demonstrate the value of internal communications … and get noticed by your boss

Demonstrate the Value of Internal Communications … and get noticed by your bossdenise cox, Lead communications consultant, NewsweaverMarc Wright, Publisher, simply-communicate

EMPLOYEEENGAGEMENT

Interactive Emails

SOCIALCONVERSATIONS

Interact and Engage

Employees

INSIGHT & MEASUREMENT

Understand Communication

Performance

DISTRIBUTIONTEAM

COMMUNICATION Alligned & Branded

Local Comms

EVENT REGISTRATION

Event calendaring made easy

INTERNALCONNECT

Newsweaver Internal Connect

400 blue-chip and FTSE 100 organizations in 97 countries use Newsweaver Internal Connect to help them inform, engage and inspire

employees

denise coxLead communications consultant, NewsweaverTwitter: @newsweaver_ic @denisecoxBlog: www.newsweaver.com/internal-communications-blogWebsite: www.newsweaver.com/internal-communications

Marc Wright Publisher, simply-communicateTwitter: @simplycommsWebsite: www.simply-communicate.com

Twitter hashtag: #nwwebinar

AgendaYou are of value

Communication channels

Data into meaningful metrics

Demonstrate business value

Get noticed

Q&A

To view the full webinar click here

To see how Newsweaver can work for you Visit http://www.newsweaver.com/

Or contact sales@newsweaver.com to book a live demo

You are of value

Companies that are highly effective at internal communication are 1.7 times more

likely to outperform their peers

Source: Towers Watson 2011 – 2012 Change and Communication ROI Report

Companies highly effective at both communication and change management are 2.5 times more likely to outperform

their peers as companies that are not highly effective in either area

Source: Towers Watson 2011 – 2012 Change and Communication ROI Report

Nearly two-thirds of the companies surveyed report that line managers are

taking on more responsibility when it comes to communication with employees

Source: Towers Watson 2011 – 2012 Change and Communication ROI Report

A 25% increase from 2009-2010 in senior executives getting on board with internal communication.

Today 60% of senior executives say they’re making a stronger effort toward internal networking, with more

leaders engaging with managers and front line staff

Source: VMA Group - a UK based IC recruitment company

Communication channels

EmailIntranet

Newsweaver/Melcrum 2013

Of all the channels you currently use - select the 3 most effective

Social

F2F

Turn data into meaningful metrics

Tie comms strategy to business strategy Objectives Key Performance Indicators (KPI) Metrics

A multichannel approach

Data dashboard

To view the full webinar Click here

Create meaningful data segments – across organization

Data into meaningful metrics

Data into meaningful metrics

IntranetTop five popular destinations:1. Directory2. Human Resources DIY3. Expenses4. Room bookings5. Canteen menu

IntranetIntranet teams are measuring the wrong things; traffic, hits and page views. Is more traffic automatically a good thing? No.

The number one complaint about Intranets: “It’s a WASTE OF TIME!”

A good Intranet? Delivers true value to your organization; saving time for your employees.

Source: Gerry McGovern

1. Search terms used2. Sections visited3. Average time spent on the Intranet per employee4. # of page views per employee5. % and frequency of employees that view content6. % and frequency of employees that contribute or update content7. Level of employee satisfaction with the Intranet

Source: Worldwide Intranet Challenge global partnership

7 essential Intranet metrics

Objectives for internal social networks

Demonstrate value to business performance

Get noticed

Your content communicates effectively

7You use insight and measurement

You share your success

You communicate effectively

Your leaders communicate effectively

1

2

3

4

11

5

5 steps to getting noticed

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Visit our Learning Center at www.newsweaver.com/internal-communications

Twitter: @newsweaver_ic Website: www.newsweaver.com

To view the full webinar click here

To see how Newsweaver can work for you Visit http://www.newsweaver.com/

Or contact sales@newsweaver.com to book a live demo