as business studies marketing. look at the products below and state which stage of the product...

AS Business Studies Marketing

Look at the Products below and state which stage of the product lifecycle that they belong to. Name 3 more products for each stage-

Apple Ipad

HP Slate

Regular TV

Sony PS3

Look at the Products below and state which stage of the product lifecycle that they belong to

Draw Product Life Cycle diagrams for the following products

Coca-Cola Water

Fashion Items Hersheys Chocolate

Skateboards

Extension StrategiesSales

Time

iPod NanoThe first iPod Nano was released in the US in

September 2005

The Nano replaced the iPod Mini which was a smaller version of the classic iPod

How many generations of iPod Nano do you think there has been within this time?

How do you think that the Nano has changed in this time?

Available in black or white and used flash memory. Color screen for picture viewing.

7 September 2005

Anodized aluminum casing and 6 colors available.

12 September 2006

2" QVGA screen, colors refreshed with chrome back, new interface, video capability, smaller Click Wheel.

5 September 2007

Revert to tall form and all-aluminum enclosure with 9 color choices, added accelerometer for shake and horizontal viewing.

9 September 2008

First iPod to include a video camera; also included a larger screen, an FM radio, a speaker, a pedometer, and a polished exterior case while retaining the similar colors as the fourth generation model.

9 September 2009

First iPod nano to include multi-touch screen; clip from iPod shuffle added. Video playback and camera removed.

1 September 2010

Extension Strategies Extension strategies are used to prolong the productlifecycle. Such strategies include-Reducing prices

Finding new markets for the product

Finding new uses for the product

Changing the design or features of the product

Encourage increased usage

Advertising

Extension Strategies What if you were assigned to design a coherent

and comprehensive strategy to prolong the product lifecycle of Inka Kola? Ideas?