introduction to coworking - jelly #1 brno 24-11-2010

JELLY #1 BRNO NOV 24 2010 TWITTER: #THEWORKSCZ #COWORKING

EXIT

Workers are leaving the office (or not going…)

>By Choice Freelancers>By Opportunity Telecommuters>By ‘Luck’ The Laid-Off

TREND

The Future of Work

>Companies hiring more and more on a contract basis>Companies scaling down offices (and office space) >Incentives for startups and entrepreneurship>Swarms in need of a ‘hive’

Working from Home

>Pyjamas>Freedom>No travel>Responsibility>Manage your time>No water cooler gossips

PYJAMAS FAIL

FAIL

Working from Home>Isolation / Lack of Social Contacts>On-line ‘contact’ ≠ IRL contact>Distractions & Privacy>Work-life balance>Productivity / Motivation / Creativity>Privacy>No water cooler gossips

ALONE…. (BUT NOT QUITE)

THE THIRD PLACE

“Third places exist on neutral ground and serve to level their guests to a condition of social equality. …. conversation is the primary activity and the major vehicle for the display and appreciation of human personality and individuality.”

Not HOME, Not @ WORK

Great Good Place: Cafes, Coffee Shops, Bookstores, Bars, Hair Salons, And Other Hangouts At The Heart Of A Community by Ray Oldenburg

WORK?

>No community>No continuity>Not a working context>Expensive and bad coffee

WORKING @ THE THIRD PLACE

COWORKING PILLARS

Coworking

>Coined in 1999>First used for a community and ‘space’ in 2005>Spreading globally fast>Has no agenda !

>Community>Collaboration>Openness>Accessibility>Flexibility>Sustainability

CZECH REPUBLIC

www.theworks.cz

www.coffice.cz

www.bcwc.czOthers…

And a number of them struggling.

CENTRAL AND EASTERN EUROPE LAG

CULTURAL BARRIERS

>Reserved>Formal>Privacy>Not emotional>Not very flexible>Trust ?

>Community>Collaboration>Openness>Accessibility>Flexibility>Sustainability

TRY FIRST

>Accessible and Casual>Experience the benefits>Do not impose>Community first !>Jellies>Presentations / Workshops>Serendipity

>Community>Collaboration>Openness>Accessibility>Flexibility>Sustainability

THE WORKS

>Educate and Evangelize Coworking>Online and IRL community of international independent workers, entrepreneurs and startups>Mixed professions >Casual and Irregular Coworking Events (Jellies)>Online environment to share skills, knowledge, best practices

JELLY

BENEFITS of JELLY

>WORK!>Meet the Community IRL>Bounce ideas around>Discover opportunities for collaboration>Share resources and service providers

>finance/tax/legal, Consulting, Funding, etc.

FUTURUM

>Build the community on TheWorks>More Jellies>Presentations / Events / Workshops>Explore joint projects>Explore incubation type of services>Consider Space -> co-created

SPACE, THE FINAL FRONTIER

>Co-created ‘Clubhouse’ for the community>‘Third Place’ with a working context>Large dynamic and diverse community

>Lazy bums that drink coffee>Hotdeskers>Micro-companies / Startups>Established businesses>A ‘Smart Crowd’

>And finally and last… all the obvious facilities….

> Café> Hotdesking> Meeting rooms> Events> Startup Space> Business Center

And most important

PEOPLE

?