marketing lessons from instagram foodies

Post on 12-Apr-2017

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Marketing Lessons from

Instagram Foodies

Instagram is a community, make your profile an invitation to

join yours.

@yougottaeatthis has made it easy to

contact, engage, and interact with them.

Think of your Instagram like a mood board, post all of your photos in the

same feel and tone.

Using the same filters and colours helps achieve this like @Lyndsey_eden.

Keep your posts to a maximum of four themes

@Foodiecouver does food,

Vancouver, events, and places to eat.

Encourage followers to tag and use your hashtag by re-posting and sharing

their content like @thefeedfeed

Remember that a brand-standards document will ensure that whatever you re-post supports and is cohesive with your brand.

Don’t over think it.

@vancouverfoodie has almost 1,000 likes with a picture of someone holding

and ice-cream cone.

It doesn’t have to be complicated to be

interesting, fun, or brand-building.

Piquant Marketing is a Vancouver-based marketing agency whose expertise is in the food industry.

www.piquantmarketing.com hello@piquantmarketing.com

We’re here and we’re hungry.

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