location-based mobile learning in singapore part2-technology perspectives_25_may2015

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TRANSFORMING OUTDOOR LEARNING

Png Bee HinCEO LDR Pte Ltd

• Using Location-Based Technology• Mobile Rapid Authoring Tool

* Singapore Case Study (Part 2)

1 Why Bother about LB Tech?1

2 Why Pocket-Trips?2

3 What Else Could be Created (Beacons/IR)? 4

4 How Can We Support You?5

3 What Have Been Created by Schools/LDR?3

AGENDA

LDR

1 Why Bother about LB Tech?1

2 What’s So Special About Pocket-Trips?2

3 What Else Could Be Created (Beacons/IR)? 4

4 How Can We Support You?5

3 What Have Been Created by Schools/LDR (GPS/IR)?3

AGENDA

LDR

4

1st Generation

2nd Generation

3rd Generation

4th Generation

Desktop Self-pacedE Learning Peaked

Demand Still GrowingIn Academic Segment

Desktop Real-time eLearning

Collaboration-basedLearning Dominates

Wired Broadband

Remote Tutors, Virtual Labs,and Virtual Classrooms

Mobile Learning

Content on Tablets (eBook)

3G & Fixed Wireless

Side-loading and On-deck Supply Chain

Handheld Decision & Performance Support

Mobile Collaboration

Location-Based Mobile Learning

Content Push

Multi-purposeHandheld MultimediaDevices

BYOD

Wi-Fi, WiMAX, & 4G / Long Term Evolution (LTE)

User-generated Content

Group Mobile VideoConferencing

Shift In Global Learning Trends

National rollout of 3G & fixed wireless broadband began in 2005-2006, 4G rollout began in 2008

© LDR Pte Ltd 2015. All Rights Reserved. Source: Extracted from Ambient Insight

From eLearning to mLearning >

Desktop technologies have a limited reach

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

CBL Rooms

Wireless Campus

Home &

Streets

Learning

On-Site

LBS* Trends (2010-2015)

• Factors driving the growth of location based services included:

• Availability of Cheaper GPS enabled device

• High Interest in personalizing services based on user’s locations information and history

• Advancements in analysis capabilities

• Evolving business models like mobile advertising, global deployments of 3G and 4G wireless services promising ubiquitous connectivity

• Cost benefits by deploying solutions like vehicle tracking and fleet management

• Government regulations regarding us of Data

Europe, 17.7%

Location Based Services – Market Size and Growth Drivers

LBS Market Size (By Geography)Global LBS – Market Size ($Billion)

2010 2012 2015

2.8

4.4

10.3

Asia Pacific 25%

America 51%

MENA 6.3%

CAGR 30%

Sources: CC Analysis & Estimates, Pyramid Research, Vision Gain, Gartner, McKinsey Global Institute

*GPS, QR Code/IR/AR, NFC/BLE (Blue Tooth Smart)

• Much of the growth in LBS is expected to come from the countries in the Asian Pacific Regions, especially India & China, largely due to estimated growth in wireless consumers to 2 billion users by 2017

• LBS Revenues for the regions of Latin America, Eastern Europe and the Africa & Middle East regions are also expected to grow but at a lower rate than North America, Western Europe & the Asia Pacific regions

2011 2012 2013 2014 2015 2016 2017

3

6

9

North America Latin AmericaWestern Europe Eastern EuropeAsia Pacific

Middle East & Africa

Strong revenue growth expected over the next few years

Global LBS revenue by Region (USD, $Billion)

Sources: CC Analysis, TCS White Paper, Industry Inputs

LBS* Trends (2015-2017)

*GPS, QR Code/IR/AR, NFC/BLE (Blue Tooth Smart)

iBIG DemoBeacons Trends

CAGR = 287%

We are Here

• Beacons are seen to be the best solution for improving in-store retail experience.

• Major retailers are jumping on the beacon bandwagon.

• A beacon ecosystem is forming.• US beacon installed base is expected to

expand rapidly.• Consumer response is key to further

penetration.

Source: BI Intelligence Estimates

Beacons Initiatives In US Retail Space

How About Using Location-Based Technologies

for Learning?

1 Why Bother about LB Tech?1

2 Why Pocket-Trips?2

3 What Else Could Be Created (Beacons/IR) 4

4 How Can We Support You?5

3 What Have Been Created by Schools/LDR (GPS/IR)?3

AGENDA

LDR

SCOPECompany Overview – LDR Consortium

LDR

New Location-Based Mobile Authoring Platform

WHAT’S SO SPECIAL ABOUT POCKET-TRIPS?

• Fully web-based authoring platform

• Support Android & IOS devices

• Create trails in 3-Simple Steps

• Based on WYSIWYG Concept

• Fully Customizable Content Pages

• Ready Templates, Buttons, Graphics

• Augmented Reality for way-finding

• Content-push, Marker-less concept

• Multiple Location-Based Triggers > GPS, On-Board IR and BLE Technologies

• Publishable as free-downloadable for general public or with access control

• Analytics (OTW)

Excellent for Out of Class – Indoor or Outdoor Learning!

3 Possible Content Triggers

Out of Class (Indoor or Outdoor) Learning

POCKET TRIPS

Trail Creation In 3-Simple Steps!

Create Trail App Like a Pro!

Create Hotspots

< Activate Authoring Tool

Publish Trip

View on Computer & Mobile Devices

POCKET TRIPS

Mobile Users Perspectives

Activate App

Login

Trail Overview

Site Preview

Trip

Navigation

Information

Flower Dome

Quizzes

Flower Dome

Activities

Flower Dome

1 Why Bother about LB Tech?1

2 Why Pocket-Trips2

3 What Else Could Be Created ? 4

4 How Can We Support You?5

33

Pocket-Trips (iB.I.G Tech)

LDR

What Have Been Created by Schools/LDR (GPS/IR)?

SELECT TRAIL

TRIP OVERVIEW

Trip

NAVIGATIONAL TOOL

Trip

HOME PAGE

INFORMATION PAGE

INFORMATION PAGE

ACTIVITY PAGE

ACTIVITY PAGE

INFORMATION PAGE

QUIZ PAGE

app

app

iBIG DemoIR Demo@Changi Airport

Self-Guided Tour!

iBIG DemoIR Demo@Changi Airport

Identify Butterfies!

iBIG DemoIR Demo@Changi Airport

Matching-Games!

iBIG DemoIR Demo@Changi Airport

Matching-Games!

iBIG DemoIR Demo@Changi Airport

Self-Quizzes

iBIG DemoIR Demo@Changi Airport

Selfies!

iBIG DemoIR Demo@Changi Airport

1 Why Bother About LB Tech?1

2 Why Pocket-Trips? 2

3 What Else Could Be Created? 4

4 How Can We Support You?5

3 What Have Been Created by Schools/LDR (GPS/IR)?3

Pocket-Trips (iB.I.G Tech)

LDR

e.g S.E.A Aquarium, Underwater World, Image of Singapore, Butterfly Garden, Fort Siloso, Universal Studio, Singapore Zoo, Bird Parks, etc

Beacons & IR@Theme Parks/Attractions

Options to Explore

Beacons & IR@Theme Parks/Attractions

Identify & Learn

Beacons & IR@Theme Parks/Attractions

MANTA RAY

The manta ray is a large species of flattened fish closely related to other cartilaginous fish such as sharks. The manta ray is the largest species of ray in the world with some manta ray individuals reaching up to 9 meters wide.

The manta ray is most commonly found in the warmer, tropical of waters of the world's oceans, typically around coral reefs and along the continental shelves where food is in abundance. However, due to their enormous size, manta rays are also commonly spotted hunting out in the open oceans.

Authentic Learning

Beacons & IR@Theme Parks/Attractions

Gamification

Beacons & IR@Theme Parks/Attractions

iBIG DemoPossible Beacons

iBIG DemoPossible BMS

1 Why Bother About LB Tech?1

2 Why Pocket-Trips? 2

3 What Else Could Be Created? 4

4 How Can We Support You?5

3 What Have Been Created by Schools/LDR (GPS/IR)?3

Pocket-Trips (iB.I.G Tech)

LDR

55

How Can We Support You?

Share our experience with you

License platform for your use (Educational Rate)

Stretch boundaries together with you

Host content on your behalf

Train you on use of platform

FURTHER ENQUIRIES:

Email pngbeehin@ldr.sg or visit www.ldr.sg

& www.facebook.com/LDR.pteltdfor more information.

56

Location-Based Authoring Platform

Out of Class (Indoor or Outdoor) Learning

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