emerge 2012

The Ultimate Networking

Event For “Emerging” Hispanic Professionals

What is EMERGE?

• A unique experience for Hispanic “Emerging” professionals to expand their network and to enhance their personal development. •Takes the traditional networking venues and elevates the conversation and experience to target the Hispanic professional's lifestyle. •It is the first event of its kind to bring together future Hispanic business leaders and give them the tools and motivation they need to go back and make an impact in their respective fields and communities. •EMERGE educates, motivates and empowers Hispanic professionals, teaches how to profit and succeed in today’s rapidly changing world.

Poder Hispanic Magazine USA- Edition

Circulation: 400,000 Audience: 1,247,000 FP4C 1x Rate : $ 32,000

Demographics •Gender Male 58% Female 42% •Average Age : 45 •Marital Status Married 43% -Not Married 57% •Education Graduated College or more 75% Master degree/MBA/PHD 34% •Employment Status CEO/Business Owner 41% Other C-Level 3% VP 3% Managing Director 8% Manager 24% Associate 21%

The rationale behind EMERGE

• Hispanics are the fastest growing segment of entrepreneurs and small business owners in the US

• Professional Latinos 25-40yrs

have limited peer/peer networking and professional enhancement opportunities

• Traditional outreach to this target has not yet yielded a strong corporate ROI

• Presently there are no national organizations targeting Latino emerging professionals

Choosing the right location for EMERGE

Every year the EMERGE event takes place in major US cities with a large Hispanic population

• 2008 Miami, Los Angeles, Dallas • 2009 Atlanta, Chicago, Denver • 2010 New York, Houston, Louisville, Orlando • 2011 Dallas, Washington DC, Miami, Los Angeles • 2012 San Antonio (March), Charlotte (June), Chicago (August), Miami (November)

Chicago 2.0M

Los Angeles 8.1M

#1

Hispanic Population (in millions)

Source: Synovate, 2010

New York 4.5M

#2

Miami 2.0M

#4

Houston 2.1M

#3 Dallas 1.8M

#4

Chicago 1.9M

#5

#9 San Antonio

1.3M

San Francisco/Oakland 1.5M

#7

Phoenix 1.4M

#8

Welasco/Brownsville 1.1M

#10

The EMERGE Experience Location: Upscale, modern venues

In DC, The Donovan House In New York & Dallas, W Hotel In Orlando, Grand Bohemian

In LA, The Standard Downtown In Miami, The Epic Hotel

The EMERGE Experience Attendees: 200 - 250 persons per venue

Networking and Interaction

The EMERGE Experience Networking program with leading corporate CEOs, civic

leaders, entertainers, and Latino entrepreneurs participating in inspiring, informative panels.

2011 EMERGE SPEAKERS

•Moderator and Editor in Chief of Poder Hispanic Magazine: David Adams

•Luis Fernandez; President of

Entertainment & UVN Studios for Univision •Amelia Vega; former Miss Universe,

entrepreneur and singer, •Roger Duarte; Owner, Operator of

George Stone Crab

•Moderator Veronica Villafane; Journalist, Producer, News Anchor

•Patricia Riggen; Producer, Director

•Leon Ichaso; Writer, Director •Fabian Castro; Vice President of

Multicultural Marketing, Universal Pictures •Gustavo Lopez; Executive Vice President of Brand Partnerships/Digital US Hispanic, Mexico and Central America of Universal

Music Latin Entertainment

2011 EMERGE SPEAKERS

•Moderator: Alicia Menendez; Senior Advisor, NDN and The New Policy Institute

•Ingrid M. Duran; Co-founder & Principal,

D&P Creative Strategies •Roderic Olvera Young; Senior Vice

President, Chair of Global Reputation Management Practice, MSLGROUP,

Washington DC •Victor Anger; Vice President, Agency in

the Mid-Atlantic, State Farm

•Moderator: Gustavo Bujanda; Vice President, The Axis Agency-Weber

Shandwick •Raul Magdaleno; Community Leader,

Special Assistant to the Dean, Department of Diversity and Community Engagement,

Southern Methodist University (SMU) •Nina Vaca; Chief Executive Officer, Pinnacle Technical Resources, Inc.

•Janine Chapa, CLU, ChFC, CASL; Vice President – Agency in the Texas Zone,

State Farm •Abraham Salum; Celebrity Chef

Networking Reception A key component of Emerge is the

networking experience amongst young Hispanic professionals

The EMERGE Experience

EMERGE helps you accomplish your marketing goals as it delivers

Sponsor remarks outlining company objective to support event and

background of initiatives within market

Signage and logo placement

strategically positioned so as not to interfere

with conference, thus

encouraging a positive response from attendees

On-site surveying opportunity for

sponsor to conduct

focus/product evaluation in a

subtle, non-invasive manner

A platform for recruitment in an

engaging Hispanic young

professional environment

The perfect editorial environment for your brand

Total Audience Reach: 4.8 million

EMERGE InBook Recaps

Pre-event registration information sent to 75,000+ potential attendees via e-mail throughout the campaign duration, four times per event for a total of 300,000 additional impressions.

As well as association with local key Hispanic professional groups who promoted EMERGE on their behalf.

Targeted Email Blasts

The EMERGE website is designed with the attendees in mind. It is complete with information on every stop throughout the year,, including speakers, venues,

agendas and registration information. Total Impressions: 500,000

Online Exposure

Five call to action pages:

Total audience reach of 5.2 Million

Pre-Event Exposure

Reach 9.2 million with

The EMERGE Experience

Summary o In Book Recaps = Total audience reach 4.8

Million o Targeted email blasts = Total audience 300,000 o On Line exposure = Total Impressions 500,000 o Five FP4C call to actions = 5.2 Million

Sponsor Benefits

o 2 FP4C ads in Poder Hispanic Magazine o Guest speaker to represent your company at the

event o Logo inclusion in event program o Name mention in all press releases o Logo inclusion in Poder Hispanic Magazine’s post

coverage of event o Logo inclusion on Emerge microsite o Logo inclusion on all direct mail pieces and email

blasts

Title Sponsor

Total NET Investment: $65,000

o 1 FP4C ad in Poder Hispanic Magazine o Remarks by a sponsor representative o Promotional sampling at event o Logo inclusion in event program o Name mention in all press releases o Logo inclusion in Poder Hispanic Magazine’s post

coverage of event o Logo inclusion on Emerge microsite o Logo inclusion on all direct mail pieces and

email blasts

Presenting Sponsor

Total NET Investment: $45,000

o Promotional sampling at event o Logo inclusion in event program o Name mention in all press releases o Logo inclusion in Poder Hispanic Magazine’s post

coverage of event o Logo inclusion on Emerge microsite o Logo inclusion on all direct mail pieces and

email blasts

Supporting Sponsor

Total NET Investment: $18,000

Partnering with EMERGE will…

o Bring your brand’s message to life in a high-

powered environment. o Extend your brand’s message across print, online

and an established event. o Associate your brand with the highest growing

minority segment of entrepreneurs and small business owners in the US.

Thank you! For more information, please contact your

Televisa Publishing + Digital Sales Executive.