know your rights – and other legal mumbo jumbo
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Growing Games
Know your rights – and how to retain them
21.08.2014
The Plan
1) Do’s and don’ts in IPR (IPR basics)
2) IPR workshop
3) Tips and tricks for IPR
DO ASK ?
Integra Law Firm background
Specialist lawyers with extensive knowledge of the
gaming business
Clients include: XX, YY, ZZ
The ”would be game developer/tester” - Kim G.
Hansen aka ”Nowhereman”, ”Arnold Layne” and
”The Laughing Gnome”
What is IPR?
Intellectual Property Rights
property rights in intellectual (not material) creations
What may IPR be used for?
• Amazon vs. Barnes & Noble
• Apple vs. Samsung vs. Apple
• Apple vs. Apple
• Intel vs. AMD
Basically the right to prevent others from doing
something – NOT (necessarily) the right to do it
yourself
NB! ”justice does not exist” – it’s money that matters!
IPR crash course
Patents:
• Apply to (technical) inventions that are industrially
applicable
• Granted by application – first to file gets the right
• Lasts up to 20 years from application date subject
to payments of yearly fees
• Prevents commercial use only – not purely private
use
• May apply to software algorithms and methods
IPR crash course
Copyrights (ophavsret):
• Applies to art, litterature, software, music, toons
• Grant economic rights – the right to prevent others
form copying your work or making it availabe to the
public (both commercially and for private use)
• Moral rights – author should be named (except for
software) and works should not be changed unduly
• The rights may be transferred but reverts back to
the author if not used (§ 54)
IPR crash course
Copyrights (ophavsret):
• Always originates from a physical person (not a
company)!!!
• YOU need to transfer the copyright by way of a
written agreement (except for software code)
• The programmer has the copyright to the code
except if explicitly instructed – ”Lex Michangelo”
IPR crash course
Copyrights (ophavsret):
• If a work is created by more people together and it
has no separaple parts the authors have joint rights
• Joint rights mean that you cannot do anything with
the right without everyone agreeing
• YOU need to regulate joint copyrights by way of a
written agreement
• WATCH out for KODA and others in relation to
music
IPR crash course
Copyrights (ophavsret):
• Lasts for 70 years after the dead of the author
• Neighbouring rights
– In practice similar to copyright protection but do not require
the presence of a work (photography, soundtracks,
performing artists, musicians) (may originate from a
company)
IPR crash course
Trademarks:
• Connects your product or service to you in the mind
of the potential customer
• Can be acquired by way of registration or persistent
use
• Is a distinct design, word, logo, smell, colour,
sound
• May last forever (if used)
• Protects against commercial misuse only
IPR crash course
Designs:
• The distinct visual apperance of a product (e.g.
iPad)
• Can be acquired by way of registration or use
• Registered designs may last up to 25 years –
unregistered designs last up to 3 years
IPR crash course
Danish Marketing Practice Act:
• May grant you protection against carbon copy
copies of your company’s signs, dress, or products
• Protects trade secrets (also preventing a
subsequent employer from using the secrets)
• LIMITED TO DENMARK
IPR crash course
Alternatives:
• Secrecy
• Non-disclosure agreements
• ”First-mover”
Combined workshop and coffee break
Go get coffee
Discuss what IPR you are creating or are
dependent upon in your company
IPR tips & tricks
Get your IPR - and hold on to it
• Make sure you always enter into written
agreements with people who provide you with IPR
• Make sure you dont give away IPR in your
agreements – if you can – so that you may reuse
your work (and not be a ”work-for-hire-slave”)
IPR tips & tricks
Get your IPR - hold on to it and don’t
The Dark Side - muhahaha
Real life experiences f. Lars Henriksen, APEX
Growing Games
Employees – blessing or bane?
Kim G. Hansen
21.08.2014
Watch out for your employees
The three phases of employment:
• Phase one: Hiring
• Phase two: Working together
• Phase three: Firing
Watch out for your employees
Phase one: Hiring
• Do’nt ever discriminate!
• Pay attention to the applicants interests
• Make the first three months probationary
• Consider hiring for a project only or for an indefinite
period
• Consider remuneration – for the result (”jobløn”) or
per the hour
Watch out for your employees
Phase one: Hiring
• Do get professionel help when making the
agreement – downloading a form agreeement from
the internet is potential suicide
• Make standard agreements that you can use again
and again
Watch out for your employees
Phase two: Working together
• Make sure you have a written agreement (even if
not legally required)
• Get the IPR
• Remember to fulfill the minimum requirements for
an employment agreement
(”ansættelsesbevisloven”)
Watch out for your employees
Phase three: firing
• Fire when you have to – don’t keep staff that is not
needed or which you can’t afford – make cash flow
projections
• Never fire anyone pregnant (or the like) – unless if
you fire everyone else
• Be nice – but don’t be nice
Watch out for your employees
Phase three: firing
• Make an agreement on the parting if required
(”fratrædelsesaftale”) – but don’t get surprised if the
employee doesn’t stick to it
• Provide the employee with a written statement of
his/hers work – and never be negative in your
assessment (it’s more what you don’t write)
DO GO OUT THERE – AND
MAKE GAMES!
Integra Law Firm’s gaming team
Kim G. Hansen
Robert Jønsson
Camilla Sønderby
kgh@integralaw.dk
roj@integralaw.dk
cas@integralaw.dk
www.integralaw.dk
Bonus
Anyone attending Growing Games is entitled to
one hour of free advice from Integra
Feel free to write or call us.
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