faculty details proforma for du web-site faculty_proforma shweta.pdfemail kardam_shweta@yahoo.in...
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www.du.ac.in Page 1
Title Ms. First Name SHWETA Last Name
Photograph
Designation ASSISTANT PROFESSOR
Address H.No. 9/122, SUBHASH STREET VISHWAS
NAGAR SHAHDARA DELHI-110032
Phone No Office 01129258544
Residence
Mobile 9871387104
Email Kardam_shweta@yahoo.in
Web-Page
Educational Qualifications
Degree Institution Year M.Phil. The Global Open University, Nagaland 2009
PG Motilal Nehru College, Delhi University 2006
UG Kamala Nehru College, Delhi University 2004
Any Other
Qualification
Net Qualified, UGC 2006
Career Profile
Presently Teaching In College of Vocational Studies, As Assistant Professor from
17/07/ 2008 to the Date.
Administrative Assignments
Appointed as Teacher –in-charge, department of commerce for the academic session 2012-
2013.
Appointed As A Governing Body Member In College Of Vocational Studies For The
Academic Session 2012—2013.
Appointed as a member in College Building Committee in 2014.
Appointed as a convener for setting the paper “Advertising and Sales Promotion 3.3”, for the
course B.A. (VS) MMRB Part – II, in Semester scheme in Nov-Dec. 2016.
Appointed as a convener for setting the paper “Services Marketing – 3.3”, for the course B.A.
(VS) MMI Part - II in Semester scheme in Nov-Dec. 2016.
Appointed as a member for setting the paper “Organizational Behaviour - I (Core Discipline)
3.2” for the course B.A. (VS) HRM Part – II in semester scheme in Nov-Dec. 2016.
Appointed as a member for setting the paper “Organizational Behavior – I (3.3)” for the
course B.A. (VS) HRM Part – II in semester scheme in Nov-Dec. 2016.
Appointed as a convener for setting the paper “Services Marketing” for the course B.A. (VS)
MMI - III Semester in Non-CBCS Semester scheme in Nov-Dec. 2017.
Appointed as a member for setting the paper “Advertising and Sales Promotion” for the
Faculty Details proforma for DU Web-site
www.du.ac.in Page 2
course B.A. (VS) MMRB - III Semester in Non - CBCS - Semester scheme in Nov-Dec. 2017.
Appointed as a convener for setting the paper “Insurance Marketing”, for the course B.A.
(VS) MMI V Semester, in CBCS - Semester scheme in Nov-Dec. 2017.
Appointed as a convener for setting the paper “Insurance Marketing (4.4)”, for the course
B.A. (VS) MMI - IV in Semester scheme in May-June. 2017.
Appointed as a convener for setting the paper “Rural Marketing (6.4)”, for the course B.A.
(VS) MMRB – VI in Semester scheme in May-June. 2017.
Appointed as a member for setting the paper “Organization and Management of MSMEs
(2.4)” for the course B.A. (VS) SME – II in Semester scheme in May-June. 2017.
Appointed as a member for setting the paper “Corporate Laws (Core Discipline) 4.3” for the
course B.A. (VS) OMSP – IV in Semester Scheme (CBCS) in May-June. 2017.
Appointed as a member for setting the paper “Advertising and Sales Promotion” for the
course B.A. (VS) MMRB - III Semester in Non - CBCS - Semester Scheme in Nov-Dec. 2018.
Appointed as a convener for setting the paper “Services Marketing” for the course B.A. (VS)
MMI - III Semester in Non - CBCS - Semester scheme in Nov-Dec. 2018.
Appointed as a convener for setting the paper “Insurance Marketing” for the course B.A. (VS)
MMI V Semester in CBCS - Semester scheme in Nov-Dec. 2018.
Appointed as a member for setting the paper “Organization and Management of MSMEs
(2.4)” for the course B.A. (VS) SME Semester II in Non - CBCS - Semester Scheme in May-
June. 2018.
Appointed as a convener for setting the paper “Rural Marketing (6.4)” for the course B.A.
(VS) MMRB Semester VI in Non- CBCS - Semester scheme in May-June. 2018.
Appointed as a convener for setting the paper “Insurance Marketing (4.4)” for the course B.A.
(VS) MMI Semester IV in Non- CBCS - Semester scheme in May-June. 2018.
Appointed as a convener for setting the paper “Marketing Management in MSMEs (Core
Discipline – 6.1)” for the course B.A. (VS) SME Semester VI in CBCS - Semester scheme in
May-June. 2018.
Appointed as a convener for setting the paper “Practice of Life Insurance and Health
Insurance (Core Discipline - 6.1)” for the course B.A. (VS) MMI Semester VI in CBCS -
Semester scheme in May-June. 2018.
Appointed as a convener for setting the paper “MSMEs Policy Framework (Core Discipline -
4.2)” for the course B.A. (VS) SME Semester IV in CBCS - Semester scheme in May-June.
2019.
Appointed as a convener for setting the paper “Rural Marketing (6.4)” for the course B.A.
(VS) MMRB Semester VI in Non-CBCS - Semester scheme in May-June. 2019.
Appointed as a convener for setting the paper “Industrial Relations (Core Discipline - 6.1)” for
the course B.A. (VS) HRM Semester VI in CBCS - Semester scheme in May-June. 2019.
Appointed as a convener for setting the paper “Practice of Life Insurance and Health
Insurance (Core Discipline - 6.1)” for the course B.A. (VS) MMI Semester VI in CBCS -
Semester scheme in May-June. 2019.
Appointed as a Convener and Member in various committees e.g., Attendance committee,
student union committee, Magazine committee, Sports committee, Verification committee etc..
www.du.ac.in Page 3
Areas of Interest / Specialization
Principles of Marketing
Marketing Management
Principle of Management
Subjects Taught
Principles of Marketing
Corporate Law
Services Marketing
Insurance Marketing
Business organization and Management
Time table of the subjects taught during the current semester
S.No. Subject Days Time Classroom
1 Business Laws 5 11.30 to 12.30 p.m NB-4 2 Corporate Laws 5 9.30 to 10.30 a.m 132
Research Guidance
Publications Profile
BOOKS AUTHORED
Principles of Marketing, Book Age Publications, Delhi & Agra, 2017, ISBN No. 978-93-
83281-02-2.
ARTICLE IN BOOKS/PROCEEDINGS
“Digital Marketing In Entertainment Industry: A Case Study Of Multiplex Cinemas In
India”, published in proceedings of one day interdisciplinary international conference on
“Mainstreaming The Marginalized: Perspectives in Humanities, Commerce and Science”,
Book VII (Commerce) Edited by Dr. Deepak G. Bidwai & Dr. Jayashri Kulkarni Newman
Publication, Parbhani/Aurangabad/ Mumbai, 2017, pg.28-33,ISBN No. 978-93-83871-46-9.
“Green Marketing: Its Opportunities And Challenges With Special Reference To Few
Indian Companies”, published in proceedings of one day National conference on “Recent
Trends in Humanities and Commerce” Chronicle Of Humanities And Cultural Studies, (A
Bimonthly Refereed International Journal) edited by Dr. Kalyan Gargade, Vol.II, No.5
September 2016, pg.32-37, ISSN No.2454-5503.
ARTICLES IN NATIONAL AND INTERNATIONAL JOURNALS
www.du.ac.in Page 4
“A Study Of CRM Strategies In Retail Selected Store Types”, Educator, FIMT Journal,
Vol.I, (January- May) 2012, pg. 64-70 ISSN No.2277-9736.
“Degrading of Indian Women’s Image in Advertising: A Case Study of Indian Television”,
Educator, The FIMT Bi-annual Peer Reviewed Journal, Vol. VIII, (June- December) 2012,
pg.92-96, ISSN No.2277-9736.
“The Promotional Strategy In Competitive Smartphone Market: A Case Study Of Indian
And Chinese Mobile Handset Companies”, International Journal of Research in Commerce,
IT and Management, (A monthly Peer Reviewed Journal, Approved by UGC), Vol. V, No.7
July 2015,pg.66-69, ISSN No.2231-5756
Publications in the Last one year
Worked as a reviewer for the Multidisciplinary International Journal “Remarking: An
Analisation”, Vol.III, No.5 (Part I) August 2018, published by Social Research Foundation,
Kanpur.
Conference Organization/ Presentations (in the last three years)
Participated in the workshop on “Innovative Teaching : New Indian Accounting Standards”
organized by UGC-HRDC, Human Resource Development Centre, Centre for Professional
Development in Higher Education, University of Delhi, Delhi, from May 22, 2015 to May
23, 2015.
Participated as a delegate in UGC Sponsored National Conference on “Marketing in the 21st
Century: Issues and Challenges” on 5th
& 6th
February 2016, at Shaheed Bhagat Singh
College (University of Delhi).
Participated as a delegate in UGC Sponsored National Seminar on “Changing Business and
Economic Environment in India Vision 2020” on 26-27 February 2016, at Sri Aurbindo
College (University of Delhi).
Presented a paper on “Green Marketing: Its Opportunities And Challenges With Special
Reference To Few Indian Companies”, in one day interdisciplinary National conference on
“Recent Trends in Humanities and Commerce” organized by Mohindar Singh Kabal Singh
Degree College of Arts & Commerce, Kalyan (W) in collaboration with M.G.E.&W
Society’s Centre for Humanities & Cultural Studies, Kalyan (W). on 25 September 2016 at
Mohindar Singh Kabal Singh Degree College of Arts & Commerce, Kalyan (W), Dist.
Thane.
Presented A Paper On “Digital Marketing In Entertainment Industry: A Case Study Of
Multiplex Cinemas In India, In One Day Interdisciplinary International Conference On
Mainstreaming The Marginalized: Perspectives In Humanities, Commerce And Science on
www.du.ac.in Page 5
28th January 2017 at Loknete Gopinathji Munde Arts, Commerce And Science College
Mandangad Dist. Ratnagiri.
Research Projects (Major Grants/Research Collaboration)
Awards and Distinctions
Association With Professional Bodies
Have Been A Member Of The College Governing Body In The Year 2012-2013.
Other Activities
Teaching Experience in Years: Eleven Years. At Present Working As A Permanent Faculty In College Of Vocational Studies (Department Of Commerce) From 17-07-2008 To The Date.
Signature of Faculty Member
You are also requested to also give your complete resume as a DOC or PDF file to be attached as a link on your faculty page.
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