“exploring the socialnomic potential of augmented reality” #meshed2

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Exploring the Socialnomic Potential of Augmented Reality

Mark A.M. Kramer

Wednesday, June 2, 2010

Wednesday, June 2, 2010

Definitions

Wednesday, June 2, 2010

+ nomos "managing" [-to manage]

L. socialis "united, living with others” Social-

-nomics

Wednesday, June 2, 2010

The ability of social media to generate exponential returns for

individuals and businesses

- @equalman

Wednesday, June 2, 2010

A future [in which] we will no longer search for products and

services, rather they will find us via social media

- @equalman

Wednesday, June 2, 2010

Socionomics is an interdisciplinary study of the moral, legal, and economic

aspects of our social environment

- @wikipedia

Wednesday, June 2, 2010

Social Media digital words, sounds & pictures [video]

typically shared via the internet ...cultural, societal or financial value

- @wikipediahttp://en.wikipedia.org/wiki/Social_media

Wednesday, June 2, 2010

Social Media the type of media that is based on

conversation and interaction between people [online]

- @wikipediahttp://en.wikipedia.org/wiki/Social_media

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live direct or indirect view of a physical real-world environment whose elements are enhanced

by digital-media / content

Augmented Reality (AR)

- @wikipediahttp://en.wikipedia.org/wiki/Augmented_reality

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Enhancing oneʼs current perception of reality

(AR)

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How do we perceive reality?

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Letʼs explore!

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A future [in which] we will no longer search for products and services,

rather they will find us

via social media

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PeopleWednesday, June 2, 2010

Wednesday, June 2, 2010

People

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Examples

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http://www.youtube.com/watch?v=5GqJHaNRlas

http://www.youtube.com/watch?v=5GqJHaNRlas

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Places

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Wednesday, June 2, 2010

Wednesday, June 2, 2010

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People & Places

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Examples

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http://www.youtube.com/watch?v=TpZan96KHOM

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Google Goggles

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Augmented Places

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http://www.youtube.com/watch?v=nkPHDMVxKn0

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Traditional Visualization

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Augmented Visualization

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http://www.youtube.com/v/jFFoHEnZABo&hl=en_US&fs=1&

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AR Concept

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Things

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Examples

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http://www.youtube.com/watch?v=NxQZuo6pFUw

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http://www.youtube.com/watch?v=62fLkCZLnm0

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http://www.youtube.com/user/TissotSwissWatches#p/a/u/1/BmogH4tp0Vw

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Reflections

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Mobile is the future

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Mobile is Now!

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http://mediaconvergence.economist.com

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A decade of ICT growth driven by mobile technologies

http://www.itu.int/ITU-D/ict/index.htmlWednesday, June 2, 2010

http://www.youtube.com/watch?v=YuqiE2lukDM

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Implementing AR

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Considerations

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Social Web Involvement

http://globalwebindex.net/

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http://assets.en.oreilly.com/1/event/28/web2009_websquared-whitepaper.pdf

Wednesday, June 2, 2010

Discussion

Wednesday, June 2, 2010

PeopleWednesday, June 2, 2010

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