4 steps to a personal social media strategy
Post on 23-Jan-2015
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Getting Ready to Make Effective Use of Twitter
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4 Social Steps Creating a personal social strategy
Clarify & Focus Sharpen Your Objectives:Move from broad goals to measurable objectives. Articulate S.M.A.R.T. goals.
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Listen & Assess Where do you stand?Take the pulse of your community. Identify and articulate key gaps between where you are and where you want to be.
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Plan & Connect What can you try?Reach out to your community with open eyes and ears. Start a dialogue. Create sparks.
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Measure & Adjust What’s working/what’s not? Why?Select metrics that matter. Capitalize on successes, learn from failures. Rinse & repeat.
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