contextual inquiry workshop

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1

CONTEXTUAL INQUIRY Let’s take this show on the road

2

WELCOME to the workshop

Recruiting – Scheduling – Sessions – Notes - Debrief

3

Recruiting

We want participants who: •  Are talkative •  Are thoughtful •  Don’t make the researcher feel uncomfortable •  Are invested enough to be honest

We get this by recruiting via personal contacts.

4

Scheduling

Time Before & After

Location Public/Comfortable with Wifi

Reminder Email

Remember It’s Exhausting!

Travel – Parking – Setup – Quick Debrief After

Coffee shop – Home – Library (you can usually book a room in

advance)

“Looking forward to seeing you. Please bring your devices and

charging stuff!”Don’t schedule more than two

in a day!

5

Sessions

Aces Up Your Sleeve

Final Question

5-10 minutes early

Warmup Questions

Kickoff Question

1. 2. 3. 4. 5.

Fully charged phone – recording app – backup

device – fat notebook and 2+ pens

Focus – Education - Family size –Hometown– Devices

– Social Media

“Show me the last search you did for school/in the course of your research.”

“Where did you learn about that?”

“Can you show me?”“How do you make that

decision?”

“What haven’t I asked you about that I should have?”

6

Notetaking Tips Direct

Quotes Time

Checks

Note the context/

UI

It’s OK to Pause

Jot Down What You Want to See

Later

7

Demo!

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What Did You Capture?

9

Debrief As long as the session (sometimes longer)

Tell the story

Get the notes

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Notes First Name Last InitialDemographics Employment

Approximate ageImmediate familyTown/LibraryDevicesSocial mediaEntertainment subscriptions

Notes "Quotes."Behavior + IntentionBreak up notes to describe separate actions that make up a behavior.Frame each note with the UI the behavior takes place in.

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Notes for Affinity Mapping

What’s the meaning?

What’s the motivation?

What’s the larger idea?

It’s time-consuming!

Haven’t attended the session, can’t recognize the context

The “why” is often more important than the actual behavior.

How does this fit in with the patterns we’re seeing?

Even with plenty of time, you might have “homework.”

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Put notes together that “feel” like they go together.

http://docslide.us/documents/harvard-library-ux-methods-workshop-wmatt-reidsma.htmlhttp://www.discover6sigma.org/post/2009/02/affinity-diagram/

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Best Outcomes

Empathy Solutions Team Buy-In Vocabulary In-depth

knowledge

14

Questions?

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