digital purchase experience for new age travelers...1 digital purchase experience for new age...

STRICTLY CONFIDENTIAL

© A

mad

eus

IT G

rou

p a

nd

its

affi

liate

s an

d s

ub

sid

iari

es

1

Digital purchase experience for new age travelersKrishna Reddy Kota

STRICTLY CONFIDENTIAL

META: REGIONAL FACTS & CONTEXT

STRICTLY CONFIDENTIAL

3

THE ERA OF VIRTUAL ASSISTANTS IS HERE TO STAY

In 4 years, there will be

more assistants

than humans on Earth

8 bn in 2023

3 bnin

2019

COMMERCE ACTIVITIES THAT PEOPLE USING VOICE ASSISTANTS FOR

68% Researching a product/ service

26% Adding items to a shopping cart

25% Making a purchase

STRICTLY CONFIDENTIAL

FAHAD FASIL

© A

mad

eus

IT G

rou

p a

nd

its

affi

liate

s an

d s

ub

sid

iari

es 4

NEEDS

Travel for leisure at every opportunity

Browse Travel products at finger tips

Hassle free booking once he gets the right price

PERSONA – GenY

Age

Occupation

Location

29

Finance Analyst

Dubai

TECH

Mobile

Social Networks

Messaging

Web

IOT

STRICTLY CONFIDENTIAL

© 2

014

Am

adeu

s IT

Gro

up

SA

5

GOOGLE ASSISTANT – MOBILE – CHATBOT INTEGRATION

STRICTLY CONFIDENTIAL

Rashid AlJaziri

© A

mad

eus

IT G

rou

p a

nd

its

affi

liate

s an

d s

ub

sid

iari

es

6

NEEDS

Travel for Business

Prefers to come home same day

Wants hassle free booking based on travel history

PERSONA – Gen X

Age

Occupation

Location

43

Sales Manager

Dubai

TECH

Mobile

Social Networks

Messaging

Web

IOT

STRICTLY CONFIDENTIAL

© 2

014

Am

adeu

s IT

Gro

up

SA

7

ALEXA

STRICTLY CONFIDENTIAL

8

Thank You

© A

mad

eus

IT G

rou

p a

nd

its

affi

liate

s an

d s

ub

sid

iari

es

NOW