mr. not-so-sure mr. confident - understanding big … · learn more about integrating and governing...
Post on 11-Jul-2018
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Learn more about Integrating and Governing Big Data at IBM.co/WhyGovernance
MR. NOT-SO-SURE MR. CONFIDENT
Utilizing big data and analytics can result in new insights to drive smarter decision making. But the true value in those insights depends on the quality of the data supporting them. Increasing data volume, variety, and velocity makes it harder to establish veracity. Are you confident that your decisions are being made on trusted results?
Companies with >90% data accuracy gave execs reliable info 4 out of 5 times
Companies with high data quality saw >24% improvedperformance last fiscal year
Companies with <70% data accuracy were unhappy with their decisions 2/3 of the time
Companies that haven’t invested in security have
3.7x more security events/yr
DATA?AREYOU
INYOURCONFIDENT
VS
Statistics from “The Big Data Imperative: Why Information Governance Must be Addressed Now,” Aberdeen Group, 2012. Download now at IBM.co/GovernanceReport
66%UNHAPPY AT RISK TRUSTWORTHY ADVANCING
80%3.7x
24%
THIS ANALYSIS IS GREAT!
WHERE DID YOUGET THIS INFORMATION?
WE SHOULD RUN A CAMPAIGN!
WHO ARE OURBEST CUSTOMERS?
WHAT’S OUR RISK?
GOLF ANYONE?
Great? Is it?
Good question.
I wonder if the analysis is complete...
I am confidentthat we have everythingwe need!
I’m not sure. Here is a list ofthe top contacts.
My sources aredocumented.
Here is thefull report.
I don’t know.No risk! Our data is complete, secured and protected.
Back to work. Tee time is at 3!
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