module 01: intro and definitions of ux

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Module 01 in the one-week intensive for community college instructors, offered by MPICT.org.

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[ If you know how it works, you are not the user. ]

www.twoangstroms.com

daniel drew turner INTERACTION DESIGN AND USER RESEARCH[ ]

[]

• MFA • journalist • MIMS, UC Berkeley School of Information • Interaction Designer

ddt@twoangstroms.com

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www.twoangstroms.com

No, please. Keep talking about yourself.

[]

• Monday: Definitions of UX, the Psychology of UX, Design Thinking, User Research

• Tuesday: Personas and Scenarios, Site Maps, Responsive Web Design, Flows

• Wednesday: Wireframes, Design Patterns, Wireflows

• Thursday: Prototyping and Iteration, Documentation

• Friday: Usability Testing, Findings, Review

THIS WEEK ON…

So…

So…

WHAT IS UX?

So: What is UX?

Young field

Protean

Has been called: – HCI – HCE – HFC – HCD – ExD – UCD – pick your TLA

So: What is UX?

UX != UI

Obligatory quotes

“User experience highlights the experiential, affective, meaningful, and valuable aspects of human- computer interaction and product ownership. Additionally, it includes a person’s perceptions of the practical aspects such as utility, ease of use, and efficiency of the system. User experience is subjective in nature because it is about individual perception and thought with respect to the system. User experience is dynamic as it is constantly modified over time due to changing circumstances and new innovations.”

- Wikipedia

Obligatory quotes

“User experience is a person's perceptions and responses that result from the use or anticipated use of a product, system or service. User experience includes all the users' emotions, beliefs, preferences, perceptions, physical and psychological responses, behaviors and accomplishments that occur before, during and after use. Three factors that influence user experience are: system, user, and the context of use.”

– ISO 9241-210 (Human-centered Design for Interactive Systems, 2008)

Obligatory quotes

“I invented the term because I thought human interface and usability were too narrow. I wanted to cover all aspects of the person’s experience with the system including industrial design, graphics, the interface, the physical interaction, and the manual. Since then the term has spread widely, so much so that it is starting to lose its meaning... user experience, human centered design, usability... They just sort of entered the vocabulary and no longer have any special meaning. People use them often without having any idea why, what the word means, its origin, history, or what it’s about.”

– Don Norman (1993, Apple’s first User Experience Architect)

We’re also designing for emotion

From "Designing for Emotion", Aarron Walter, A Book Apart http://www.abookapart.com/products/designing-for-emotion

Leah Buley’s "UX Team of One"

…but it’s really a team effort

You can’t just "apply here"

It’s a process

It’s iterative

http://uxmastery.com/resources/process/

http://www.mprove.de/script/00/upa/_media/upaposter_11x17.pdf

It’s layered

Jesse James Garrett’s representation of UX for the web, c. 2000 (@jjg) Note that "user needs" is one of the foundations.

Research Hypothesis Research

Eivind Mølster, Posten Norway

Next up:

The psychology of UX humans

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