illawarra digital enterprise program engaging with customers using social media 260314

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Improving Your Business with Mobile Technology

Engaging with Customers using social media

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What is Social MediaSocial media is the use of a variety of media for the purpose of social networking.

The term “media” is the tools we use and can include anytechnologies used for communication and interaction in conjunction with the web. Internet enabled mobile phones, netbooks and laptops can be used as well as traditional computers.

Social networking is the term used to describe two or more people interacting for a specific purpose. Commonly this is the use of online websites and applications to make connections with other people.

There are many reasons for people to want to connect such as for a common interest such as hobbies, sporting activities and simply to extend personal relationships. Businesses may use online tools for trading - buying and selling - or for getting their services out to the public. Many social communities are formed for the sharing of knowledge, their beliefs and new items.

What happens online every minute

Types of Tools and Applications

There are many different tools and applications that are used for social media. Each has a particular focus but all are predominantly information sharing tools. Many tools started out as single applications but are increasingly being merged into larger, all inclusive applications.

Social media tools can be used by individuals for personal communication or fur business use in marketing or public relations. Sites will give the contributor options for making their information public for anyone to view or private for individuals access only.

Types of Tools and Applications

There are variations within this toallow restricted access specificindividuals and groups of people.

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Engaging with Customers using social media

Illawarra Digital Enterprise Partners

For more information visit www.illawarradigital.com.au

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