conferences i/o - audience engagement system
Post on 26-Jul-2015
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Chicago, IL
John PytelCEO
Sales + Business Development
Scott CohenCMO
Sales + Business Development
Dave MulderCTOProduct Development + Technical Support
The Team
# of Sessions Created January - July 2014
Americas | 89% Europe | 6%
Oceania | 4% Other | 1%
Percentage of Usage By Location
Organizations across the globe use Conferences i/o to enhance their events & meetings
Global Reach
We serve (happy) customers in a variety of different industries & disciplines
Happy Customers
93% of customers say that they would definitely recommend Conferences i/o to someone planning an event
Recommend93%
Repeat99% of Customers said that they would use Conferences i/o at a future event
99%
74% of customers said that our customer service & support exceeded or far exceeded their expectations
Exceed Expectations74%
87% of customers agreed or strongly agreed that Conferences i/o improved audience participation at their event
74% of customers agreed or strongly agreed that Conferences i/o helped them
learn more about their audience
Participation Engagement Learning
We deliver on our promise to improve audience Participation, Engagement, and Learning outcomes
Customers reported an average engagement rate of 8 out of 10 when using Conferences i/o at their event.
Proven Success
87% 8.0 74%
There are two primary reasons why attendees go to events
Networking Knowledge Building
&
The Problem
Event organizers hire topic experts to present content and knowledge for attendees to learn
Content
The Problem
Effective learning happens when attendees are participating & engaged
+ =Participation Engagement Knowledge
Building
?
The Problem
The average adult attention span has dropped from 12 minutes to 5 minutes over the past decade
Atte
ntio
n Sp
an (m
ins)
1
5
8
12
15
2004 2006 2008 2010 2012 2014
Ave rage A t t en t i on Span
The hard part is keeping attendees engaged
3 out of 4 attendees don’t participate during sessions due to fear of speaking in front of other peers
Study: “How Social Media is Ruining Our Minds” via SocialTimes.com Source: National Institute of Mental Health
The Problem
Conferences i/o allows attendees to participate anonymously in real-time, resulting in greater Engagement & Knowledge Building
The Solution
Effective Knowledge Building leads to higher ROI, Satisfaction and likelihood of Repeat Attendance
Effective Knowledge Building Increased Attendee ROI Higher Attendance
Satisfaction Repeat Attendance
$R O I
The Solution
Real-Time Interaction• Ask questions• Respond to Polls• Feedback Surveys
Extended Engagement• 24/7 Access• Engage before and after events
Web Based• Any mobile device• Nothing to download or install
Product OverviewConferences i/o
How Attendees ParticipateConferences i/o
The homepage will show a schedule of the sessions using the app & attendees can click on the session they want to join
Attendees simply navigate to a unique URL using any internet enabled device
Nothing to Download or Install
Built in Schedule
We make it easy to integrate Conferences i/o into other Event apps so that navigation is streamlined
Event App Integration
Our Social Q&A feature allows attendees to ask questions in real-time during a session.
Attendees can also see the questions that other people are asking and up-vote the ones they want addressed.
So when it’s time for Q&A, the moderator knows which questions are most important to the entire group… not just those willing to raise their hand.
Give Every Attendee a VoiceSocial Q&A
Attendees are able to respond to Poll questions and view the results in real-time on their own device or up on the big screen. We offer a variety of different Polling options...
No Expensive Equipment, or Hardware
Multiple Choice Open-Ended Numerical Average
Real-Time Polling
Hassle-Free Feedback For EVERY Session
Conferences i/o makes it easy for attendees to provide real-time feedback, resulting in higher response rates and more accurate data than standard post-event email surveys.
It also enables organizers to collect feedback on a per-session basis, not just the overall event.
All of the data can be exported to an organized report for convenient analysis.
Session Evaluations
Embed Organization or Event Logos
Add custom announcements
Customize color scheme & fonts
Additional spaces for sponsor logos
Customization to Match Your BrandFlexible Branding
Participate In-Person or Online
Attendees can access Conferences i/o from anywhere in the world.
If you’re hosting a hybrid event, your virtual attendees are no longer limited to only seeing & hearing the content.
Conferences i/o allows virtual attendees to interact & participate right alongside the live group.
Virtual / Hybrid Events
Pricing Models
All Purchases Include
24/7 Application Access
Reports & Data Exporting
Custom URL & Branding
Moderator Training Session
Best for smaller scale meetings & trainings that happen on a recurring basis
‣ Annual Subscriptions
‣ Up to 250 concurrent users
‣ Unlimited use
SubscriptionBest for large, infrequent, events &
conferences
‣ One time purchase
‣ Price based on event size & length
‣ Access to app 30 days prior
Per EventBest for large scale events & conferences
that happen frequently
‣ Annual licenses
‣ Multi-event purchase
‣ Pricing on a custom basis
Licensing
Pre Event
‣ Sessions Created ‣ Moderator Training ‣ Polls & Evals Created ‣ Branding Finalized
Event
‣ Application is used during event ‣ Support available if needed
Post Event
‣ Q&A Followup ‣ Data Exported
Per-Event Engagement Timeline
- 45 Days Event +30 Days
Interview With Reggie HenryASAE Chief Information Officer
ASAE represents more than 21,000 association executives and industry partners representing
10,000 organizations. ASAE hosts multiple large, 2000 to 5000 attendee, annual conferences and
meetings each year.
Conferences i/o has been used at a number of previous ASAE conferences and is consistently
used at smaller scale meetings and presentations.
A: We receive great feedback from the attendees and speakers alike. The speakers are extremely appreciative that the most relevant questions bubble their way to the top. The attendees enjoy the social aspects of the Q&A and knowing what others are thinking throughout the entire session.
What value does Conferences i/o provide for ASAE events?A: The major value Conferences i/o provides is greatly increased audience participation. Being able to see what is on each others’ minds during the presentations really stimulates conversation and make for a very spirited Q&A period!
During our Town Hall meetings, the ability to do on-the-spot polling really adds value to the discussions and overall engagement with the material.
Do your attendees enjoy using the app?Past ASAE Events That Used Conferences i/o
Crain’s Chicago Forum is a series of expert panels and presentations
covering topics from Technology to Real Estate
Previous forum events
Interview With Amy Shivvers Director of Events at Crain’s Chicago
How has Conferences i/o effectively solved those problems for you?
A: Conferences i/o enables our attendees to ask questions without disturbing the flow of the event or panelists. It also allows the moderator to pick and choose questions that fit the conversation best.
Why Did You Decide To Use Conferences i/o?
A: We wanted to make the Q&A portions of our events more efficient and organized. Sometimes in large ballrooms, questions from the audience can often go unnoticed or be unheard.
We also wanted a way to manage the quality of our questions, ie, eliminate repeat questions and increase the diversity of questions.
MCON14 was a hybrid event with 20+ speakers, 350 attendees in-person and over 10,000 online.
Conferences i/o was used as a means to encourage attendee participation both online and in-person.
What were your initial goals when you decided to use Conferences i/o?
A: Our goals were to have a seamless, user-friendly platform that would allow participants both online and in-person too engage with speakers. We needed something that would work in real-time and be easy for participants and moderators.
Interview With Lara Banker Creative Director of MCON14
Did the product effectively achieve those goals?
A: Conferences i/o was great because it made it so easy for all 3 parties— live attendees, virtual attendees, and moderators — to participate. We were able to embed the application underneath the live video stream on our virtual attendee website and the folks that attended in-person simply navigated to a URL on their mobile device.
What kind of feedback did you hear about the product?
A: All of our feedback was very positive on the experience, from moderators, speakers and attendees! Both verbally and in our post event survey.
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