedia.com/deals/_a/
mercedes_amg_to_sponsor_miami_beach_polo_world_cup/Sunpostweekly.c
om Editorial http://www.sunpostweekly.com/2010/04/29/ooh-ooh-ooh-honey/
The Real Estate
Fountain Blog
http://therealestatefountain.com/2010/05/01/miami-living-polo-returns-to-south-
beach/
The TV
Realist.com Editorial http://thetvrealist.com/gossip/DASH-Drama-In-Miami-2296719.html
The Villages
Polo Club Blog http://poloblogs.com/thevillagespolo/?p=669
Topix News
http://www.topix.com/autos/mercedes-benz/2010/03/mercedes-benz-usa-
sponsors-amg-miami-beach-polo-world-cupTravel Video
News News
http://www.travelvideo.tv/news/united-states-southeast/04-08-2010/out-and-
about-in-miami-springsummer-2010Ubervu (Social Media
Overview) Mix http://www.ubervu.com/amg+miami+beach+polo+world/social-media/
Media Impressions/AMG Miami Beach Polo 2010 20
ONLINEE D I T O R I A L , C A L E N D A R S , M E N T I O N S A N D B L O G S
Impressions
Est. Impressions:11,449,856Univision.com Gallery
http://univision.com/content/photoalbum4.jhtml?
chid=4781&schid=8885&secid=11824&cid=2376695
USA Today Editorial http://mediagallery.usatoday.com/Miami+BeachVideosdeArgent
ina Video http://www.videos-de-patinando.com.ar/argentinean/
VideosdeArgent
ina Video
http://www.videos-de-patinando.com.ar/video/ZTa4iq8Qpjw/E-Latino-Interview-
with-Ricardo-Gudalupe-Managing-Director-of-Hublot-SA.html
Vimeo Video http://vimeo.com/11400694
VisitMiami.com Calendar http://visitingmiami.blogspot.com/2010_04_01_archive.htmlWashington Life
Magazine News http://www.washingtonlife.com/2010/04/27/a-lott-of-goode-polo-in-south-beach/
Washington Life
Magazine Gallery
http://washingtonlife.smugmug.com/2010-Photos/AMG-Miami-Beach-Polo-World-
Cup/12066614_NbgfF/1/856924571_dPjp8#856924571_dPjp8
Washington Life
Magazine Gallery
http://washingtonlife.smugmug.com/2010-Photos/AMG-Miami-Beach-Polo-World-
Cup/12066614_NbgfF#856925324_SCghV
Washington Life
Magazine Editorial http://www.washingtonlife.com/2010/04/27/a-lott-of-goode-polo-in-south-beach/
Water Polo
Directory News http://waterpolodirectory.com/a905259-and-us-youth-soccer-region.cfm
What Miami Calendar http://www.whatmiami.com/10835/miami-beachpolo-world-cup
Wire Images Images http://www.wireimage.com/ItemListings.aspx?igi=429022&nbc1=1&NavTyp=CALWorld News
Network News
http://article.wn.com/view/2010/04/09/
AMG_Announces_Title_Sponsorship_of_Miami_Beach_Polo_World_Cu/
World News
Network News
http://wn.com/s/cheetah-photographers/
index_ef78b5c002448e8105e63bf290cea8df.html?t=cheetah-photographers/
index.txt&query=credit:=aruna&start=51&max=30
Youtube Video http://www.youtube.com/watch?v=0L-iPOL9Mj8
Zimbio Images
http://www.zimbio.com/pictures/ImHGXEVn40S/Polo+Match+Held+Beach
+Miami
MichiganVacatio
nsite.com Editorial
http://www.michiganvacationsite.com/index.php/2010/04/08/out-and-about-in-
miami-%E2%80%93-springsummer-2010/
Sun Sentinel Calendar
http://weblogs.sun-sentinel.com/entertainment/thingstodo/2010/04/
weekend_preview_recycled_celeb_1.html
Yelp Miami Blog http://www.yelp.com/topic/miami-miami-beach-polo
Luxist Editorial http://www.luxist.com/2010/05/17/will-miami-beach-polo-finally-make-money/
Haute Living Editorial
http://www.hauteliving.com/2010/04/grey-goose-at-miami-beach-polo-vip-mixology-
lounge/
KeyBiscaynetrav
el Calendar
http://keybiscayneflorida.travel/events/id/E0-001-027895098-3/Miami+Beach+Polo
+World+Cup+VI+Day+Two
NBCMiami Video
http://www.nbcmiami.com/news/local-beat/
MIAMI_BEACH_POLO_CUP_Miami.html
South Beach
Resorts Calendar http://www.south-beach-resorts.com/events.cfm
Miami Life
Magazine Editorial http://www.miamilifemagazine.com/special_feature.html
American
Executive Calendar http://www.americanexecutive.net/home/theme.aspx?id=48
Miami
Provocateur Editorial http://miamiprovocateur.wordpress.com/
Media Impressions/AMG Miami Beach Polo 2010 21
ONLINEE D I T O R I A L , C A L E N D A R S , M E N T I O N S A N D B L O G S
Impressions
Est. Impressions:11,449,856
Miami
Conquistador Blog http://miamiconquistador.blogspot.com/
Scoop Australia Editorial http://www.scoop.com.au/Feature/Plans-for-annual-beach-polo-festival-in-Broome
Itsinmiami.com Calendar http://itsinmiami.com/agenda-april-5th-to-april-11th/Unabashedly
Prep Blog http://www.unabashedlyprep.com/site/entry/us-open-polo-championship/
Miami Herald Editorial
http://www.miamiherald.com/2010/04/23/1591938/sip-cocktails-with-mummy-at-
the.html
The Australian Mention
http://www.theaustralian.com.au/news/executive-lifestyle/barefoot-and-perfectly-
elegant/story-e6frg8k6-1225871255697
Miami
Downtown Life Blog http://www.miamidowntownlife.com/profiles/blog/list?month=04&year=2010
Label Girl Hype Blog
http://www.labelgirlhype.com/2010/04/29/another-day-in-paradise-label-girl-kiki-
duarte/
Luxury Reviews
Matters Editorial
http://luxury-reviews.mattters.com/2010/6/25/versace-medusa-doctor-bag-handbag-
of-the-day
All About Jazz Mention http://www.allaboutjazz.com/php/musician.php?id=20826
Watch Tribe Blog
http://watchtribe.com/blog/hublot-win-2010-miami-beach-polo-world-cup-miami-
beach-florida-april-22nd-%E2%80%93-25th-2010/2010/05/26/
Hotel-De
(Germany) Mention
http://www.hotel-blog.de/strandhotels/beach-polo-eine-neue-trendsportart-erobert-
deutschland/
You Tube:
Venture Strategy Video http://www.youtube.com/watch?v=2YjOKOA0rlc
You Tube: CBS4 Video http://www.youtube.com/watch?v=7uZAB23rPooYou Tube: Go
Live Miami Video wXSsk4J0egk
You Tube: Miami Beach
Polo Video http://www.youtube.com/watch?v=BII7NaCIt1w
You Tube:
Fashion TV Video http://www.youtube.com/watch?v=vksvnysR8ko&feature=fvsr
You Tube:
Miami Herald Video http://www.youtube.com/watch?v=-e2jy7fuwzE&feature=fvsr
You Tube: Miami Beach
Polo AMG Video http://www.youtube.com/watch?v=LORLNSjykSk
You Tube Video http://www.youtube.com/watch?v=Q-gVkNBvTwk
Around Town Calendar
944 Calendar
944 Coverage
944 Video www.9nochukker.com.ar
Miami New Times (Week of April 20, 2010)
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