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DIGITALMARKETING
Regd. Office: Plot No. A-40, Unit: A -301-302, 3rd Floor, I- Thum IT Tower, Sec 62, NoidaE-mail: support@trainingbasket.in
www.trainingbasket.in 9015887887
9899080002
TRAINING BASKETQUALIFY FOR TOMORROW
Regd. Office: Plot No. A-40, Unit: A -301-302, 3rd Floor, I- Thum IT Tower, Sec 62, NoidaE-mail: support@trainingbasket.in
www.trainingbasket.in 9015887887
9899080002
TRAINING BASKETQUALIFY FOR TOMORROW
SEARCH ENGINE OPTIMIZATIONl What is SEO?l What are search engines and their functons ?l Understanding traffic , keywords etc.
ONPAGE OPTIMIZATIONŸ What is onpage SEO?Ÿ Keyword Research With Google Keyword PlannerŸ Domain Selecton & URL StructuringŸ Head Secton OppmizazonŸ Meta Tag OptmizaaonŸ Redirecton TagsŸ SEO Friendly Content WritngŸ Heading OptmizaaonŸ Keyword Density, Spamming StuffingŸ LSI (Latent Semantc Indexing)Ÿ Image OptmizaaonŸ Video MarketngŸ Robots File CreatonŸ Sitemap Creaton & Submission (html and xml)Ÿ Website Tracking Tools (Google Analytcs, Google
Webmaster Tools)OFF PAGE OPTIMIZATIONl What is O ffpage SEO?l Why O ffpage is Importantl What are Backlinks?l Backlinks Creaton Methodsl Difference Between Do Follow and No Follow
Backlinksl What is Google Page Rankl How to Increase Google Page Rankl Web Directory Submissionsl Social Bookmarkingl Artcle Wriing & Submissionl Press Release Writng & Submissionl Comment Bloggingl Classifieds Possngl Forum Postngl Link Exchange (One way, two way and three way)l Search Engine Submissionsl RSS Feeds
SOCIAL MEDIA MARKETINGl What is social medial Understanding the existng social media paradigms &
psychologyl How social media marketng is different than others
FACEBOOK MARKETINGl Understanding Facebook marketng pracccal sessionl Creatng Facebook Pagel Increasing fans on fan pagel How to do marketng on fan page (with examples)l Fan engagementl Important apps to do fan page merketngl Facebook Advertsing
l Types of Facebook advertsingl Best practces for Facebook adverrsingl Creatng Facebook adverrsing campaignl Targetng in ad campaignl Payment module-CPC vs CPM-CPAl Set ng up conversion trackingl Using power editor tool for adv.
LINKEDIN MARKETINGTWITTER ADVERTISINGVIDEO MARKETINGWEBSITE CREATIONl Understanding about Internet , websites ,
domain , web server , web hostng etc.l Planning of a websitel HTML Basicl About CMS and creatng website inl Wordpress
ECOMMERCE MARKETINGEmail CampaignSMS Marketng
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