insightxplorer biweekly report_20140303
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ARO / MMX2013
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2013
(iPhone 5s/5cSamsung Galaxy S4Nexus 5iPad AirGoogle GlassPS4
)(iOS 7Candy Crush3D)(BitcoinVine
)2013
20140303
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2013
comScore Media MetrixA 20140303
2013
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2013
20140303
20132013121190
111830.6%
126170
50.616470002532900
1,3842,1281
comScore Media MetrixA
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2013
20140303 comScore Media MetrixA
2013
45-5455(
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2013
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2013
20140303 comScore Media MetrixA
2013
2013(000)
20132013
()
2
(u) Portals (u) 11,635.0 98.0% 4,399 (U) News/Information GeneralNews (U)- 11,352.9 95.6% 1,637
Search/Navigation / 10,934.9 92.1% 513
Entertainment - Multimedia - 10,903.8 91.8% 1,435 (u) Directories/Resources -Reference (u)/- 10,421.4 87.8% 229
Social Media - Social Networking - 10,324.7 87.0% 3,969
Social Media - Blogs - 10,268.2 86.5% 206
(u) Services - e-mail (u)- 9,652.4 81.3% 808
(u) Entertainment - News (u)- 8,041.6 67.7% 178
(u) Business/Finance -News/Research (u)- 6,762.7 57.0% 380
Retail - Comparison Shopping - 6,603.9 55.6% 126
Auctions 6,041.6 50.9% 352
Services - Discussion/Chat -/ 5,918.2 49.8% 269
Telecommunications 5,442.3 45.8% 90
(u) Entertainment - Movies (u)- 5,286.6 44.5% 69
2013
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2013
20140303 comScore Media MetrixA
201320131163.5
98%/95.6%92.1%
2013
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2013
20140303 comScore Media MetrixA
20132013
95.6%-
Yahoo!MSN
UDN
NOWnews
2013
4(Google SitesYo
SitesFacebook
)
Google SitesFacebookEFaceboo
121
2013
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2013
20140303 comScore Media MetrixA
2013201387%
PC
1/4
Facebook
50%8
12
Google+Twitter
Facebook
2013
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2013
20140303 comScore Media MetrixA
2013Yaho
96%
Google Sit
Faceboo
2013(000)
2013
2013
2013
[P](u) Yahoo Sites * Yahoo* 11,403.7 96.1% 350 473
[P] Google Sites Google 10,344.7 87.1% 192 223
[P] Facebook Facebook 9,317.9 78.5% 395 509
[P](u) Microsoft Sites * MSN 7,690.2 64.8% 28 24
[P](U) YAM.COM yam 6,396.6 53.9% 3 11
[P] PIXNET 5,584.9 47.0% 10 18
[P](u) UDN Group udn 5,552.4 46.8% 14 19
[P] Chunghwa Telecom Xuite 4,990.3 42.0% 15 24
[P] Baidu.com Inc. Baidu 4,785.5 40.3% 23 31
[P](U) Next Media InteractiveLtd. 4,245.7 35.8% 23 27
[P] Wikimedia FoundationSites Wikipedia 4,011.4 33.8% 11 15
[P](U) EMI GroupETtoday 3,784.7 31.9% 21 16
[P] PChome Online 3,310.6 27.9% 12 30
[P] PPStream, Inc. PPS 3,283.5 27.7% 3 3
[P] Oneup NetworkCorporation 3,083.8 26.0% 51 81
2013
1
Uu
UDMu
*/
PPStrea
Micro
Google Sites
2013
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0 3
20140303 comScore Video MetrixA
2013
YouTube
VimeoMV
201312
1,002
84.2%
1976
201312
2
15-24
24
2013
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20140303 comScore Video MetrixA
1.5
15-2425-34
2013
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20140303 comScore Video MetrixA
2013
2013
2013()
2013(000)
2013
(000)
[P](u) Google Sites 93.2% 2,924.2 640,849.4 7,690,192.9
[P](u) Yahoo Sites 84.3% 339.0 62,481.6 749,779.6
[P] Facebook 41.5% 81.4 36,988.1 443,856.7
[P](U) Warner Music (w/ history) 30.0% 75.7 25,915.6 310,986.6
[P](U) Viacom Digital 25.2% 59.3 20,120.8 241,450.0
[P](U) Youku & Tudou& 23.2% 185.4 23,114.6 254,260.4
[P](U) VEVO 21.5% 87.3 32,251.2 387,013.9
[P] Chunghwa Telecom 20.9% 100.5 12,375.1 148,500.8
[P](U) Dailymotion 15.4% 346.1 64,736.8 776,841.4
[P](U) Maker Studios Inc. 14.6% 32.3 11,206.7 33,620.0
[P](U) Twitch & Justin.tv Media
Network 14.4% 491.0 101,371.9 1,216,462.2
[P] FUNSHION.COM 13.4% 28.1 28,699.9 344,398.6
[P] Next Media Interactive Ltd. 11.3% 15.8 8,623.2 103,477.8
[P](U) ZEFR 11.2% 10.2 4,128.4 12,385.3
[P] Vimeo 7.9% 14.2 2,385.2 28,622.5
1[P](U) Youku & Tud
Inc.[P](U) ZEFR
2[C](U) TWITCH
7[P](U) Twit
20131
Justin.tv Media Network
Duplication[C](U) T
3[C](U) Warner Mus
Viacom Digital
Music[P](U) V
4/
/
Dictionary
2013
YouTube
Yah
2013
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20140303 comScore Video MetrixA
2013 YouTube PartnersYouTube Partner Channel
2013
2013()
2013(000)
2013(000)
[M](U) Warner Music @ YouTube
(w/ history) 30.0% 75.7 25915.5 310985.9
[C](U) bin music @ YouTube 26.6% 72.0 24141.7 289700.9
[C](U) SonyBMG @ YouTube Sony BMG 26.1% 40.3 14358.1 172297.3
[C](U) ctitv @ YouTube 25.9% 63.7 16968.9 203627.3
[C](U) UMG @ YouTube Universal Music Group 25.3% 32.0 12122.2 145466.0
[C](U) rock music @ YouTube 21.8% 53.3 18065.9 216790.4
[M](U) VEVO @ YouTube VEVO 21.5% 87.3 32245.3 386944.0
[C](U) sanlih @ YouTube 19.8% 50.6 14285.2 171422.0
[C](U) linfair records @ YouTube 18.2% 42.8 14239.4 170873.2
[C](U) Fullscreen @ YouTubeFull Screen(NMANews) 17.8% 19.3 7268.4 87220.9
[M](U) ZEFR @ YouTube (w/history) ZEFR 15.9% 12.4 5333.2 63998.7
[C](U) nagootv @ YouTube Nagootv 15.8% 21.8 7562.8 90753.1
[C](U) HIMservice @ YouTube 15.8% 35.5 11436.3 137235.3
[M](U) Maker Studios Inc. @YouTube (w/ history) Maker Studios 15.6% 22.6 8546.2 102554.7
[C](U) jvr @ YouTubeJVR Music International 14.7% 30.8 10359.0 124308.0
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IX
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App
29713,28320131233198,10630252,690
20140303
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Key Findings
201248.1%
86.9%
HTCSamsung
Sony EricssonApple
45%
36.2%
//
2014
(38.6%)
(24.8%)
2014App
(57.3%)(46.%)
(44.4%)
2014
(82.4%)
(52.1%)(2(73.3
20140303
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2012
48.1%86.9%
24
30-34
20140303
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Apple(13.1%)
Sony Ericsson(15%)
iPhone
Apple
HTCSamsung
AppleSony EricssonAsusLG
20140303
HTC
SamsungSony Ericsson
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WIFI
20140303
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/
/
Sony Ericsson
Apple
Samsung
HTC
/
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(38.6%)
(24.8%)25-29
(15.4%)
19
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App
App
App
/(57.3%)34Apple
(46.%)App34
AcerLGApple
//(44.4%)
29ASUS
20140303
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(82.4%)
(52.1%)
2430-34(25.8%)
35-39
(73.3%)
19(51.6%)25-29
20140303
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(86.9%)2
34
HTCSamsung
Sony EricssonApple
9
WIFI
//
20140303
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(IX Survey)
CyberPanel12
2012/06/29~2012/07/01N=3,28395%1.71%20125
2013/01/23~2013/03/19N=8,10695%1.09%20132
2014/01/302014/02/05N=2,69095%1.97%20141
20140303
2012 2013
49.9% 49.8%
50.1% 50.2%
19 14.3% 13.9%
20-24 7.6% 7.6%
25-29 8.2% 7.9%
30-34 9.6% 9.6%
35-39 8.7% 8.8%
40 51.6% 52.2%
44.9% 45.0%
26.4% 26.4%
28.7% 28.6%
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(02) 2368-2300c
m marcom@insightxplorer.com
mailto:marcom@insightxplorer.commailto:marcom@insightxplorer.com
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