marketing strategies
Post on 17-Jun-2015
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Marketing Strategies
Product / Service advertised Milk
People targeted Everyone in general, especially the ones who like milk
Slogan “Your fresh ideas dairy”
Aim Persuade people to buy their product
Main language features - Keywords: “quality”, “trust”- Pronouns: “our”, “you”
Other strategies used to persuade costumers
Enhancement of words;Layout, since the product is detached from the picture;Peaceful colors, reminding us of the country, where milk is produced;
Group 2 – Advocacy add, because it spreads a peaceful message, full of calm thoughts and words, that make me feel good about myself, giving me a calm mood.
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