introduction to cloudbook 090910

Cloudbook

Brief Introduction

September 9, 2010

Enterprise Selling is about telling a good customer story (By Industry, By Location, By Role)

SalesSales

CIO

CSO

Dev Mgr

Ops Mgr

Developer

By IndustryBasic MaterialsCapital GoodsConsumer CyclicalConsumer NonCyclicalFinancialHealthcareServicesTechnologyTransportationUtility

By IndustryBasic MaterialsCapital GoodsConsumer CyclicalConsumer NonCyclicalFinancialHealthcareServicesTechnologyTransportationUtility

And scheduling a reference call at the end…

Learned by word of mouth

Cloudbook Story™Cloudbook Story™

News News

Presentation Presentation

Article Article

Webpage Webpage Video Video

Cloudbook Story™One story you can read, watch, or listen to.

Courseware Courseware

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CSO

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Based on the Art & Science of Storytelling

A Cloudbook Story™ Example

Context Optional on Joyent Story

Every Story has charactersMeet Rafi by clicking on his photo

Every Story has charactersMeet Rafi by clicking on his photo Click and download the Story in PDFClick and download the Story in PDF

Watch the story on Youtube

Watch Rafi talk about Context Optional (4:59)Watch Rafi talk about Context Optional (4:59) Watch Rafi talk about Joyent (4:15)Watch Rafi talk about Joyent (4:15)

60-secondAd

Under Construction

60-secondAd

Under Construction

Read the story on the Web

Search Engine OptimizedType Context Optional on Joyent into Google

Search Engine OptimizedType Context Optional on Joyent into Google

Hear the story as part of a lecture, internal training or event

Click to watch the presentation and download the PPTClick to watch the presentation and download the PPT Single Slide Version for inclusion in Keynotes, Overviews

Single Slide Version for inclusion in Keynotes, Overviews

Print the story and give to a prospect

Click to choose how many copies and where to ship..Click to choose how many copies and where to ship..

Find the Story in a Magazine

Click to DownloadClick to Download Or get a printed versionOr get a printed version

With your ad on the backWith your ad on the back

Read and watch the Story on iPad

iPadiPad

If you have an iPad find it on the Bookstore..If you have an iPad find it on the Bookstore..

Cloudbook Story™Cloudbook Story™

News News

Presentation Presentation

Article Article

Webpage Webpage Video Video

Telling the Cloud StoryWhether you want to read it on iPad, watch on Youtube or listen in a lecture hall…

Courseware Courseware

Fortune 500 Companies

“..stories like this make the cloud more real.”

“ Good mix of business and technical in this one.”

“ the casual story-telling style is engaging and credible..”

“I could see multiple series.  Cloud for entrepreneurs and small/medium businesses, cloud

in the enterprise, etc..”

“IT function are generally interested in stories like these - depicting the successful use of technology

for a practical purpose.”

“I like the fact that the user of the technology is on video telling their story versus just reading text.”

CloudBook StoryRoadmap

CasualListener

SeriousListener

CustomerStory (Marketing)

Our Initial Focus

(Sales)

How It’s MadeStory

Cloud ComputingCurriculum

(in development)

Cloudbook NetworkCloudbook NetworkCloudbook Story™Cloudbook Story™

News News

Presentation Presentation

Article Article

Webpage Webpage

Magazine(Print, pdf, iPad)

Magazine(Print, pdf, iPad)

EmailEmail

Cloudbook.netCloudbook.net

/cloudbook/cloudbook

Video Video

ClassroomClassroom

Cloudbook: Telling the Cloud Story.

WebinarsWebinars

BreakfastBreakfast

Courseware Courseware

Specialized SitesSpecialized Sites

Specialized PubsSpecialized Pubs

Client ChannelClient ChannelClient Created ContentClient Created Content

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CSO

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Developer