blogging training for the world development movement

Blogging

Who reads blogs?

• 17.8 million people in the UK

• 66% of the UK internet population

How to get readers?

• Write original and good content• Link to others• Join conversations – comment on other

blogs• Tag in social bookmarking sites• Share using Twitter and Facebook• Think about your headlines• Encourage readers to subscribe

What to blog about?

You’re the expert

• Don’t research for days

• People won’t know what you know

• If you find it interesting, others will too

So what can we blog about?

• Quote and link to an article on food speculation• List the top 10 global justice bloggers• Report from the climate talks in Bonn• Summarise a session at the Africa conference• Interview a long-standing group member• Tell people how a campaign is going• Post pictures from a protest or media stunt• Criticise an FT journalist’s food speculation

analysis

It’s not a science

I can’t teach you how to be a good blogger.

Read blogs and find your own style.

But remember:You’re not writing a press release.

RSS is your best friend

• Subscribe to blogs

• Get a notification whenever a post is posted

• Read where and when you want

• Spend less time on the internet

• Look for the symbol

Some blogs in my RSS reader

http://liberalconspiracy.org/

http://www.brightgreenscotland.org/

http://lindaraftree.wordpress.com/

http://www.opendemocracy.net/ourkingdom

http://www.guardian.co.uk/global

development/poverty-matters

http://www.bethkanter.org/