contextual inquiry workshop
TRANSCRIPT
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CONTEXTUAL INQUIRY Let’s take this show on the road
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WELCOME to the workshop
Recruiting – Scheduling – Sessions – Notes - Debrief
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Recruiting
We want participants who: • Are talkative • Are thoughtful • Don’t make the researcher feel uncomfortable • Are invested enough to be honest
We get this by recruiting via personal contacts.
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Scheduling
Time Before & After
Location Public/Comfortable with Wifi
Reminder Email
Remember It’s Exhausting!
Travel – Parking – Setup – Quick Debrief After
Coffee shop – Home – Library (you can usually book a room in
advance)
“Looking forward to seeing you. Please bring your devices and
charging stuff!”Don’t schedule more than two
in a day!
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Sessions
Aces Up Your Sleeve
Final Question
5-10 minutes early
Warmup Questions
Kickoff Question
1. 2. 3. 4. 5.
Fully charged phone – recording app – backup
device – fat notebook and 2+ pens
Focus – Education - Family size –Hometown– Devices
– Social Media
“Show me the last search you did for school/in the course of your research.”
“Where did you learn about that?”
“Can you show me?”“How do you make that
decision?”
“What haven’t I asked you about that I should have?”
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Notetaking Tips Direct
Quotes Time
Checks
Note the context/
UI
It’s OK to Pause
Jot Down What You Want to See
Later
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Demo!
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What Did You Capture?
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Debrief As long as the session (sometimes longer)
Tell the story
Get the notes
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Notes First Name Last InitialDemographics Employment
Approximate ageImmediate familyTown/LibraryDevicesSocial mediaEntertainment subscriptions
Notes "Quotes."Behavior + IntentionBreak up notes to describe separate actions that make up a behavior.Frame each note with the UI the behavior takes place in.
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Notes for Affinity Mapping
What’s the meaning?
What’s the motivation?
What’s the larger idea?
It’s time-consuming!
Haven’t attended the session, can’t recognize the context
The “why” is often more important than the actual behavior.
How does this fit in with the patterns we’re seeing?
Even with plenty of time, you might have “homework.”
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Put notes together that “feel” like they go together.
http://docslide.us/documents/harvard-library-ux-methods-workshop-wmatt-reidsma.htmlhttp://www.discover6sigma.org/post/2009/02/affinity-diagram/
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Best Outcomes
Empathy Solutions Team Buy-In Vocabulary In-depth
knowledge
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Questions?