main street approach
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South Dakota Main South Dakota Main StreetStreet
South Dakota Municipal South Dakota Municipal LeagueLeague
Eric AmbrosonPlanning and Development District III
October 4, 2007
Overview
A Bit of HistoryA Bit of History Why are Main Streets Important?Why are Main Streets Important? Why Revitalize?Why Revitalize? Who Benefits from Revitalization?Who Benefits from Revitalization? Facts of LifeFacts of Life Coordinating ProgramsCoordinating Programs The Four Points and Eight PrincipalsThe Four Points and Eight Principals Can it Work for South Dakota?Can it Work for South Dakota?
A Bit of History…
Scotland, SD
…What Happened?
…Downtown’s Struggles
Why Are Main Streets Important? Commercial districts are prominent employment Commercial districts are prominent employment
centers.centers. The commercial district is a reflection of the The commercial district is a reflection of the
community.community. Main Street represents a significant portion of the Main Street represents a significant portion of the
community's tax base.community's tax base. The traditional commercial district is an ideal location The traditional commercial district is an ideal location
for independent businesses.for independent businesses. A historic commercial district is often a major tourist A historic commercial district is often a major tourist
attraction.attraction. Main Street provides an important civic forum, where Main Street provides an important civic forum, where
members of the community can congregatemembers of the community can congregate.. The commercial district represents a huge public and The commercial district represents a huge public and
private investment.private investment.
Why Revitalize?
Main Streets are the most visible Main Streets are the most visible
indicator of community’s status.indicator of community’s status.
Downtown is either an asset or liability Downtown is either an asset or liability
in attracting businesses, people, and in attracting businesses, people, and
tourists.tourists.
Buildings reflect the community’s Buildings reflect the community’s
history and heritage.history and heritage.
Revitalization is hard work, but worth it.Revitalization is hard work, but worth it.
Who Benefits from Revitalization?
MerchantsMerchants
Property OwnersProperty Owners
Financial InstitutionsFinancial Institutions
Professionals and Service BusinessesProfessionals and Service Businesses
Chamber of CommerceChamber of Commerce
ResidentsResidents
Local GovernmentLocal Government
Facts of Life
1.1. There is no magic bulletThere is no magic bullet
2.2. There are no handoutsThere are no handouts
3.3. Most resources are localMost resources are local
4.4. Some change will be neededSome change will be needed
5.5. You can't do it aloneYou can't do it alone
6.6. Revitalization won't happen overnightRevitalization won't happen overnight
7.7. The process is never finishedThe process is never finished
How Can We Address These Issues?
A Statewide Main Street A Statewide Main Street
Coordinating Program is Coordinating Program is
the Answerthe Answer
Coordinating Programs in General
Provide participating local Main Provide participating local Main
Street organizations with the training, tools, Street organizations with the training, tools,
information, and networking they need to be information, and networking they need to be
successful.successful.
Give local Main Street programs professional Give local Main Street programs professional
advice and guidance in the use of the proven advice and guidance in the use of the proven
Main Street Four-Point Approach™Main Street Four-Point Approach™
Organization
Promotion
Design
Economic Restructuring
The Four Points
The Four Point “Wheel” Concept
Des
ign
Pro
mot
ion
Organization Ec. Restructuring•Preservation•Grass Roots
Board RevitalizationProcess
Volunteers
Volunteers Volunteers
VolunteersPro
gram
Dire
ctor
Translate and tailor the Main Street approach Translate and tailor the Main Street approach
according to the specific community.according to the specific community.
Competitively select local Main Street districts and Competitively select local Main Street districts and
programs for participation.programs for participation.
Provide an appropriate scope of technical Provide an appropriate scope of technical
assistance.assistance.
Provide networking, advocacy, and Provide networking, advocacy, and
encouragement to participating local programs.encouragement to participating local programs.
Serve as a liaison with the National Trust Main Serve as a liaison with the National Trust Main
Street Center. Street Center.
General Statewide Program Functions
The Eight Principals Taught by Main Street
Incremental ProcessIncremental Process Comprehensive Four Point ApproachComprehensive Four Point Approach QualityQuality Public and Private PartnershipPublic and Private Partnership Changing AttitudesChanging Attitudes Focus on Existing AssetsFocus on Existing Assets Self-Help ProgramSelf-Help Program Implementation OrientedImplementation Oriented
Reinvestment in Downtown
Growth in Downtown
Can This Work for South Dakota?South Dakota Main Street Would:
Work closely with communities that are Work closely with communities that are
committed to following the Main Street committed to following the Main Street
ApproachApproach
Work on a more limited basis with Work on a more limited basis with
communities that are interested in downtown communities that are interested in downtown
revitalization but who might not want to revitalization but who might not want to
develop a comprehensive Main Street programdevelop a comprehensive Main Street program
Benefits of Using the Four Point Approach
South Dakota Towns Can:
Restore economic health and vitality Restore economic health and vitality to their downtowns.to their downtowns.
Develop public-private partnerships Develop public-private partnerships to implement revitalization activities.to implement revitalization activities.
Better promote and market their Better promote and market their downtownsdowntowns
Improve their downtowns physically.Improve their downtowns physically.
Some Numbers to Think AboutThe Average Statewide Coordinating
Program:
Has an annual program budget is $542,152.Has an annual program budget is $542,152.
Employs 3.16 full-time and 1.71 part-time Employs 3.16 full-time and 1.71 part-time
staff.staff.
Serves an average of 28.74 local Main Serves an average of 28.74 local Main
Street programs Street programs
Learning From the Past
To Be Successful, South Dakota Main Street Needs:
Adequate Funding
Adequate Staff Levels
To Provide a Complete Regimen of Introductory To Provide a Complete Regimen of Introductory
ServicesServices
Other Opportunities Include: Contract staff Other Opportunities Include: Contract staff
for specialized services and working with for specialized services and working with
several communities in a group format.several communities in a group format.
How You Can Help
Provide a letter of support;Provide a letter of support;
Make a five-year financial Make a five-year financial
commitment; commitment;
Help us spread the message; andHelp us spread the message; and
Become actively involved in the Become actively involved in the
organizing efforts.organizing efforts.
Questions?
Thank You Very Much!
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