hale sayiner presentation - fastmarkets risi...global laminated flooring market 2015 kastamonu...

GLOBAL PLAYEROF THE WOOD BASED PANEL INDUSTRY

AĞAÇ BAZLI PANEL SEKTÖRÜNÜNGLOBAL OYUNCUSU

9th International Woodfiber Resource and Trade Conference

Outlook For The Turkish Wood Panel Industry & Outlook For Woodchip Demand

Presented by : Hale SAYINER

Foreign Trade Manager of Kastamonu Entegre – Turkey

hsayiner@keas.com.tr

www.keas.com.tr

Danang City4

OUTLINE

ECONOMIC AND DEMOGRAPHIC OUTLOOK OF TURKEYTHE FOREST INVENTORY OF TURKEY

GLOBAL AND TURKISH WOOD BASED PANEL INDUSTRYGENERAL VIEW TO THE TURKISH WOODCHIP MARKET

HAYAT HOLDINGKASTAMONU ENTEGRE

Rumeli Fortress6

Bosphorus7

Istanbul Historical Peninsula8

Galata Tower9

Maiden Tower10

Travertines At Pamukkale11

Balloon Tour In Cappadocia Fairy Chimneys12

ECONOMIC AND DEMOGRAPHIC FIGURES OF TURKEY

50,2% of the population is

THE DEMOGRAPHIC SPLIT

49,8% of the population isFEMALE

The population of TURKEY is

around 79 Million

92,1% of the population live in province anddistrict centers7,9% in small town andvillages

Source : TURKSTATS, Undersecretariat of Treasury 14

YOUNGEST POPULATION IN EUROPE

TURKEY EUROPE

AVERAGE AGE

WORLD’S BIGGEST ECONOMIES

GDP Nominal Million Dollar, (2015)Source: World Bank

583,169 646,002 664,738 718,221 752,547 861,934 1,144,331 1,199,057 1,326,015 1,339,539 1,377,873 1,550,537 1,774,725 1,814,763 2,073,543 2,421,682 2,848,755

3,355,772 4,123,258

10,866,444 17,946,996

ArgentinaSaudi ArabiaSwitzerland

TurkeyNetherlands

IndonesiaMexicoSpain

Russian FederationAustralia

Korea, Rep.CanadaBrazilItalyIndia

FranceUnited Kingdom

GermanyJapanChina

United States

Nr. 18

EUROPE’S BIGGEST ECONOMIES

GDP Nominal, Million Dollar, 2015Source: World Bank

492,618

664,738

718,221

752,547

1,199,057

1,814,763

2,421,682

2,848,755

3,355,772

Sweden

Switzerland

Turkey

Netherlands

France

United Kingdom

Germany

GDP PER CAPITA OF TURKEY

GDP Per Capita, Nominal, Dollar 2015Source: World Bank

10,002 10,438 10,490 10,821 10,381 9,437

10,000

12,000

2010 2011 2012 2013 2014 2015

GDP GROWTH RATE OF TURKEY (Annual Average)

GDP Growth Rate AnnualSource : World Bank

9.2 8.8

4.23,0

4,0 3.9 4.45,0 5,0

2010 2011 2012 2013 2014 2015 2016 2017 F 2018 F 2019 F

THE FOREST INVENTORY OF TURKEY

FOREST MAP OF TURKEY

Source : Ministry of Forestry And Water Affairs

NATIONAL FOREST LAND OF TURKEY

Million Hectares

FOREST INVENTORY OF TURKEY BY YEARS

Billion m3

FOREST INVENTORY ANNUAL INCREMENT OF TURKEY BY YEARS

Million m3

TREE TYPES IN TURKEY

WOOD BASED PANEL MARKET ANALYSIS

TURKEY 5,80%

GLOBAL SECTOR ANALYSIS

Source : FAOSTAT (MDF+PB+OSB)

CAGR 4,81%

50,000,000

100,000,000

150,000,000

200,000,000

250,000,000

2009 2010 2011 2012 2013 2014 2015

Production (m3) Import (m3) Export (m3) Net Consumption

TURKEY 5,80%

GLOBAL SECTOR ANALYSIS

MDF92,300,000 m3

PB83,700,000 m3

OSB25,200,000 m3

Wood Based Panel Consumption

MDF PB OSBSource : FAOSTAT, m3

DISTRIBUTION CHART OF GLOBAL WOOD BASED PANEL PRODUCTION 2015 (MDF, PB, OSB)

KASTAMONU ENTEGRE

TURKEY4,5%

Source : FAOSTAT

China38%

Asia Without China11%

Europe29%

America20%

Oceania1%

Africa1%

TURKEY 5,80%

Global Wood Based Panel Production ( MDF, PB, OSB)

0 10,000,000 20,000,000 30,000,000 40,000,000 50,000,000 60,000,000 70,000,000 80,000,000 90,000,000

United States of America

Canada

Turkey

Russian Federation

Germany

Poland

Brazil

Thailand

Romania

ChinaUnitedStates ofAmerica

Canada Turkey RussianFederation Germany Poland Brazil Thailand Romania

2015 77,435,000 18,885,865 9,766,000 9,213,000 8,748,289 8,244,152 8,000,000 7,826,000 4,770,000 4,281,000 2014 77,352,000 18,642,490 9,436,000 9,385,000 8,428,289 8,311,160 7,877,564 7,861,000 4,770,000 4,157,000 2013 72,795,000 18,128,830 8,779,433 8,585,000 7,766,000 8,259,796 7,630,339 7,746,000 4,770,000 4,144,000

TOP 10 COUNTRIES

Source : FAOSTAT 30

GERMANY, 25%

TURKEY, 10%

CHINA, 26%

USA, 9%

RUSSIA, 6%

BELGIUM, 4%

AUSTRIA, 4%

POLAND, 4%SWITZERLAND, 2% OTHERS, 10%

GLOBAL LAMINATED FLOORING MARKET 2015

KASTAMONU

ENTEGRE

Source : Munksjö 31

PRODUCTION

960 MIO m2

WOOD BASED PANEL TURKISH MARKET ANALYSIS AND TRENDS

2010 2011 2012 2013 2014 2015MDF 3,265,000 3,570,000 3,900,000 4,285,000 4,885,000 4,777,000PB 3,100,000 3,620,000 3,950,000 4,300,000 4,500,000 4,436,000TOTAL 6,365,000 7,190,000 7,850,000 8,585,000 9,385,000 9,213,000

1,000,000

2,000,000

3,000,000

4,000,000

5,000,000

6,000,000

7,000,000

8,000,000

9,000,000

10,000,000m3

TURKISH MARKET ANALYSIS AND TRENDSMDF, PB

CAGR 7,68%

Source : FAOSTAT 33

POLAND3,15

WOOD BASED PANEL PRODUCTION CAPACITY RANKING OF EUROPE

Source : FAOSTAT

RUSSIA75

TURKEY5,10

GERMANY5,52

RUSSIA6,64

PARTICLE BOARD

Million m3 / year

PARTICLE BOARD

Million m3 / year

GERMANY4,09

TURKEY5,14

MDFMillion m3 / year

TURKEY110

GERMANY272

LAMINATED FLOORING

Million m2 / year

LAMINATED FLOORING

Million m2 / year

GERMANY4,09

BRAZIL4,39

GLOBAL WOOD BASED PANEL PRODUCTION CAPACITY RANKING

Source : FAOSTAT

TURKEY5,14

CHINA56,82

MDFMillion m3 / year

5TURKEY

5,10TURKEY

GERMANY5,52

RUSSIA6,64

USA7,43USA7,43

CHINA10,09

PARTICLE BOARD

Million m3 / year

PARTICLE BOARD

Million m3 / year

5 BRAZIL6

BRAZIL6

RUSSIA75

TURKEY110

CHINA222

GERMANY272

LAMINATEDFLOORING

Million m2 / year

LAMINATEDFLOORING

Million m2 / year

CONSUMPTION CHART OF TURKISH WOOD BASED PANEL INDUSTRY

Source : FAO, 2015, m3 36

Particleboard; 4,361,000 ; 46%

MDF;3,807,000 ; 40%

Laminate Flooring;880,000 ; 9%

OSB; 348,000 ; 4%

Doorskin;90,000 ; 1%

TURKISH WOODCHIP MARKET

WOODCHIP & ROUNDWOOD IMPORT TO TURKEY

2012 2013 2014 2015 2016 (First 9months)

Soft 1,866,343 1,371,760 1,293,776 1,998,347 1,186,432Hard 1,122,815 678,132 992,906 1,130,338 737,576Round Wood 124,650 20,519 6,826 29,322 26,661

500,000

1,000,000

1,500,000

2,000,000

2,500,000

3,000,000

3,500,000

HARD WOODCHIP IMPORTS TO TURKEY

Source : TURKSTATS, Undersecretariat of Treasury

100,000

200,000

300,000

400,000

500,000

600,000

700,000

800,000

Bulgaria Ukraine Canada Brazil Latvia Romania Germany USA Others

2012 2013 2014 2015 2016 (First 9 months)

SOFT WOODCHIP IMPORTS TO TURKEY

Source : TURKSTATS, Undersecretariat of Treasury

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

1,600,000

USA Canada Venezuela Brazil Lithuanian Latvia Spain Others

2012 2013 2014 2015 2016 (First 9 months)

HAYAT HOLDINGBOTH GROUPS AIM TO BE A GLOBAL POWER

5.45million m² total area, 1.27 million m² closed area3.4 billion Euro total assets, 2.2 billion Euro turnover

14.000 employees

40 Companies27 Factories32 Brands

HAYAT KIMYA CATEGORIES & BRANDS

FABRIC&HOME CARE TISSUE&TOWELHYGIENE CARE

WASHING CLEANERDISHWASHING DETERGENTSURFACE CLEANER

BABY DIAPER

WET TOWEL

HYGIENIC PED

ADULT DIAPER

PATIENT PROTECTIVE COVER

TOILET TISSUEKITCHEN TOWELNAPKINHANDKERCHIEFFACIAL TISSUEWET TOWEL

OVERVIEW TO WOOD INDUSTRY

The first and only company in theindustry investing abroad in Turkey, 11 Locations, 16 Factories, 6 countries

70 million m²/year Laminate Flooring,5 million m³/year Wood Based Panel,19,5 million pieces/year Doorskin,500.000 mt/year Woodchips

5.500 Employees,915.000 m² Indoor Area,3,9 million m² Outdoor Area,Export to 93 countries

2 Billion EUR Asset Size,1 Billion EUR in Net Sales

PRODUCTION LOCATIONS ANNUAL BASIS PRODUCTION CAPACITY

FACTS & FIGURES ASSET & TURNOVER

DAILY PRODUCTION CAPACITY

Despite we are among top 4 in MDF,particle board, laminate flooring, doorskin production, since we do notproduce OSB, we are ranking 7th in theWorld.

RANKING

15.000 m³ / day

X 500 / day

Laminate Flooring

WE PRODUCE EVERY DAY

Interior Door PanelsPanels for Furniture

FOR 3.000HOUSES

PARTICLE BOARDMDF

PRODUCT GROUPS AND BRANDS

LAMINATE FLOORING DOORSKIN WORKTOPS

HIGH GLOSS BOARDS

7.8 7.4 7.2

5.6 5.4 5.04.1

3.6 3.6 3.3 3.1 2.8 2.7

million m³/y

WORLDWIDE RANKING WOOD BASED PANEL (MDF+PB+OSB)

5.65.0

3.3 2.8 2.5 2.2 2.1 1.7 1.7 1.5 1.4 1.1 1.0 0.9

million m

³/year

EUROPEAN RANKING WOOD BASED PANEL (MDF+PB+OSB)

9 9 7 6 5 3 10

MIillion Pieces Per Year

WORLDWIDE RANKING (DOORSKIN)

20 19.5

MASONITE KASTAMONU ENTEGRE JELD‐WEN TEVERPAN ‐ TR YILDIZ ENTEGRE ‐ TR

Million Pieces Per Year

EUROPEAN RANKING (DOORSKIN)

KRONOSPAN SWISS KRONO CLASSEN KASTAMONU ENTEGRE EGGER MOHAWK/UNILIN

MIillion M2 Per Year

WORLDWIDE RANKING (LAMINATED FLOORING)

KRONOSPAN SWISS KRONO CLASSEN KASTAMONU ENTEGRE EGGER MOHAWK/UNILIN

Millionm2/year

EUROPEAN RANKING (LAMINATED FLOORING)

THANK YOU

hale sayiner presentation - fastmarkets risi...global laminated flooring market 2015 kastamonu...

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