marketing your events with social media

Social media for eventsAn introduction

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Introduction

S o c i a l m e d i a f o r e v e n t s

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Should you use social media?

S o c i a l m e d i a f o r e v e n t s

• Manage your expectations

• How active are you?

• Not all campaigns will ‘go

viral’

• How do you attract

attention in a very

crowded space?

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Planning

S o c i a l m e d i a f o r e v e n t s

Don’t dive head first for the tool!

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Build & promote

S o c i a l m e d i a f o r e v e n t s

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Keep it interesting

S o c i a l m e d i a f o r e v e n t s

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Give it legs

Say hello!

chayes@portphillip.vic.gov.au

@charliegirlhay

au.linkedin.com/in/charlottehayes80/

Build and promote• Organising your event/registrations - https

://www.eventbrite.com.au/• Event directories – http://www.meetup.com/• Event directories - http://

www.portphillip.vic.gov.au/eventCalendar/event/suggestionCreate.asp

• Facebook marketing – https://www.facebook.com/advertising

• Email newsletters - http://mailchimp.com/Content – keeping it interesting• How to make videos on your phone - http://

desktopvideo.about.com/od/homevideotips/tp/Phone-Video.htm

• Video editing software - http://www.udemy.com/blog/best-free-video-editing-software/

• Video sharing - https://vine.co/• Create short videos - https://flipagram.com/• Collect stories from across the web -

https://storify.com/

Links