increasing conversions & reach with your influencer campaign€¦ · proximity with your...

INCREASING CONVERSIONS & REACH WITH YOUR INFLUENCER CAMPAIGN

SITUATION : MOBILE GAME NEEDS TO REACH & CONVERT ITS SPECIALIZED AUDIENCE CHALLENGE : INFLUENCERS ON TARGET AUDIENCE ARE HARD TO FIND AND HAVE SMALL REACH

Who are the most relevant influencers for my product ?

How can I increase my influencer campaign’s reach ?

Product target

audience

Organic reach

SOLUTION, STEP 1 : FIND NICHE CHANNELS WHOSE AUDIENCE BEST FIT TO YOUR TARGETED AUDIENCE

Audience proximity level with brand

STEP 2 : WIDER REACH THRU TARGETED ADWORDS CAMPAIGN, LEVERAGING MOST ENGAGING SHORT VIDEO

Branded Content Videos

Short Videos

18:13

08:37

13:58

00:39

02:15

125 830 views

92 359 views

81 029 views

RemarketingAdw. campaigns

PlacementsAdw. campaigns

HOW WIZTRACKER HELPS : BRANDS-YOUTUBERS MATCHING& PLACEMENT IDENTIFICATION FOR AMPLIFICATION CAMPAIGN

Wiztracker helps you find better placements thanks to audience proximity with your influencer

Wiztracker helps you find YouTubers matching your

brandsBRAND/PRODUCTS

RELEVANT YOUTUBERS

YOUR INFLUENCER

RELEVANT PLACEMENTS SELECTION RANKING

1 2 3 4

YOUR ADWORDS CAMPAIGNNewtiteuf

It’s a match !

RESULTS : REACH X 4, CONVERSIONS X 5, BUDGET X 4VERY HAPPY BRAND CUSTOMER

X 4

X 5

- 30 %

+35 %

AMPLIFY YOUR INFLUENCER CAMPAIGN HERE

START YOUR INFLUENCER CAMPAIGN HERE

EAGER TO START YOUR NEXT INFLUENCER CAMPAIGN ?