glimworm beacos i beacon workshop ticonf amsterdam j carter.pdf
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Glimworm Beacons iBeacon Workshop TiConf Amsterdam
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J Carter / Glimworm IT BV and.. Glimworm Beacons
29th June 2014 iBeacon Workshop TiConf Amsterdam
iBeacon Workshop &
The single button app
HYPER LOCAL SERVICE
!
BASED ON PROXIMITY
TO BEACONS
HYPOTHESES TO TEST (LS) !!A - CUSTOMERS WOULD LIKE TO HAVE PRODUCT INFORMATION THAT THEY ARE NEARBY !B - CUSTOMERS WOULD LIKE TO KNOW ABOUT BONUS OFFERS !C - CUSTOMERS WANT TO FEEDBACK ABOUT THE STORE (QUEUE LENGTH / PRODUCT SELECTION) !D - CUSTOMERS WANT TO REQUEST SERVICE !E - CUSTOMERS WANT TO BE PUSHED SMART MESSAGES !F - CUSTOMERS WANT TO BE RECOGNIZED
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