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Current Trends in Current Trends in the Software Industrythe Software Industry
Professor Stephen K. KwanProfessor Stephen K. KwanManagement Information SystemsManagement Information Systems
College of BusinessCollege of BusinessSan JosSan Joséé State University State University
Silicon Valley Open Source Research ProjectSilicon Valley Open Source Research Projecthttp://www.cob.sjsu.edu/kwan_shttp://www.cob.sjsu.edu/kwan_s
kwan_s@cob.sjsu.edukwan_s@cob.sjsu.edu
Presented at SJSU Alumni CollegePresented at SJSU Alumni CollegeOctober 14th, 2006October 14th, 2006
© Stephen. K. Kwan 2006
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Tension in theTension in theSoftware MarketSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
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Tension in theSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
• No Lock-in / Choice• Interoperability• Stability• Predictability• One Neck to Wring• No viral licenses• . . .
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Tension in theSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
• World Domination• Market Share• Customer Lock-in• Rich Features• Differentiation• Constant upgrades• License/Subscription Fees• High Price/Low Risk• Patent protection• . . .
The Cathedral!
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Tension in theSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
• Openness (free?)• Adoption• Multiple Implementations• Vendor-Neutral• No extend/omit/adapt• No hidden IP issues• For the public good• e.g., Internet Computing standards• . . .
Standard Setting - Consortium of vendors, customers,users, government - Different by geographical Region
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NewNew Tension in the Tension in theSoftware MarketSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
OpenSource
SoftwareVendors
DisruptiveTechnology
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New Tension in theSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
OpenSource
SoftwareVendors
The Bazaar!
• Scratch an itch• Commoditization• Free Speech• Provides choice• Creativity / Ego• Anti-Redmond• Community/Collaboration• Anti-exploitation• Make Money?• Licensing Agreement GPL/LGPL, etc.• . . .
FOSS
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New Tension in theSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
OpenSource
SoftwareVendors
• No Lock-in / Choice• Interoperability• Stability• Predictability• One Neck to Wring• No viral licenses• ....
Right AttitudeRight FeaturesLow RisksLow Costs
AFRC
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New Tension in theNew Tension in theSoftware MarketSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
OpenSource
SoftwareVendors
In the US,• The OSS market is becoming more mature• OSS is moving up the stack• Enterprises are not hesitating to adopt• Mix open/proprietary model• There are money making business models• Venture Capitals are being invested in OSS Companies
US Market
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NewNew Tension in the Tension in theSoftware MarketSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
OpenSource
SoftwareVendors
How much has been shifted?
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NewNew Tension in the Tension in theSoftware MarketSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
OpenSource
SoftwareVendors
“…about 7% of $172B [~$12B]intotal SW revenue
is drained from traditional SW vendors, a leak that
will grow to about 15% in 2010…”Laurie Wurster, Gartner
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NewNew Tension in the Tension in theSoftware MarketSoftware Market
Enterprise ITBuyers
ProprietarySoftwareVendors
OpenStandards
OpenSource
SoftwareVendors
How did the Software Market Respond?
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Enterprise ITBuyers
ProprietarySoftware
OpenStandards
A Mixed Strategy –Encroaching the Enterprise IT Buyers
OpenSource
Software
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Current Trends in Current Trends in the Software Industrythe Software Industry
Q & AQ & A
© Stephen. K. Kwan 2006
End
Professor Stephen K. KwanProfessor Stephen K. KwanManagement Information SystemsManagement Information Systems
College of BusinessCollege of BusinessSan José State UniversitySan José State University
Silicon Valley Open Source Research ProjectSilicon Valley Open Source Research Projecthttp://www.cob.sjsu.edu/kwan_shttp://www.cob.sjsu.edu/kwan_s
kwan_s@cob.sjsu.edukwan_s@cob.sjsu.eduEmerging Economies
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