crossing boundaries 5: the end of the job ethos: blending professional and private activity

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Fifth in our series, Crossing Boundaries: Implications for the Content Industries, for Adobe. Link to the full webinar recording is here: http://adobe.ly/18ESQDw Full connectivity, anywhere at any time, is changing our perception of the boundaries between professional and private life. Perhaps we are entering an era where terms such as “job, professional life, and private life” will be replaced by a simple, continuous concept such as “activities.”

TRANSCRIPT

Ray  Ga

llon  &  Neu

s  Loren

zo  

Crossing Boundaries: Implications for the Content Industries

-5-

The  End  of  the  Job  Ethos:  Blending  Professional  and  Private  AcAvity    

hBp://acculturated.com/wp-­‐content/uploads/2013/08/work_life.jpg  

Ray  Ga

llon  &  Neu

s  Loren

zo  

Integrated Life Strategies Thank  you  for  working  with  us!  

https://fbcdn-sphotos-f-a.akamaihd.net/hphotos-ak-ash3/524690_10151540787818756_2103395907_n.jpg

Everyone needs to have the means to live

Tea break at work: personal or professional activity?

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p-­‐content/uploads

/2013/11/powerfu

l-­‐photos-­‐27.jpg  

Can  we  really  separate  personal  and  professional  skills?  

hBp://oltreuomo.com/magazine/wp-­‐content/uploads/2013/11/powerful-­‐photos-­‐28.jpg  

The Three Eights

8  

8  

8  

Hours  in  the  Day  

Sleep  

Work  

Personal  Life  

This  “classic”  way  to  organize  our  lives  has  become  pure  myth!  

Life is a Continuum

Our Waking Hours: Theory

http://small-projects.org/wp-content/uploads/2013/03/%D8%A7%D9%81%D9%83%D8%A7%D8%B1-%D9%85%D8%B4%D8%A7%D8%B1%D9%8A%D8%B94.jpg

Our Waking Hours: Practice

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Painting Our Personal Stories

hBp://www.wallsave.com/wallpapers/1280x1024/paint-­‐world-­‐cup-­‐body-­‐painAng-­‐real-­‐madrid-­‐nature/287986/paint-­‐world-­‐cup-­‐body-­‐painAng-­‐real-­‐madrid-­‐nature-­‐d-­‐graphics-­‐autumn-­‐oil-­‐287986.jpg      

Generalists  and  lifelong  learning    across  many  disciplines  are  key  to  the  new  "Age  of  ConnecAon.“                              Arnold  Beekes,  

What  do  you  noAce  first?  

hBp://2.bp.blogspot.com/-­‐rW06oQYeDbM/TjXXUubIbrI/AAAAAAAAA7s/d53Vwp6cSAc/s1600/octavio_ocampo_don_q1.jpg  

Specialist or Generalist?

EvoluAon  has  created  highly  specialized  species  that  occupy  disAnct  ecological  niches.  

What Does an Ant on a Brick Wall Know About the Wall?

hBp://www.capecodpestpros.com/wp-­‐content/uploads/2012/06/iStock_000019428857XSmall.jpg  hBp://fin6.com/wp-­‐content/uploads/2013/10/db4eb6bekdb97c3d6965e81eefe8b2d4.jpg  

EvoluAon  has  created  highly  specialized  species  that  occupy  disAnct  ecological  niches.  

The  human  mind  tends  naturally  to  surf  over  wide  areas  of  interest,  to  be  the  integrator  of  nature’s  specializaAon:  there  is  only  one  human  species,  but  many  human  cultures.  (Jorge  Wagensberg)  

What Does an Ant on a Brick Wall Know About the Wall?

hBp://www.capecodpestpros.com/wp-­‐content/uploads/2012/06/iStock_000019428857XSmall.jpg  hBp://fin6.com/wp-­‐content/uploads/2013/10/db4eb6bekdb97c3d6965e81eefe8b2d4.jpg  

Generalization vs. Specialization

hBp://socialmediastrategiessummit.com/blog/wp-­‐content/uploads/ConceptualizaAon-­‐VisualizaAon.jpg  

“A  lifelong  career  in  one  domain  is  an  illusion”.                                                                              Arnold  Beekes                                            from  Amersfoort,  The  Netherlands  

“LifeAme  employment  has  gone.  

 LifeAme  learning  has  replaced  it.”.  

                                                                           Arnold  Beekes  

                                         from  Amersfoort,  The  Netherlands  

hBp://permamarks.org/world-­‐needs-­‐generalists/  

•  The  specializaAon  imposed  by  the  industrial  revoluAon  is  coming  to  an  end;  highly  specialized  tasks  are  being  taken  over  more  and  more  by  automatons  and  computers.    The  future  for  Human  acAvity  is  in  complex,  generalized,  conceptual  thinking  (OECD  Study,  2003)  

Organizing Fragmented Reality is Conceptual CategorizaAon,  organizaAon,  planning  or    interpreAng  reality  is  a  process  of  dematerializaAon  and  culture  building.    

hBp://www.udc.es/tempo/cuesAons20/Imaxes/surrealismos/Fotos%20333/01.09.Dali.Gala.Breton.VHugo.1928.jpg  hBp://3.bp.blogspot.com/-­‐rMUrOpyPbA8/UXbYM0hSpKI/AAAAAAAACHE/fYgH6K2ig_M/s1600/kilika_recortables_descargable_ni%25C3%25B1os.jpg  

Canada, 1972

•  Canadian  autoworkers’  union  campaigns,  not  for  higher  salaries,  but  for  “dignity  on  the  assembly  line.”  

•  Incumbent  Prime  Minister  Pierre  Trudeau  makes  an  elecAon  speech  in  which  he  says  we  need  to  end  the  “work  ethic.”  

•  Trudeau’s  Liberals  almost  lose  the  elecAon  –  are  returned  with  a  minority  government.  

hBp://uncommonmusings.com/wp-­‐content/uploads/2013/04/Dream-­‐job.jpeg  hBp://coaching-­‐journey.com/wp-­‐content/uploads/2012/03/passion_in_business.jpg  hBp://www.healthylifestylesliving.com/wp-­‐content/uploads/2013/06/what-­‐career-­‐is-­‐right-­‐for-­‐me.jpg  

We need to work – we need activity. Do we need a job?

“We  must  do  away  with  the  absolutely  specious  no=on  that  everybody  has  to  earn  a  living...The  true  business  of  people  should  be  to  go  back  to  school  and  think  about  whatever  it  was  they  were  thinking  about  before  somebody  came  along  and  told  them  they  had  to  earn  a  living.  “  

-­‐R.  Buckminster  Fuller  (1970)  

 

Employment protection?

hBp://i1.wp.com/newsroom.iza.org/en/wp-­‐content/uploads/2013/09/worker_construcAon.jpg  hBp://siteresources.worldbank.org/SOUTHASIAEXT/Images/

223545-­‐1202240835749/4643038-­‐1242225110254/6117394-­‐1242662698870/md1.jpeg  

Buckminster  Fuller,  in  "The  New  York  Magazine  Environmental  Teach-­‐In"  by  Elizabeth  Barlow  in  New  York  Magazine  (30  March  1970),  p.  30  

Did  Thomas  Edi

son  have  a  jo

b?  

       Or  did  he  j

ust  invent?  

Beethoven,  Michelangelo,  Picasso,            Did  they  have  a  job?              Or  did  they  just  work?    

Ray  Ga

llon  &  Neu

s  Loren

zo  

Concept of private and public “Collective Space”

hBp://1.bp.blogspot.com/-­‐3chbCJf8Daw/T4WNlQPh8VI/AAAAAAAABJc/h4osSEB0qOg/s1600/207887_10150142907698860_601853859_6604836_6759774_n.jpg  

Ray  Ga

llon  &  Neu

s  Loren

zo  

Job as a linguistic concept

Work  Job  Task  AcAvity  

Labour  Profession  Employment  

Experience  

Post  

Trabajo  Tarea  

Faena  

AcAvidad  

Profesión  

Experiencia  

Empleo   Labor  

Puesto  

“Wealth is our organized capability to cope

effectively with the environment in sustaining

our healthy regeneration and decreasing both

the physical and metaphysical restrictions of

the forward days of our lives.” -R. Buckminster Fuller, 1963

hBp://en.wikipedia.org/wiki/File:Dymaxion_2003_animaAon_small1.gif  

Virtual Wealth

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g.com/files/

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013.pdf  

hBp://api.ning.com/files/QK8xPxzOGRkjQs4zpCCD3fE6wfobrce7ZXmxh2XB5qjeOOH0OjeKZjD8co4gItREIH8epUl83K5DNquX6zoMM8UnQ9Z-­‐XteO/GovLoop_Agency_of_the_Future_OpenSource_Nov2013.pdf  

Building Added Value

Adapted  from:  hBp://socialprosperity.ca/sites/socialprosperity.ca/files/imagecache/full_width_720/pictures/UnAtled_0.jpg  

-­‐  CollaboraAve  tools  -­‐  Team  building  -­‐  Leadership  training  -­‐  Project  management  

-­‐  Integrated  media  -­‐  Learning  communiAes  -­‐  Value  communicaAon  -­‐  CommunicaAon  plan  

-­‐  Generalists  and  Specialists  -­‐  InteracAon  Clients  and  Producers  -­‐  Diversity,  Global  Values  

Contribution to Society

•  As  we  actualize  ourselves,  we  become  masters  of  some  subjects,  the  go-­‐to  source  for  informaAon.  

•  As  the  go-­‐to  source  for  informaAon,  we  enrich  the  community  

•  As  we  acquire  new  knowledge,  we  actualize  ourselves.  

Change Ethos: Searching for What?

hBp://media-­‐cache-­‐ak0.pinimg.com/736x/a8/39/41/a8394192edaa709f2cda7c0728e010bc.jpg  

Aha! Moments

hBp://womanseeksworld.com/wp-­‐content/uploads/2012/07/Find-­‐Your-­‐Passion.jpg  

•  Where?  •  When?  •  How?  •  Whom  with?  

Can  you  remember  a  deep  learning  moment?  

Is it a Job or Community Service?

•  Ergonomic  design  •  Ecological  efficiency  •  Sustainable  development  

•  Great  Customer  Experience  

•  Affordability  •  Accessibility  

The New Blending: The End of the Job Ethos

hBp://womanseeksworld.com/wp-­‐content/uploads/2012/07/Find-­‐Your-­‐Passion.jpg  

Study: Editions Tissot / Opinionway

Factors  promoAng  friendship  Aes  in  enterprises  

Yes,  o1en  

Facilitate  signing    of  contracts  or  

commercial  success  

Facilitate  career  development  

Can  friendship  promote  business  and  career?  

hBp://www2.ediAons-­‐Assot.fr/page_contenu/sondage-­‐etude/infographie-­‐amiAe-­‐travail/  

The Things To Do

•  The  Things  to  do  are:  the  things  that  need  doing,  that  you  see  need  to  be  done,  and  that  no  one  else  seems  to  see  need  to  be  done…  that  no  one  else  has  told  you  to  do  or  how  to  do  it.  This  will  bring  out  the  real  you...    

–  Buckminster  Fuller,  from  a  leGer  to  a  10  year  old  boy  who  had  inquired  in  a  leGer  as  to  whether  Fuller  was  a  "doer"  or  a  "thinker”    (16  February  1970)  

Not  jobs,  not  home  life,  just  ac>vi>es!  

A  CriAcal  Point  on  a  CriAcal  Path  

hBp://news.sciencemag.org/sites/default/files/styles/thumb_arAcle_l/public/media/sn-­‐evacuaAons.jpg  

Virtual identities

hBp://designtutorials4u.com/wp-­‐content/uploads/2010/11/03_office.jpg  hBp://www.gajfurniture.com/wp-­‐content/uploads/2012/01/office_furniture2.jpg  

 hBp://1.bp.blogspot.com/-­‐vztdFProByY/USRrQnnwUwI/AAAAAAAABWc/Al-­‐0XEkmL_c/s1600/7318269-­‐birthday-­‐cake-­‐with-­‐burning-­‐candles.jpg  hBp://www.narrabri.net/AccountData/28/content/images/pets1.jpg  hBp://www.britannica.com/blogs/wp-­‐content/uploads/2009/05/wiki.png  

Pubic  

Private  

Virtual  environment  Physical  environment  

Changing paradigms

hBp://www.demoAvaAon.us/media/demoAvators/demoAvaAon.us_EVERYONE-­‐HAS-­‐THREE-­‐LIVES-­‐a-­‐public-­‐life-­‐a-­‐private-­‐life-­‐and-­‐a-­‐secret-­‐life_136577389236.jpg  

Everyone has three lives:

A public life A private life And a secret life

Changing paradigms

hBp://www.demoAvaAon.us/media/demoAvators/demoAvaAon.us_EVERYONE-­‐HAS-­‐THREE-­‐LIVES-­‐a-­‐public-­‐life-­‐a-­‐private-­‐life-­‐and-­‐a-­‐secret-­‐life_136577389236.jpg  

Everyone has three lives:

A public life A private life And a secret life

hBp://wpmedia.business.financialpost.com/2013/03/facebook-­‐inc.jpg?w=620  

I  input  very  liBle  informaAon  when  I  first  signed  up  but  yet,  Facebook  was  able  to  link  me  up  with  people  I’d  gone  to  primary  school  with.  I  found  it  very  unseBling.    

I  had  to  shut  down  my  old  blog  once  because  some  creep  started  to  “stalk”  me  in  real  life  –  he  got  my  personal  info  just  with  an  email  address  and  even  went  to  the  extent  of  harassing  my  friends  

I  wish  I  had  been  wiser  when  I  started  my  first  blog  when  I  was  thirteen.  It  was  a  private  Livejournal,  my  online  diary.  I’m  sAll  in  touch  with  a  couple  of  people  who  read  my  diary  for  5+  years  and  I  don’t  even  dare  to  read  up  on  my  past  myself  because  it’s  embarrassing.    

hBp://mashable.com/2013/10/02/facebook-­‐workday/  

Integrated Life Strategies

hBp://mashable.com/2013/10/02/facebook-­‐workday/  

•  Any  Ame,  any  place  •  Self-­‐paced,  Autonomous  •  Self-­‐MoAvated,  Raising  awareness  •  AdaptaAve  producAon  •  Building  knowledge  and  pracAce  •  Focused  on  tasks  •  AuthenAcity  •  Credibility  

Lifelong Project

“Quantum  theory  provides  us  with  a  striking  illustra=on  of  the  fact  that  we  can  fully  understand    a  connec=on    though  we  can  only  speak  of  it  in  images  and  parables.”  

-­‐Werner  Heisenberg  

hBp://en.wikiquote.org/wiki/Werner_Heisenberg  

THANK YOU

Ray  Email:  ray@transformaAonsociety.net  TwiEer:  @RayGallon  LinkedIn:  Ray  Gallon  Google  Plus:  +Ray  Gallon      Blog  –  Rant  of  a  Humanist  Nerd:    hBp://humanistnerd.culturecom.net    

Neus  Email:  neus@transformaAonsociety.net  TwiEer:  @NewsNeus  LinkedIn:  Neus  Lorenzo    

Link  to  Adobe  TCS  recorded  webinars:  hGp://adobe.ly/Pbdp0J  

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