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COREMEDIA FOR IBM® WEBSPHERE® COMMERCEUnite Content and Commerce
CREATE DIGITAL EXPERIENCES THAT INSPIRE, INFORM, AND CONVERT.
Cater to the Experience-Driven Shopper
Online shoppers increasingly expect personalized, media-rich digital experiences that are unified across all channels. But brand and
commerce interactions have traditionally existed in separate worlds, so it’s essential for you to bridge this gap. In order to beat
your competition, you need to replace your rigid, catalog-driven structures for displaying products with more dynamic content- rich
experiences. In addition, your stores need to provide experiences that are optimized for mobile devices and eliminate the duplication
of effort that comes from having separate teams working on different touchpoints. You need to tell your brand stories in ways that
excite, inspire, and inform your shoppers. And you need to be able to deliver these experiences quickly and cost-effectively, without
waiting for IT or disrupting existing processes.
Engage Customers with Dynamic, Compelling Content
Elevate your customers’ experiences overnight with dynamic content-enhanced storefronts, shoppable brand sites, and cut-
ting-edge targeting. Blend real-time product information with marketing content and rich media to deliver consistent product
messages to every digital touchpoint. Streamline workflows, refresh content constantly, and take global campaign collaboration to
the next level. The CoreMedia Content Experience Platform is the market-leading multi-commerce CMS — and the preferred content
management vendor in the luxury, fashion, and beauty space. CoreMedia has revolutionized the integration of content and
commerce with smart
content management, advanced digital asset management, and sophisticated personalization capabilities. CoreMedia’s intuitive
editorial interface, mature APIs, and real-time integrations with leading commercial and homegrown commerce platforms allow
marketing and eCommerce professionals to create, manage, and publish personalized shopping experiences that blend branded
content with real-time product data. This leads to increased engagement, conversions, time-on-site, and average order size. Unlike
some vendors, CoreMedia lets you preserve existing store structures and front-end business logic. And, we let you create and
manage blended, content-rich shopping experiences for any audience on any digital channel.
Advanced digital asset management and real-time omni-channel previews
IBM Watson AI-assisted campaign creation
COREMEDIA FOR WEBSPERE COMMERCE COREMEDIA.COM
TRANSFORM ONLINE STORES WITH COREMEDIA’S CONTENT CAPABILITIES.
[ 01 ] Stunning Design & Dynamic Layouts
Access a large catalog of appealing design
elements, including shoppable videos, interactive
image maps, slide shows, carousel views, 360°
spinners, and more. Because we separate content
from presentation, you can easily reuse and
quickly reformat your content in a variety of styles
and layouts.
Inherently Omni-Channel
Because our modular architecture separates
content from layout and business rules, you can
deliver unified and consistent digital experiences
to any digital channel or mobile device, Our built-in
responsive and adaptive web capabilities can be used
as a foundation for building modern, effective mobile
experiences.
Smart Content Personalization
Content created and managed in CoreMedia can
be combined with real-time product information to
enhance every aspect of your customers’ shopping
experiences. You can construct stories around any
product or collection. CoreMedia lets you create
personalized business rules to show different content
to each user.
Advanced DAM Capabilities
Built-in digital asset management makes it easy
for you to manage and integrate digital media to
make your online stores more appealing and visually
engaging. You can easily manage, edit, and integrate
a wide variety of rich media content types including
images, videos, PDFs, binary files, style sheets, and
page layouts.
Incremental Approach
CoreMedia helps you to reduce your risk with an
evolutionary “grow-as-you-go” approach that lets you
get started quickly while laying a sustainable
foundation for future growth. You can also benefit
from a fully productized, deeply integrated
application as well as the option of a fixed-price,
fixed-scope deployment offering.
Flexible, Intuitive Design Environment
CoreMedia empowers your business users with an
innovative design environment. The CoreMedia UI is a
dynamic, web-based tool for the design, creation and
delivery of content-driven experiences that
can be seamlessly integrated into IBM WebSphere
Commerce.
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AT A GLANCEIBM WebSphere Commerce customers can rapidly augment existing IBM stores with-
out disrupting exisiting business processes.
Fully productized and IBM-validated offering
Access to IBM WebSphere Commerce workspaces and related tasks
Seamless integration with the IBM Marketing Cloud
Fixed-price and -scope Express Deployment Solution delivers tangible business value in as little as 10 weeks
Support for advanced B2B commerce features including contract-based pricing and personalization
Integration with IBM Watson AI to personalize shopping experiences and automate content creation
Empower business users to build powerful experiences leveraging your omni-channel assets in Content Hub
IBM & COREMEDIA: A POWERFUL COMBINATION
CoreMedia’s solution is based on a deep integration between two
exceptional enterprise technology providers: CoreMedia and IBM.
CoreMedia’s fully productized and IBM-validated offering ensures
that you can innovate quickly, reduce implementation costs, and
protect existing investments while maximizing both platforms.
Each system is utilized for its strengths. IBM WebSphere
Commerce provides a powerful customer interaction platform for
cross-channel commerce. CoreMedia is an expert at managing
content and delivering engaging, contextual customer
experiences across all touchpoints. CoreMedia and IBM are
working together to help you reduce production costs, accelerate
time-to-web, and increase the quality of your customers’
shopping experiences — leading to higher average revenue per
visitor, more repeat customers, and enhanced organic web
traffic. The CoreMedia Content Experience Platform is available
as a subscription-based service in CoreMedia on Cloud or can be
installed on-premises or in a private cloud environment.
For more information, please visit our website: www.coremedia.com
Copyright 2017. CoreMedia Corporation. All rights reserved. IBM and IBM WebSphere Commerce
Cloud are registered trademarks of IBM.com, Inc. in the United States and in several other coun-
tries. All other trademarks are the property of their respective owners.
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