modern seo basics

Post on 15-Apr-2017

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SEOM O D E R N

IT’S A

(WITHOUT THE TECHNICAL PARTS)

RE:SOURCE FRIDAY

AND SHARING

IT’S A WORLD OF DISCOVERY

TEXT IMAGEVIDEO

BUT HOW IMPORTANT IS IT?WHEN WAS THE LAST TIME YOU SEARCHED THE WEB?

90%DOMINATED BY GOOGLE

70%CLICKS ON TOP 5 RESULTS

(4% ON THE LAST 3)

MODERN DAY SEO HAS CHANGED.

MODERN DAY SEO HAS CHANGED.IT MOVED BEYOND CONTENT,

MODERN DAY SEO HAS CHANGED.IT MOVED BEYOND CONTENT,IT IS NOW CONTEXTUAL AND PEOPLE RELEVANT.

AREAS OF SEO3

CONTENT RELEVANCE

DOMAIN NAME

META DATA

ARTICLE TEXT & IMAGE

WORD RELEVANCE

VOICE COMPATIBILITY

ARTICLE LENGTH

CONTEXT RELEVANCE

LOCALIZATIONSHAREABILITY

POST-CLICK ACTIVITY

INTERNAL LINKS

EXTERNAL LINKS

TECHNICAL RELEVANCE

MOBILE SUPPORT

SSLSITE STRUCTURE

LOADING SPEED

USER INTERFACENO 404

QUESTIONS?

FAQ: HOW DO I KNOW IF A SITE IS HIGHLY RANKED?

Search for related business terms or keywords.

FAQ: HOW DO I KNOW WHAT KEYWORDS TO USE OR FOCUS ON?

List down key business terms and compare against Google Keyword Analysis.

FAQ: I WANT TO RANK HIGH. HOW DO I START?

Identify 3 - 5 main keywords and make sure you’ve the

right channels ready.

FAQ: HOW LONG DOES IT TAKE?

SEO is a lifelong process and not 100% possible. Typically,

it takes up to 3 months.

LET’S DO THIS!

QUESTIONS?(LAST CALL)

THANK YOU

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