introduction june 2010 can seng ooi, ph.d., copenhagen business school pia polsa, ph.d., hanken...

INTRODUCTION

June 2010

Can Seng Ooi, Ph.D., Copenhagen Business School

Pia Polsa, Ph.D., HANKEN School of Economics

Hello! We are Can-Seng and Pia

• www.ooi.dk• ooi@cbs.dk.• Tel: +86 (135) 2444 6564• Procelænshaven 24, 2000 Frederiksberg

You will meet Pia on Monday

• www.hanken.fi/staff/polsa/• pia.polsa@hanken.fi• Tel. +86 (152) 1661 2736• Room 411, Siyuan Building, School of Management , Fudan University• After 15 July, P.O.Box 479, 00101 Helsinki

Agenda

• Learning objectives• About this course• Daily morning debriefs• Your assignment

While in class ...

• Usual rules apply– No shorts and flip flops,

please.– Company visits: Smart casual,

at least

• Your participation essential – You will only get what you give!

Learning Objectives

• To get a BASIC knowledge about SOME issues that are important for doing business in China

• To attract an interest to find out more about these issues

• To learn to find out about issues in doing business in China

Topics

• International business frameworks

• China issues: guanxi, culture, CSR, social political situation

• Firm visits

Daily Morning Debriefs

• Daily morning debriefs: 8 groups– Arguments and discussions– 3 main learning points from each

lecture/visit– 10 minutes for each group,

discussion follows

Your Assignment• Individual or group submissions

• Develop your own “live” cases

• Examples: Vestas in China, Airbus in China

• You may use the OLI and sophisticated PEST frameworks.

• Concentrate on one or two business issues, e.g. trademark protection, HRM issues, marketing, joint-venture challenges

• 8-10 pages (13 pages for 2-member teams; 16 pages for 3-members teams), excluding references, appendices and front page (1.5 spacing, New Times Roman 12 pt, 2.5 cam margin all round). PDF format.

• You will be graded A, B, C, D, E and F

• Deadline: 13 August 2010.

• Send electronic submission to ooi@cbs.dk

Your assignment

• You will be evaluated on the following:

– Clarity of your assignment

– Your arguments

– Use of theories

– Reference to a relevant literature review

– Your empirical materials

– Presentation of your assignment