how vr is changing the game for brands
Post on 09-Feb-2017
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Eric Oliver
Director of Digital Marketing
2015
To inspire people to live a life of exploration.
2015
Path to VR
Summer 2014: Internal TEDx @ Stanford VR
Lab
Summer 2014: Introduction to JauntVR
Fall 2014: JauntVR + Camp4 in Yosemite and
Moab
Winter 2015: Internal demos, idea socializing
Spring 2015: NYC and SF pilots @ Retail
Summer 2015: Activation tool @ Chipotle
Cultivate
2015
Treatment
2015
2015
Reaction
2015
Elevate the in-store experience.
2015
What’s Next?
Record anecdotal and usage from the pilot
stores
Attach to smartphone as mass distribution
Push the envelope of 360º 3D filmmaking
Promote the virtuous cycle for conservation
It’s a large planet…
2015
[DEMO]
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