google+: why should i give a hooey?

Post on 01-Dec-2014

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This is the deck of a small presentation I gave on July 28th, 2011 at a Hubbard Interactive social media training session. This presentation is meant to give a little insight as to why Google+ might be important to businesses' digital marketing efforts.

TRANSCRIPT

What is

And Why Should I Give a Hooey?

is no

When you look at the numbers, facebook is the Social Media

Behemoth

750 Billion Users

But you’re looking at the wrong numbers.

# of years Google’s been collecting data: 13# of percentiles of search traffic G controls: 67# of Google searches per day: 1,000,000,000# of dollars G reported in revenue Q2: 9 billion# of days since the launch of G+: 30# of current users of Google+: 20 million

(rough numbers)

Google:$200 billion

Facebook: $50 billion, maybe

It’s All About the Benjamins

Google+ is not Social Media.

It’s an integrated approach to the Internet.

<

*Potentially

rel=author tags

II

Let’s Talk TurkeyLet’s Talk Turkey

CIRCLES

Because your connection with Lady GaGa is different than your connection with Grandma

FACEBOOK FRIENDS ARE SYNCHRONOUS

TWITTER IS ASYNCHRONIS

Fam

ous

Inspirational

GOOGLE+ CIRCLES ARE

ASYNCHRONISTOO

Competition

Troublemaker

Family

CIRCLES AREN’T FOOLPROOF

You Want Search?

Remember this:

{google:baseURL}search?q=site:plus.google.com inurl:posts/* %s

Or this:

site:plus.google.com Joe Robb

Remember: Google+ is still in its infancy

Today, you should go here:http://www.scoop.it/t/followup-to-google-seminar/

To Close:

I am Joe RobbYou can find me here:

http://twitter.com/joelrobbhttp://linkedin.com/in/joerobb

http://profiles.google.com/robb.joehttp://blog.gbs-inc.com

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