advaced content strategies 5: promoting

Post on 02-Nov-2014

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What good is remarkable content if nobody knows it exists? “Promoting Content” will explore some strategies and tactics for actively promoting your content via social media and passively promoting it via search engine optimization.

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Advanced Content Strategies:Promoting

Social Media

Networks

Facebook fan pages

Share interesting content

Exchange ideas

Syndicate content

Networks

Twitter

Share interesting content

Exchange ideas

Syndicate content

Slideshare

Slideshare

Share interesting content

Exchange ideas

Syndicate content

YouTube

Share interesting content

Exchange ideas

Syndicate content

Strategies

ShareYouTube

DemonstrationsInterviewsSlidecasts

Slideshare

PresentationsWhite papersSlidecasts

Facebook fan page

PostsPresentationsVideosPicturesEventsContent

Twitter

EVERYTHING!

Information trickle vs. fire hose

Leverage

Spreading ideas

Reuse Presentation

Add audio

Slideshare

YouTube

Podcast

Slideshare

Blog post

Facebook

Twitter

Google+

Create once, use many

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