broadband commission tackling big problems getting access to information, communications and...
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Broadband CommissionTackling Big ProblemsGetting Access to Information, Communications and Technology (ICT)
John DaviesVP/GM Intel CorporationJune 2011
Indonesia & Brazil Demographics
ITU: BB <3% income
affordableSources: Euro monitor, CIA Fact book, ITU, Intel BDMs
Indonesia & Brazil Demographics
-2%
0%
2%
4%
6%
8%
10%
12%
14%
16%
Population that can afford BB
BB
as
a %
of
Inco
me
Entry BB ~$18
BRIC+TIM = 50% world-wide population80% cannot afford at 3% income threshold
Sources: Euro monitor, CIA Fact book, ITU, Intel BDMs
~$10 prepaid / capped doubles pop.
that can afford
If ~$10 month
BB as a % of GNI PPP per
capita Population % of
Population< 3% 731,911 22.38%
>3% - <6% 860,138 26.30%>6% - <10% 533,277 16.31%
>10% - <40% 1,145,132 35.01% 3,270,458
Low Cost Prepaid / Capped Examples
3G ~$8/month India
Capped DSL ~$2/month
India
3G ~$14/month Indonesia
Particulars Rural USOF 99
Bandwidth512 Kbps up to 2
MbpsBroadband Fixed Monthly Charges (FMC) in Rs.
99 ($2)
Download/Upload limit 400 MB
Broadband Usage Charges / MB beyond free Download/Upload
0.40
3G ~$8/month Egypt
Entry 3G ~$0.40/300MbS
ri Lanka
Proposal
• Embrace Prepaid + Capped Broadband to reach lower income
• Full featured PC with Unlimited Broadband
• Low cost PC with Prepaid Broadband
• Gathering data + Starting pilots to test impact of Prepaid
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