getting down to open data business

Getting Down To Business

Trainers: Mel Norman & Tom Wainwright

Learning Objectives

By the end of this workshop you will be able to:Know what data you could open Map and engage stakeholders for open collaborationCreate a checklist of what you need to think about

when running open data projectsKnow how to manage the risks of using open data

Agenda• Recap on the definition of open data• Open agenda:First session:

Mel: Finding data to openTom: Open collaboration

Second session: Mel: Manage/running open data projects Tom: Managing Risk

• Free discussion

Working with companies to integrate technology innovations to grow their business.

• Business + Open Data Trainer for the ODI• Digital Business Strategist for tech, open data & digital

companies • 22 years as an Entrepreneur • 1000+ people trained• Previous clients include: BBC, Drive Productions, Locatable,

Royal Shakespeare Company, NixonMcinnes• Ex Film Producer

About Mellissa

About Dr TomResearch into innovation within professional service firms and

SMEs.

• Centre of Innovation and Enterprise at Southampton Business School

• Funded by government and private sector organisations • Previous partners and clients include: Barclays.

EUROFOUND, ESRC, South Korean Government• Research on open data business models, strategy,

implementation, barriers and ‘sector’ development• Enjoys BBQs

Name, Company, Role, +

Discuss with a partner what you have learned today?

About You

AgendaFirst session:

Mel: Finding data to openTom: Open collaboration

Second session:

Mel: Manage/running open data projects Tom: Managing Risk

Briefly describe to a partner where open data fits in your organisation?

What are the opportunities and/or value of open data for you?

About You

What is open data ?

• can be linked to, so that it can be easily shared and talked about• is available in a standard, structured format, so that it can be easily

processed• has guaranteed availability and consistency over time, so that others

can rely on it• is traceable, through any processing, right back to where it originates,

so others can work out whether to trust it

http://theodi.org/guides/what-open-data

“Open data is data that is made available by organisations, businesses and individuals for anyone to access, use and share.”

First Sessions

Tom: Open Collaboration

OPEN IN OPEN OUT

Quality engagement:

Hackday, blogs, email, telephone, face-to-face

Engagement helps decide:

What to release How to release it

What does the data actually mean?Data may be obvious -> context may not

Engagement can:Enhance productsOpen innovationBe monetised

flickr/vogelium/3086966533

Tom: Open Collaboration

Which stakeholders would be interested in using opendata published by your organisation?

How could you best engage them?

Mel: Finding Data To Open

OPEN IN OPEN OUT

Write a list of the data that your company creates and uses.

What data could you open up and  what would be the value of it?

Questions

flickr/vogelium/3086966533

Slides by Tom Wainwright

The BM Framework www.businessmodelgeneration.com

Second Sessions

Tom: Open Data Risk ChecklistFormat change

Copycat

OD closed

Legal: ownership and blame game

Ethical: protecting vulnerable

Use and abuse

Careful design: practices can violate OD principles…

Tom: Mapping Data RisksHigh Value

High Risk

Tom: Mapping Data Risks

Map some open data examples onto the risk matrix

How could you best manage the risk?

List the possible challenges with running open data projects and how could you overcome them?

Mel: Managing Open Data Projects

• Staff & teams• Internal/external comms• Policy• Budget• Structure• Culture• Marketing• Sales• Sustainability

Mel: Managing Open Data Projects

Mel: Implementation Challenges

Dirty data

Lmtd cntxt

Fragmented micro-geo

Finding RELEVANT data

Is it ‘open’: ambiguity continues

Limited publication resource

What data have we got?!

Cultural infrastructure

Managing risk

Why bother: costs and monetisation

OPEN IN OPEN OUT

After today:What will you continue to do?What will you stop doing?What will you start doing?

Thank you!

@DrTommyW@melmediasauce