mashable talk 2011

Presented by Steve Virgin Mashable Open Day 30 June 2011

Bristol & Wikipedia

Our wider objective

National chapter of Wikimedia volunteers

Recognized by Foundation, but independent

Founded 2008

Promote free content & seek volunteers

Wikimedia UK

Wikipedia only one of many projects

Wikipedia building a growing relationship with city

Bristol-Wikipedia Connection Global Fund Raising Conference May ‘10

Wikipedia @10 – January 13 2011

Jimmy Wales on Wikipedia

6’ 42’ Promo Video

Talk at the University of Bristol (Jan 13, 2011)

Celebrating 10th Birthday of Wikipedia

Worldwide unique visitors

Google Sites (includes YouTube) 831 million

Microsoft Sites 692 million

Yahoo! Sites 594 million

Facebook 500 million

Wikimedia Foundation Sites 411 million

AOL 286 million

eBay 250 million

CBS Corporation (includes CNET) 203 million

Amazon Sites 195 million

Wikimedia reach – per month

Content sharing

2008 Share contentGerman State Archiveputs 82,500 low resimages on WikimediaCommons

2008 Share contentMuseum of the TropicsAmsterdam – 45,000images on Maroon &their culture

Summer ‘10 - Get involvedBackStage Pass British MuseumHosts expert tour day for Wikimediansto encourage cooperation &collaboration on pages

2010 Share contentNew images from thesalvage of the MaryRose

Summer ‘10 – Hoxne ChallengeMuseum team work together toedit Hoxne Hoard Wikipediaarticle with aim to meetexacting quality standards

June 2010 – Wikipedian inResidence @ British Museum

Projects Wikipedia have been involved in

What did this involve?

Sharing Content Bringing ‘unseen’ images to the public

Training ‘thecurators’ tolead teamsto work onWikipedia

Writing descriptivetext – criticalanalysis, withevidence-basedsources

Providinglinks back tooriginal site

Following anarticle qualitystandards guide tobring best possibleinfo to public

Encouraging an interestand understanding of ourshared cultural heritage

Success for the BundesarchivWebsite traffic doubledPrint sales increased 50%1000+ corrections in metadataPermanent link backs to archive

Success for WikimediaAt the time, the single largest image donation to Wikipedia15000 images in use on 42000 articles.

Large Donation Case Study – Bundesarchiv

How about restoring old documents?

John Quincy Adams(Library of congress)

Wounded Knee aftermathORIGINAL (Library of Congress)

What about languages?

Rapid growth for developing world content

Can we get our own local communities to contribute?

• Get their parents involved writing entries in Somali

• Open up new pictures to the world• Improve understanding of their homeland• Increase own skills (linguistic + ICT)• Be part of something they can feel proud of

Teaching?

Get classes involved with cool projects around globe

Do the basics – improve your own schools page on Wikipedia

Teaching?

Develop material about your local area with local groups

Build understanding for Exams

Get classes involved with cool projects around globe

Donation by the State Library of Queensland The State Library of Queensland has donated 50,000 copyright-free photographs documenting some of the history of Queensland. We need help categorizing the images, and completing and re-wording image descriptions. You can read more about how to help here.

The IUCN Red List of Threatened Species is the world's most comprehensive inventory of the global conservation status of plant and animal species. Starting in June of 2010, the IUCN red list has authorized the production of distribution maps from their spatial data. There are currently ~25,000 species on the Red List

Though there was none of the pomp and circumstance associated with the Sun King, Monday was nevertheless a historic day for the Château de Versailles, as it officially welcomed Wikipedia intern Benoît Evellin into the palace for six months. From within the historic institution, Evellin is charged with organizing a community of contributors to improve Wikipedia articles on Versailles and to create digital images.

Trying something new…QR Coding the UK’s Cultural

Heritage

QR codes have become more prevalent in

marketing circles and have been integrated

into both traditional and interactive

campaigns.

Media where QR codes have been deployed

include: billboard ads, guerrilla marketing

campaigns, in-store displays, event ticketing

and tracking, trade-show management,

business cards, print ads, contests, direct

mail campaigns, websites, email marketing,

and couponing just to name a few.

QR Mobile Codes – Quick Response

QR Mobile Codes viewing museum

exhibits

QR Mobile Codes viewing anything

The Wright Challenge – Derby Museum

More than 600 pages created in less than 6 weeks

People of Bristol – WMUK wants you + your content

Wikimedia UK outreach has only just begun

Thank you for listeningQuestions?

Contact: Steve.Virgin@Wikimedia.org.uk or Steve@MediaFocusUK.comFollow on Twitter: @BarkingBirdy @MediaFocusUK @WikimediaUKFollow on Facebook: Media Focus UK or Wikimedia UKFollow on Linked In: Steve Virgin