gaming revolution (charles cecil)

Gaming Revolution: rebuilding a direct relationship with audiences

Gaming Revolution: rebuilding a direct relationship with audiences

TEDx Leeds: Sept 2009

Entertainment Value at Retail (UK) - 2008Entertainment Value at Retail (UK) - 2008

Source: ELSPA / MCV March09Source: ELSPA / MCV March09

Figures in £MillionsFigures in £Millions

Early ‘80sEarly ‘80s

Early ‘80sEarly ‘80s

Late ‘80sLate ‘80s

Late ‘80sLate ‘80s

Rocketing Production Values, Escalating Costs Rocketing Production Values, Escalating Costs

Artic Soccer – Spectrum Artic Soccer – Spectrum (1983)(1983) Lure of the Temptress – Atari ST Lure of the Temptress – Atari ST

(1993)(1993)

Broken Sword 1 - PC (1996)Broken Sword 1 - PC (1996)

Broken Sword 3 – PC (2003)Broken Sword 3 – PC (2003)

’90s’90s

‘00s

’’

‘00s

’’

‘00s

’’

CommunityCommunity

Beneath a Steel Sky Atari ST / Amiga / PC (1994)

Beneath a Steel Sky Atari ST / Amiga / PC (1994)

• The game went straight to number one in the GALLUP charts in April 1994.

• Reviews included:

• 95% from CU Amiga (UK) with the summary “One of the greatest adventures ever.”

• 94% from Amiga Format with “Utterly Brilliant!”

• In May 1995 the game received the prestigious Golden Joystick award for the ‘Best Adventure’.

Beneath a Steel Sky iPhone (October 2009)

Beneath a Steel Sky iPhone (October 2009)

Broken Sword – Shadow of the Templars: The Director’s Cut - Wii / DS (Mar 09) + iPhone (TBD)

Broken Sword – Shadow of the Templars: The Director’s Cut - Wii / DS (Mar 09) + iPhone (TBD)

• Published by Ubisoft worldwide

www.revfans.comwww.revfans.comwww.revfans.comwww.revfans.com

I was wondering if people that have I was wondering if people that have played Broken Sword 4, and wanted played Broken Sword 4, and wanted the game to be in 2D, still wants the the game to be in 2D, still wants the series in 2D. So if there would be a series in 2D. So if there would be a Broken Sword 5, would you want it to Broken Sword 5, would you want it to return to 2D? return to 2D?

I say no, because, I thought that I say no, because, I thought that Broken Sword 3 had nice, but a little Broken Sword 3 had nice, but a little too edgy graphics, but the graphics in too edgy graphics, but the graphics in the fourth has been much more the fourth has been much more polished and it has evolved. So if polished and it has evolved. So if there would be a 5th I would like to there would be a 5th I would like to see it in 3D. see it in 3D.

2D all the way ! Which unfortunately 2D all the way ! Which unfortunately isn't going to happen isn't going to happen

I think it could happen. The handheld I think it could happen. The handheld market, particularly the Nintendo DS, market, particularly the Nintendo DS, is really open to 2D point-and-click is really open to 2D point-and-click games. There have been four popular games. There have been four popular 2D point-and-click adventure games 2D point-and-click adventure games on the Nintendo DS that I can name, on the Nintendo DS that I can name, and maybe a few others as well. and maybe a few others as well.

They should return to the bright They should return to the bright colors and cartoonish look of Broken colors and cartoonish look of Broken Sword 3.Sword 3.

Broken sword 3 Should be erased Broken sword 3 Should be erased from all our memories …from all our memories …

Well, that’s your opinion. Many Well, that’s your opinion. Many people liked BS3 and one of them is people liked BS3 and one of them is

me.me.

Yeah man, Broken Sword 3 is an Yeah man, Broken Sword 3 is an absolutely brilliant game and should absolutely brilliant game and should not be forgotten. not be forgotten.

I have to say that I liked both games, I have to say that I liked both games, can't say which one I liked most can't say which one I liked most though, and I still haven't finished though, and I still haven't finished

BS4...BS4...

CommunityCommunity

Thank youThank you

Charles Cecil

Revolution Software

charlesc@revolution.co.uk

Thank youThank you

Emerging OpportunitiesEmerging Opportunities

• Disintermediation

• New Revenue Models