digital reputations

Digital Reputations(a few notes)

Anne Collier NetFamilyNews.org

ConnectSafely.org

On ‘digital footprints’• Lots of messaging based on

assumption• Topic tied to public versus.

private• Fears/concerns creating a

product category• Topic is a ‘moving target’

To offer some balance…• 81% of teens use privacy

settings, vs. 76% of adults• Anecdotal evidence of

sophisticated teen practice• ‘Super log-off’• Temporary posting• Hidden meaning

New rep-monitoring tools• Google’s new ‘Me on the Web’

• Monitoring what’s public on Web (e.g., Safetyweb)

• Monitoring private activity on Web (e.g., United Parents)

RE: public/private binary• Of course keep in mind

‘invisible publics,’ but…• Aristotle’s either/or is blurring• Degrees of personal &

collective expression• Privacy more contextual in user-

based media environment

Our messaging to dateBased on research from GoodPlay Project at Harvard U.:

•Inconsequential use

•Sense of inefficacy

Thank youanne@connectsafely.org