5 b2b brands that rock instagram

THAT 5 B2B BRANDS rock

THERE ARE 55 MILLION PHOTOS shared each day on

Instagram

And believe it or not NOT ALL OF THESE ARE

#throwbacks

And believe it or not NOT ALL OF THESE ARE

#CatsOfInstagram

And believe it or not NOT ALL OF THESE ARE

#FoodPorn

And believe it or not NOT ALL OF THESE ARE

…or cheesy pics by B2C

brands

also do quite well ON INSTAGRAM

“BORING” B2B BRANDS

also do quite well ON INSTAGRAM

“BORING” B2B BRANDS

Here are some examples:

An American tech giant, General Electric uses Instagram

to drive brand awareness and entice consumers.

By showcasing both inspirational and educational visuals,

they have managed to accumulate over 170,500 followers.

Oracle posts everything from photos of its biking team

to employees doing volunteer work.

Their goal? To make Oracle look

more human and build relationships.

The world’s leader in commercial real estate

is focused on using photos to create brand affinity.

They have dramatically grown their audience by showcasing

the art, science and tech behind iconic buildings.

Intel took tech out of the weeds. Most of their product tips and feature sneak peeks

have received hundreds of likes.

Communicating their brand in a more simple way

has been the center of their strategy.

Ever wondered what it’s like to work for a tech leader?

That’s exactly what Marketo showcases on Instagram.

With recruiting in mind, Marketo provides a snapshot

of their culture, events, and behind-the-scenes life!

an effective platform FOR ENGAGING B2B

AUDIENCES

SEE? INSTAGRAM CAN BE

To improve BRAND AWARENESS

To improve CONSUMER RELATIONSHIPS

To improve RECRUITING PROCESSES

To improve BRAND AFFINITY

And

IF YOUR AUDIENCE IS THERE

Why not take advantage of it?

CENTRALIZE ALL OF YOUR CONTENT,INCLUDING SOCIAL FEEDS,TO BOOST ENGAGEMENT

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