8550 - sponsorship deck - dream weekend - final 2
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SPONSORSHIP OPPORTUNITIESHOSTED BY TURNER FIELD APRIL 18, 2015
V i s i t U s O n l i n e A t w w w . A T L D r e a m W e e k e n d . c o m
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
IntroductionThe Levermore Foundation, Inc. proudly presents the 1st Annual International Dream Weekend Music Festival being held in October at Turner Field Stadium located in close proximity to downtown Atlanta.
The Levermore Foundation, a Georgia nonprofit corporation, vision is to offer programs that will educate our future leaders to achieve their full scholastic and leadership potential, thus becoming a model citizen that makes a substantial impact on society. Proceeds from the International Dream Weekend Music Festival will go towards benefiting the work of the Levermore Foundation in our communities.
This partnership affords our sponsors, partners, and The International Dream Weekend brand the opportunity to extend its reach domestically as well as internationally. Dream Weekend offers sponsors face-to-face marketing opportunities, along with state-of-the-art promotional strategies and a highly sought after audience of music lovers. Our desire is to partner with you, and we hope to see you at the “Dream Weekend.”
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
The Board Members
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
Mr. Anthony C. Aiken
Mr. Leroy Campbell
Mrs. Xernona Clayton
Mr. Thomas W. Dortch, Jr.
Mr. John Kelley
Mr. Emmanuel Lewis
Ms. Miranda Mack McKenzie
Dr. Gary McGaha
Mr. Joseph Moore
Bishop William L. Sheals
State Rep. Calvin Smyre
Mr. Craig Sneed
Mr. Hank Stewart
Mrs. Susan L.Taylor
Mr. Jason Weaver
Mr. Thomas Williams
Mr. Lionel Woodyard
Amb. Andrew Young
Owner
Artist
Founder/Chairwoman
President
Manager External Affairs
President & CEO
Director, Community Affairs
President
President & CEO
Senior Pastor
Executive Vice President
Senior Eng.
Poet/Founder
President & CEO
Actor/Singer/Producer
VP Government & Human Affairs
President
Founder
Aiken Global Group, LLC
The Trumpet Awards Foundation
TWD, Inc.
Georgia Power Company
Future Begins Now, Inc.
United Negro College Fund
Atlanta Metropolitan College
JLM Risk Management Group
Hopewell Missionary Baptist Church
Synovus Financial Corporation
Verizon Wireless
The Hank Stewart Foundation
National Cares Mentoring Movement, Inc.
Zoo Atlanta
Atlanta Chauffeur Service, Inc.
Goodworks International, LLC
Kevin Levermore - Founder & Chairman
Eddie Bridgeman Sr. - CFO
Trinderlyn Alexander - Board MemberAdvisory Board Members
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
The Levermore Foundation is a call to action for caring adults, corporate leaders and organizations to help end the crisis in our
community by educating our young people who are at risk, in the United States, Caribbean and Internationally. Additionally, our
goal is to encourage leaders to raise awareness of the need and benefits of educating young people
beyond their secondary education.
We have formed strategic alliances with both high schools and universities around the world to accomplish our goals.
To date, the foundation has assisted in educating Caribbean students the past 13 years and has awarded scholarships
totaling more than $450,000. Some of our alliances included but are not limited to:
• TowersHighSchool,Georgia
• RowellHighSchool,Georgia
• CantonHighSchool,Mississippi
• HomewoodTechnicalHighSchool,Jamaica
• YorkCastleHighSchool,Jamaica
The Levermore Foundation, a Georgia nonprofit corporation, vision is to offer programs that will educate our future leaders to
achieve their full scholastic and leadership potential; thus becoming a model citizen that makes a substantial impact on society.
Proceeds from the International Dream Weekend Music Festival will go towards benefiting the work of the Levermore Foundation.
This collaboration affords our sponsors, partners, and The International Dream Weekend brand the opportunity to extend its
reach domestically as well as internationally. Dream Weekend offers sponsors face-to-face marketing opportunities, along with
state of-the-art promotional strategies and a highly sought after audience of music lovers. Our desire is to partner with you, and
we hope to see you at the “Dream Weekend.” Sponsors will be prominetly placed throughout the event on signage, matrix board,
sponsor booths, radio ads, web advertisements, and much much more.
• XernonaClaytonSchool,GhanaWestAfrica
• NationalBlackCollegeAlumniHallofFameFoundation
• PiedmontCollege,Georgia
• UniversityofWestIndies
• UniversityofTechnology,Jamaica
The City of Atlanta
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
• Incorporated in 1885, and the 9th Largest City in the United States
• A Population of 5,490,000 In the 26-County Metro Atlanta Area
• Easily Accessible to Interstate I-75, I-85, I-20, & 285
• Atlanta Has Become a Melting Pot of Many Diverse Cultures
• Atlanta is Host to Over 16.5 Million Visitors Yearly
• Atlanta Hartsfield-Jackson International Airport, Voted One Of The
Busiest Airports In The World
• To Allow Consumers To Experience The Product• To Increase Consumer Awareness & Product Sales• To Provide Consumers Incentives For Their Participation In The Promotional Experience
• To Position Your Product As A Leader In Your Industry
THE BENEFITS• YourCompanyProduct/ServiceHasThePotentialToReachMillionsOfPeople• YourBrandNameWillReachOver--ListenersViaRadio,LiveStreamInternationalBroadcast,
Web, Social Media, Print, & Targeted Email Marketing
THE STRATEGIES• Offer Product Sampling & Giveaways For Consumer Consumption• Distribute Complimentary Materials To Every Consumer Present At The Festivals
• Develop An Interactive Event That Lures Consumers To The Brand (On-Stage Participation/ Contest, Etc.)
THE TACTICS• Social Media, Web, Pay-Per-View and Targeted Email Marketing• Radio & Print Media
Sponsorship Objectives
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
Brand Rights / On-Site Entitlements• Rights To Dream Weekend Property Mark & Logo In Approved Advertising, Marketing, & Package Material• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Official Presenting Sponsor Signage Displayed Throughout The Area Of Use (Signage Provided By Sponsor) • Banner Displayed On Main Stage During Festival• Sponsor Prepared Video To Be Played Between The Acts During The Festival• Branding on the Plaza Matrix Board• Two (2) Vendor Booths In The Plaza & Monument Grove Area• Commercial At Start Of Festival & During Intermission Of Bands
Media Entitlements• Corporate Listing On All Event Banners & Signage• On Stage Company Recognition Throughout Event• EVERY Print, Radio, Television, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Promotional Material Prominently Positioned In Areas When Appropriate• Links On ATLDreamWeekend.com Website to Sponsor Site
Hospitality• (30) VIP Entry Festival Tickets & Chop House Entry• (30) GENERAL Tickets
Presenting Sponsor Sponsorship Rights Fee
$50,000
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
Brand Rights / On-Site Entitlements• Rights To Dream Weekend Property Mark & Logo In Approved Advertising, Marketing, & Package Material• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Official Premiere Sponsor Signage Displayed Throughout The Area Of Use (Signage Provided By Sponsor) • Banner Displayed On Main Stage During Festival• Sponsor Prepared Video On Plaza Led Board Throughout The Festival• Two (2) Vendor Booths In The Plaza & Monument Grove Area / 2 Car Display• Branding on the Plaza Matrix Board• Commercial At Start Of Festival & During Intermission Of Bands
Media Entitlements• Corporate Listing On Sponsor Banner At Plaza Enterance• On Stage Company Recognition Throughout Event• EVERY Print, Radio, Television, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Promotional Material Prominently Positioned In Areas When Appropriate• Links On ATLDreamWeekend.com Website to Sponsor Site
Hospitality• (15) VIP Entry Festival Tickets & Chop House Entry• (15) GENERAL Tickets
Auto Dealer Sponsor
Sponsorship Rights Fee
$25,000
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
Brand Rights / On-Site Entitlements• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Banner Inside Area of Use• Product Sampling (Depending On The Product - Subject To Approval)• Branding On Plaza Matrix Board During Festival• One (1) Vendor Booths In The Plaza & Monument Grove Area• Commercial Prior To Start of Bands On Stage
Media Entitlements• Corporate Listing On Sponsor Banner At Plaza Enterance• On Stage Company Recognition Throughout Event• EVERY Print, Radio, Television, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Promotional Material Prominently Positioned In Areas When Appropriate• Links On ATLDreamWeekend.com Website to Sponsor Site
Hospitality• (10) VIP Entry Festival Tickets & Chop House Entry• (10) GENERAL Tickets
Platinum Sponsor
Sponsorship Rights Fee
$15,000
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
Brand Rights / On-Site Entitlements• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Banner Inside Area of Use• Product Sampling (Depending On The Product - Subject To Approval)• Branding On Plaza Matrix Board During Festival• One (1) Vendor Booths• Commercial Prior To Start of Bands On Stage
Media Entitlements• EVERY Print, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Links On ATLDreamWeekend.com Website to Sponsor Site
Hospitality• (8) VIP Entry Festival Tickets & Chop House Entry• (8) GENERAL Tickets
Gold Sponsor Sponsorship Rights Fee
$12,000
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
Brand Rights / On-Site Entitlements• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Banner Inside Area of Use• Branding On Plaza Matrix Board During Festival• One (1) Vendor Booths
Media Entitlements• EVERY Print, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Links On ATLDreamWeekend.com Website to Sponsor Site
Hospitality• (6) VIP Entry Festival Tickets & Chop House Entry• (6) GENERAL Tickets
Silver Sponsor
Sponsorship Rights Fee
$7,500
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
Brand Rights / On-Site Entitlements• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Listing On Event Sponsor Banner• One (1) Vendor Booths
Media Entitlements• EVERY Print, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Links On ATLDreamWeekend.com Website to Sponsor Site
Hospitality• (4) VIP Entry Festival Tickets & Chop House Entry• (4) GENERAL Tickets
Bronze Sponsor
Sponsorship Rights Fee
$5,000
© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.
V i s i t U s O n l i n e A t w w w . A T L D r e a m W e e k e n d . c o m
Event ProducerKevin LevermoreThe Levermore Foundation, Inc.404-849-4392info@levermorefoundation.org
Event CoordinatorSponsorships & Vendor InfoTrinderlyn AlexanderT. Alexander & Associates770-572-6709info@talexanderllc.com
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