factors leading to oos - fastly · the continuing out-of-stock (oos) malaise factors leading to oos...
Post on 19-Aug-2018
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Imprecisedemandforecastaccuracy
Inaccurateinventory
datamanagement
Low level ofaccuracy for
perpetualinventorysystem*
Inappropriateshelf-spaceallocation in
the saleschannel
Lowplanogram/
floor setcompliance in
the store
In partnership with
*Perpetual inventory system is a modern-day inventory control system that help businesses to keep a real-time
account of inventory on hand. This method of accounting is realized through the use of computerized POS systems
and enterprise asset management software and is credited for preventing stock-outs.
Robots named Tally can audit shelves for OOS and othermisplaced items
THE CONTINUING OUT-OF-STOCK (OOS) MALAISE
FACTORS LEADING TO OOS
PLUGGING OUT-OF-STOCKGAPS IN CONSUMERGOODS
STRATEGIC SOLUTIONS
KEY BUSINESS PERFORMANCE IMPACT AREAS
8%of the items that a customerwants to buy is absent on the shelf
Only 15%of shoppers delay their purchase whenfaced with an OOS situation
For the 3rd consecutive OOS time,
only 30%of customer looks for in-storesubstitutes while 70% move to adifferent store
Impact onconsumer/brand
Impact on consumergoods (CG) industry
OOS problem in the distributioncenters and sales channels is costingthe CG industry billions of dollarsevery year
In North America, annual loss from
OOS is $129.5 billion
In Europe, stock-outs lies between
7-10% with higher occurrence forpromotional products rather thanregular ones
Sales loss from OOS accounts
for 4% of total revenue
Affects order efficiencyand supply chain
productivity
Leads to increaseddays of supply and slower
sell-through
Causes branderosion and lost sales
opportunities
Extra orderingand auditing
Inaccurateforecasting
NegativeROI on tradepromotions
Machine learning,segmented and predictive
data analytics
Real-timecollaborative platforms
and social media
Robotic autonomousshelf-auditing and analytics
solutions
Retail imagerecognition and analytics
solutions
Use of IoT databrands to provide digital
location based offers
Voice-controlledWi-Fi-enabled wearable
devices
STOCK CHECK
Sources:1. http://www.retailwire.com/discussion/retailers-suffer-the-high- cost-of-overstocks-and-out-of-stocks/
2. ECR Roland Burger data, http://www.biz-development.com/Sales/4.18.3. category-management-stock-out-effects.htm
3. Wipro Report ‘Retail Out-of-Stock Management: An Outcome-Based Approach’
4. http://www.askuity.com/7-root-causes-out-of-stock-retail-intelligence-addresses -industrys-enduring-problem/
5. http://www.askuity.com/7-root-causes-out-of-stock-retail-intelligence-addresses-industrys-enduring-problem/
6. http://www.biz-development.com/Sales/4.18.3.category-management-stock-out-effects.htm
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