alpha - getahead product prototype
Post on 07-Aug-2015
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So, what problem are we solving?
Our potential customers are looking for a tool that is:● compatible with market leading CRM tools to manage
competitive intelligence ● allows easy query of competitive database information
and tie back to opportunities● obtains important information from competitors● predicts how the competitor will react under certain
circumstances
Value proposition
We help companies to gain and sustain a competitive edge within their market.
We do this by (automated) analyses of the competition in key areas and showing the results in a clear way.
Specifications
Intended users:● Large Enterprises● Mid Size Business ● Small BusinessDeployments: Cloud-based or On-premiseDevices supported: Web-basedSupport Options: FAQs, Online SupportCRM Compatibility: SalesForce and other on-demand
Features
● External data feed - import: o Social media - customer experienceo News highlights - online mediao Vacancies Postedo Website changeso Key partnerso Pricing models
Features
● Internal data managemento input data (manual, bulk spreadsheet,
automated)o export data to Excel, CSV and PDF fileo track changeso configure notifications o team noteso user managemento team/department views managemento administration
Features
● Dashboard - data viewso Tabular representationo Graphical representation (numerical or
qualitative)o Word clouds
News highlights
In the news last week - define online media to follow and watch for your competitors
Apple Huawei Sony
Key partnerships
Track your competitor’s key partnerships:● Capture current state● Find about the new ones
New competition
Keep track of the new competitors● share insights within your team● automatically gather publicly available
online data● send team alerts
Strategic moves
● Get the big picture on your competitors and the market
● Spot the market shift in time
New Opportunities
New Opportunities section works as a social media, where only employees within a circle can post and share public information (that do not violate confidentiality agreements) such as news, comments, links, etc.
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