communication of science via outreach programmes

Communication of Sciencevia Outreach Programmes

Project BRAVO CZOpen Door to Scientific Knowledge

Brána vědě/ní otevřená

PROMOTING SCIENCE & TECHNOLOGY

Longterm University Plan & Priorities of Development

B. Openness…•fulfill the three key roles of the university – education, research and active support of quality socio-cultural life on regional, national and international level•enhance the positive image of the university, popularise its activities among external and internal target groups and strengthen its position as a centre of knowledge and research as well as a natural cultural centre•popularise higher education, general science and specific branches studied at the University especially by means of popularisation and promotional activities

Project Objectives• enhance the interest of young people esp. in

natural sciences & technical disciplines• show to young people the world of modern

science and new findings in an enjoyable way • attract talented people to scientific disciplines,

research & development• raise awareness of the importance of further

education in the scientific fields offered by UofPa

Project Strategies• enhance the role of UofPa as the Regional Coordinator in

Support for Technology & Science Fields • form a complex of educational and popularisation activities and

system of outreach programmes in the region• implement and organize new promotional and popularisation

science oriented events - happenings & shows into the University PR activities

• intensify networking with esp. elementary and secondary schools and other stakeholders in the region

• enlarge intensive PR activities and provided services accompanied by the press and communication campaigns

and communicating the vision and mission of UofPa

Key Actors - Organizers • Department of PR and Communications UofPa• Faculty of Chemical Technology• Faculty of Economics and Administration• Jan Perner Transport Faculty• Faculty of Arts and Philosophy• Faculty of Restoration• Faculty of Health Studies• Faculty of Electrical Engineering and Informatics

I. Educational / Scientific Road Shows

LIVE SCIENCE DEMONSTRATIONS SINGLE EVENTS, CONTACT, INTERACTIVE

•Science & Technology in School Yards•Night of Young Scientists at the Castle•University Science Open Doors •Visits at Mobile Labs•Science Fairs•Live Science Demonstrations @ Fairs

Science & Technology in School Yards

• Spring & Fall - 4 day tours around the Pardubice Region – 200-400 pupils / day

Night of Young Scientists

• April - Pardubice Castle – 500-800 visitors

Science Fairs

• June – campus or city centre – around 1,000 visitors

II. Lectures with Live Demonstrations Meet a Scientist• Exempla trahunt• Specialized lectures about

latest discoveries • Scientists at schools• Science Café Café Universitas Meet a scientist evening at the Theatre Club

III. Multimedia Science Presentations• Exhibitons with interactive

demonstrations

III. Multimedia Science Presentations

• Mobile science communication

• Science video-spots

• Youth Scientists Web Page http://bravo.upce.cz

IV. Programmes for Talented Pupils/Students

• Excursions to the University & Faculty Labs & Departments

• Technical Children/Students Clubs• University Summer Day Camps• Systematic High School Young Scientists Work at Labs• Youth Science Conferences & Seminars• Competitions of Students Scientific Works /

Presentations

Young Scientists ConferenceKnowledge to Young People

• November – CZ bests student works presentations

V. University Students towards Excellence

• Summer schools• Mentor – Mentee system• Science communication & excursions abroad• Specialized conferences, workshops, trips,

trainings for undergraduate and postgraduate students

VI. Edu Seminars for Elementary and Secondary Schools Teachers

• Chemistry • Economics and Mathematics • Philology and Pedagogy • Transportation• Healthcare

VII. Further Education and Trainingfor Science Communication

• Workshops for asistant uni students and staff• Further professional education• Broadcasting – Live Lab on Czech Radio Pardubice• Media & communication training• Live science demonstrations training • Science festivals & centres & programmes abroad• Summer schools & profiled seminars

Science & Technology in School Yards

Night of Young Scientists

Project BRAVO in NumbersJune 2012 – May 2014 (2 years)•50 mil. CZK = 1,8 mil. EUR•Network of 340 schools within the region - 220 elementary and 120 secondary schools + 70 educational institutions•60 schools actively involved•31 different Types / 68 Events /multiple freq.•7,500 pupils (plan) – 10,000 (reality)•2,000 uni students (plan) – 3,500 (reality)•Project team/staff 109 (plan) – 500 (reality)

Project BRAVO II.Open Door to Scientific Knowledge II.

March 2014 – June 2015 (16 months)•24,5 mil. CZK = 0,9 mil. EUR•5 main fields of activities•Modified target groups – focus on pupils & their leisure time activities, natural sciences & technical disciplines•7 Partners – 4 with financial participation•66 different Types / 196 Events•Project team/staff 190 (plan)

Strengths• Intensive communication with the community• Systematic support of youth interested in Education and

Science• Modern ways of learning & teaching & work with students &

forms of science popularisation • Broad network & partnership & cooperation with external

institutions, schools and teachers • Experienced, enthusiastic, skilled project & demo teams• Excellent University services support • Systematic project management & events know-how &

methodology

Weaknesses• Extensive & demanding administration requirements• Changes during the project complation – provider,

project plan • Excessive bureaucracy /not relevant to outcomes &

project content• Short monitoring periods• Limitations, competition rules, price changes for

services, products, devices buying

Threats• Time break in programme schemes & financing • Programme conditions & strong competition • Project & demo team changes• Project administration management & support• Relationships with internal and external partners

Opportunities• Everlasting social need & vital interest in science,

technology & latest discoveries• New EU programme funding• Positive, strong & stable support of UofPa• Expanding of regional impact & network• Developed, trained and suited popularisation activities &

University communications & PR• Project team inventiveness & skills & enthusiasm• Further learning & improvement by doing/acting• Systematic approach & standardizes practices

Acknowledgement of Success• SCIAP - LIVE LAB broadcasting on Czech Radio

Pardubice with Jana Davidová-Kracíková2. place - category Audio/Videocompetition of the Czech science popularisation teams & programmes in SCIence APproach

organized by CZ Academy of Science • GAUDEAMUS FAIR - UNIVERSITY EXHIBITON

1. place in Brno

Futher Information

• http://projekty.upce.cz/bravo• http://bravo.upce.cz/index.html• www.uni-pardubice.cz

CONTACT TEAMIng. Valerie Wágnerová

Ing. arch. Iva SvobodováMgr. Zuzana Paulusová

BIG THANKS TO PROJECT AND DEMO TEAMS