crowdsourcing our cities

Post on 17-Jul-2015

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I've lived in Bogotá for over 10 years

7.8 million citizens

Source: Secretaría distrital de planeación 2014

More than 5,000 neighborhoods

25% of Colombian GDP

Source: Dane 2013

Beautiful people

Trending place ;)

Sure we have problems

Underground economy

Limited sources of income

We don't have a sense of belonging

With our background in digital media …

Our cities lack digital information platforms

Sure we have yellow pages and city guides

And there's Foursquare and Yelp (in some cities)

And there's also the single serving app explosion

But these information platforms are not built for all citizens

We are building a digital information platform

For anyone, anywhere in the city

CÍVICO is build in two phases

Phase 1 : Crowdsourcing

Collaborators + Missions + Points + Rewards

More than 6,000 collaborators

They are building their city

Gender62% female38% male

Age56% - 21 - 35 years25% - 16 - 20 years

Income level52% medium

26% low16% high

Education50% going through college

25% technical degree16% high school degree

Current status31% works and studies

29% studies29% works

Active Collaborators6,458

Our collaborators…

Our crowd in the city

We've mapped more than 100,000 places in Bogotá

The entire city is covered

More than USD $80,000 redeemed in gift cards

Phase 2 : Digital information platform

Crowdsourcing + Creation + Aggregation + Curation

We integrate multiple information categories to enhance the city

experience, such as places, news, events, weather, police, deliveries,

movies and public transportation amongst others.

We build a real time city for each person

Over 700,000 citizens in Bogotá use it every month

And we are solving their information needs

We just launched phase 2 in Santiago…

...and are starting to Crowdsource México City

We believe in smart cities

Cities where smart means availability of information for all

And the smart way to build them is with its citizens

Let's Crowdsource our cities

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