gmia workshop presentation slides

Post on 01-Dec-2014

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These are the slides from my presentation at the GMIA (Gospel Music Industry Alliance) Workshop on "How To Increase Your Digital Music Sales & Marketing Online".

TRANSCRIPT

What We’ll Cover…

• Who are Appitized?• What’s Happening in the World of the

Smartphone?• What’s A Mobile App?• Mobile App vs Website• The One Thing You Must Do To Make More Sales

With An App• What We Can Do To Help

Who Are Appitized?…

What’s Happening in the World of Smartphones?

What Is A Mobile App?

The word “app” is short for “application” or in other words “software.

So it’s software that is developed for a specific mobile device, whether it be a specific smartphone (like

iPhone or Android) or tablet computer (the most well know tablet computer being the iPad).

Taken from my article on my blog. Go to www.youneedamobileapp.com to read more.

Mobile App vs Website

Mobile App

• Loads in Seconds• Can utilises functions on

phone such as the camera, gps, contacts, mic, etc

• Can function offline• Always visible on the

home screen• Appears in app stores

Website

• Can take longer to load• Can’t utilise some

functions• Can’t function offline• Not always visible• Not featured on App stores

The One Thing You Must Do To Make More Sales With A Mobile App….

…Get DOWNLOADS!

4 Easy Ways To Get Downloads…

And fourth way is…

Give Them A Reason…

Free Tip….

Use Push Notifications To Generate Sales For Albums and Events

How Can We Help?...

How We Can Help?…iPhone/iPad and/or Android App with these features…

• Your Logo• Custom Colours• App Menu – Home• App Menu – Bio/Artists• App Menu – Events/Tour Dates• App Menu – Album/Media• App Menu – Gallery• App Menu – Fanzone/News

Feed• App Menu – Contact Us• Sample Playlist• In App Music Purchasing

• Twitter & Facebook Feed• App Sharing (Email/Social)• In App Rating• QR Code App Download• Mobile App Promotion Page• App Store Submissions• Content Management (CMS)*• Unlimited Push Notifications*• Email Support*• Telephone Support*• Operating System

Updates/Bug Fixes*

To Get Started On Your App

Jason Cameronjason@youneedamobileapp.com

020 3289 8494Twitter: @jsncameron

For more insight on mobile apps visit my blog:www.youneedamobileapp.com

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