my view on facebook as a social media platform

My View on Facebook as a Social Media Platform

Social Media Education, Training & Support

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The Facebook platform is very mature in

development and is at the same time a

dichotomy of constant change

Facebook as a Social Media Platform

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Personal vs Business use of Facebook

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You can quite easily use your personal account for both business and personal

uses.

This platform is a good place to create a community around a cause, subject,

common goal/purpose or even around an event or group of events.

Facebook and Privacy…

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You can lock down your privacy settings – so even if you interact with content, only your

friends (ones that you formally “accept” as friends) see your full personal account.

Facebook for Business

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The way Facebook has been designed is really good for a business that has great

visual content – it gives you more flexibility in what your content can look

like.

The Challenges of Facebook

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Participating with a Page presence on Facebook requires planning and you really

need a game plan on Call-To-Action (CTA) type content in order to really work out what your audience wants to hear

from you.

Setting Boundaries….

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Managing your friends and/or “Liker” behaviour is a serious matter. Do as you would in real life and don’t tolerate bad or discourteous behaviour, and nip it in

the bud.

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Meet the author:Shelley Röstlund

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